Play Meter

I l E
l
ET
PL
A
LAY
Twice a a Month
Month Publication
Publication for
for the
the Coin
Coln Operated
Operated Entertainment
Entertainment Industry
Industry
Twice
Member
Membe< - OFF BATONS
CONTENTS/volume
Number 10/June
10/June 15,
15, 1986
1986
CON
TENTS/ Volume 12, 12, Number
FEATURES
FEATURES
Arcades look
look to
to promotion,
promotion, diversity
dlvenlty . . . . . . . . . . . . 30
30
Arcades
Arcade operators
operators enjoying
enjoying the
the upswing
upswing in in the
the coin-op
coin-op amusement
amusement industry
industry
Arcade
ore trying
trying to
to attract
attract more
more customers
customers with
with promotions
promotions and
and a a diverse
diverse mix
mix of
of
are
equipment.
equipment.
Coln men interview:
Interview: Bill
Diii Rickett
Rickett and
and Mark
Mark Struhs
Struhs ...
... 36
36
Coinmen
Dynamo Corporation
Corporation depends
depends on
on innovative
innovative products
products and
and business
business
Dynamo
methods
to
bring
success.
Bill
Rickett,
president,
and
Mork
Struhs,
vice
presi-
methods to bring success. Bill Rickett, president, and Mark Struhs, vice presi-
dent
of
soles
and
mo~eting, talk about where Dynamo is headed.
dent of sales and marketing, talk about where Dynamo is headed.
Handicapped hands
hands add
add special
special touch
touch . . . . . . . . . . . 48
48
Handicapped
The employees
employees who
who fill
fill and
and package
package Innovative
Innovative Industries'
Industries' prize-filled
prize-filled
The
plastic eggs
eggs are
ore handicapped,
handicapped, but
but they
they make
make up
up with
with pride
pride what
what they
they lack
lack
plastic
in ability.
ability.
in
Operaton battling
battling taxes,
taxes, license
license fees
fees
Operators
64
64
While operators
operators have
hove had
hod to
to temper
temper their
their expectations
expectations in
in the
the post-video-
post-video-
While
boom
years,
revenue-hungry
authorities
that
impose
taxes
and
licensing
boom years, revenue-hungry authorities that impose taxes and licensing
fees on
on games
games have
hove not.
not.
fees
DEPARTMENTS
DEPARTMENTS
Up Front
Front
6 6 Up
7
Letters
7 Letters
News
8 8 News
44
Equipment Poll
Poll
44 Equipment
46
Frank's
Cranks
46 Frank's Cranks
53 Critic's
Critic's Corner
Comer
53
56
Dear's
Den
56 Bear's Den
60 Tax
Tax Tips
Tips
60
62
62
66
66
67
67
68
68
7 6
76
77
77
82
82
Record Charts
Charts
Record
Management
Managem
ent
Directory
Update
Directory Update
New
Products
New Products
Aids to
to the
the Trade
Trade
Aids
Classlfled
Advertising
Classified Advertising
Guest Comme
Commentary
Guest
ntary
Cover: Chicago
Chicago arcade
arcade operators
operators John
John and
and Jannina
Jonnino Poulos
Poulos (left)
(left) and
and Larry
Larry Siegel
Siegel and
and
Cover:
Frank
Cosentino
of
Memetron
(right)
prepare
for
the
Palatine,
Ill.,
Galaxy
Gome
Frank Cosentino of Memetron (right) prepare for the Palatine, III., Galaxy Game
Center's grand
grand opening,
opening, which
which will
will feature
feature a a Mania
Mania Challenge
Challenge tournament.
tournament. Successor
Successor
Center's
to Mat
Mat Mania,
Mania, the
the player-versus-player
player-versus-player wrestling-themed
wrestling-themed game
game lends
lends itself
itself to
to tourna-
tourna-
to
ment
ploy,
and
Memetron
hos
created
a
tournament
package
for
arcade
operators.
ment play, and Memetron has created a tournament package for arcade operators.