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THE AMERICAN MUSIC TRADE WEEKLY to c*nt. ; $2.00 „
Established 1884
NUMBER 1765
Published weekly by Presto Publishing
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Chicago. 111.
JESSE FRENCH
and LAGONDA
CHir'AClO
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Entered as second class matter Jan. 29, 1896 at
p o s t office, Chicago, under Act of Mar. 3, 1879.
MAY 22
lVl/\ I ££,
37T H
GRANDS, PLAYERS
and PIANOS
A name well known since
1875—44 years of square
dealing.
AND
PI^NO PLAYERS
ARTISTIC AND HIGH GRADE
JESSE FRENCH
President
May 22th, 1920
MR. PIANO MERCHANT,
U. S. A.
Dear Sir:
• Did you ever stop to think how restless is the human mind
continually endeavoring to put the stamp of progress on everything that
human hands produce?
Especially has this progressive bee hummed under the bonnets of
the manufacturers of the JESSE FRENCH PLAYER PIANOS.
Today they offer the dealer--not only just one player piano to
meet his wide and various trade demands "but the most complete line in the
middle west--a player piano for the exclusive trade, the medium price
purchaser, or the one who must pay still less.
The Jesse French Player Piano does not limit the dealer in his
trade sphere but enables him to--reach three distinct classes of trade--
a fact instrumental In cementing our player pianos firmly into the
affections of all in whom the merchant's interest may center..
Namely, these pianos are: JESSE FRENCH ARTRIO, REPRODUCING-
ELECTRIC, JESSE FRENCH PLAYER PIANO and the LAGONDA PLAYER PIANO. Each
a masterpiece unmatched for thoroughness of construction, responsiveness
of action and beauty of case.
We will be glad, Mr. Piano Merchant, to tell you other vital and
interesting facts about these players and how it is within your power to
increase your player piano business.
Sincerely yours,
JESSE FRENCH & SONS PIANO CO.
per
CBL/MT.
President
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