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PLA ', M O NTHL Y PUBLICATION P U B LIC ATION OF OF THE THE COIN-OPERATED CO I N - OPERATED ENTERTAINMENT ENTERTAINMENT INDUSTRY I ND U S TRY MONTHLY IVOL. VOL . 14, 14, NO. NO . 5 5 ) C ON TENTS CONTENTS FE A T URES FEATURES Where are Where are the the Champions? Champions? HEAVY DEP ARTMENTS DEPARTMENTS 14 14 The popularity popularity of of home home video video games games has has The PAGE 14 14 PAGE again broadened broadened the the consumer consumer base base for for again electronic games general. Crossovers electronic games in in general. Crossovers from from the hot hot home home market market may may help help bring bring more more the players into into arcades, arcades, but but what what else else can can our our players industry do do to to capitalize on the the attention attention industry capitalize on currently focused focused on on video video games? games? Roger Roger currently Sharpe asks thought-provoking questions Sharpe asks thought-provoking questions about the the industry rethinking methods methods of of about industry rethinking reaching the the end end consumer. consumer. reaching Open Houses Houses Open Abound PA G E 50 PAGE 50 PAGES 48 48 PAGES PLAY METER/June METER/June 1988 1988 88 PLAY EQUIPMENT POLL POLL EQUIPMENT 4 4 CALENDAR 5 FROM THE EDITOR EDITOR 10 LETTERS NEWS 12 28 28 COVER STORY STORY COVER 26 STATE UPDATE UPDATE 42 42 VIEWPOINT 62,72 62,72 OPERATORS TALK OPERATORS 66 TEN YEARS AGO TOURNAMENTS 68 50 PLAYER'S PICKS 73 73 TAX TIPS Open houses houses are are aa traditional traditional activity activity after after Open major national national show and this this spring spring aa major show and distributors welcomed welcomed local local operators operators to to view view distributors new product, socialize, enjoy good food, and new product, socialize, enjoy good food, and possibly win one of the many door prizes possibly win one of the many door prizes offered. Good Good turnouts turnouts indicate indicate aa healthy healthy offered. industry and our color coverage of open industry and our color coverage of open houses from coast to coast support this houses from coast to coast support this feeling. feeling. Bull's Hollow Bull's Hollow PERSEP J U NE, 1988 1988 JUNE, 48 Humor is is with with us us this this month month in in the the form form Humor of two prize features that will turn even the of two prize features that will turn even the most cynical, stony face into a smile. First First smile. a into face stony most cynical, on page page 48 48 is is Bull's Hollow, aa jukebox jukebox on Bull's Hollow, story to to top top all written in in country story all others, others, written country vernacular. Next, Next, on 58, our our favorite favorite vernacular. on page page 58, coin-op humorist, coin-op humorist, Dick Dick Welu, Welu, has has updated updated Murphy's Law Law as as itit applies applies to to our our industry. industry. Murphy's PLAYER'S PICKS 82 84 84 MANAGEMENT MANAGEMENT 87 CERTAIN BURTON 90 90 91 NEW PRODUCTS NEW PRODUCTS TRADE ACCESSORIES ACCESSORIES TRADE CLASSIFIED ADVERTISING CLASSIFIED ADVERTISING 100 100 AD INDEX AD 108 108 98 Cover: We're We're proud proud to to have have Leland Leland Corp. Corp. Cover: represented on on our our cover cover because because they they are are represented one of of the the few few American American companies companies at at the the one top of the coin-op industry. Leland credits top of the coin-op industry. Leland credits its research research and and development development team team for its for successes like like Quarterback Quarterback and and Viper. Viper. Leland Leland successes is currently is currently developing developing four four new new games games to to be released released in in the the coming coming months. months. be