Play Meter

New company to
license games
- "a
~c
Ill
;
:s -
"a Ill
c c
·- 0
A.;
0 Ill II
, c I
c- ...
0
U GI II
GI U II
.c ...
.. :s c
.5~1
.!
.a
.! ii
E
:s A. c
o E .2
0 ..
-
• u ~
"a ....
. ..
ca :s •
bo'C
"a ,.. ·-
ca
m8
c - IC r-
0
ca
WM
·-
II
I
CJ CD
tn CD
m~
:::>
~
tnO
an
John Rowe, former Romstar vice
president and Byron Cook of Master
Vend Amusement Sales have formed
a new company called Trade West to
license games from various companies
and offer them through normal dis-
tribution channels.
"We're unique to the industry,"
Cook said. "We started as an operator,
and as an operator turned to kits after
the video crunch to stay alive. How-
ever, we noticed a resistance among
distributors to offer operators good,
low-cost kits, so we then got into dis-
tributing.
"It then disturbed me when kit costs
kept rising, so I started looking into
licensing kits," Cook continued. " But
our missing link was someone with
expertise in manufacturing and deal-
ing with Japanese companies, and
John has filled that void. I have every
confidence this will work."
Cook said the new company will
share Master Vend's facilities. "This
way we will have minimum overhead
expense, which will enable us to bring
to the market quality products under
market price."
Trade Winds has licensed its first kit
Alpha Mission , from Japanese SNK
(former owner of Romstar). Cook said
the game has been rated number
seven in Japan, and he is thrilled with
his test results.
The game will be available by the
end of February and will be shown at
the ACME show in Chicago's Expo-
center March 7.
The address and telephone num-
ber of Trade West are P.O. Box 1796,
Corsicana, TX 75110, (214) 874-2683.•
Tehkan changes to Tecmo
Tehkan, Ltd., of Tokyo has changed
its name to Tecmo, Ltd., effective Janu-
ary 8, 1986.
Tekashi Kakihara, the company's
president said the new name "reflects
>
c
..I
A.
10
our plan to grow into the coin-operated
and home video fields, as well as
expand our opportunities to enter the
home-game segment in Japan."
The company's U .S. subsidiary,
Tehkan, Inc., will change its name also
in an announcement to be made at
•
the ACME show in March.
•
Dennis Sable
Sable to conduct
conversion seminar
It you are an operator who wants
conversions that rival dedicated
games, or a distributor who would like
to do conversions for your customers,
Dennis Sable of Romstar will present a
seminar at the ACME show that is just
what you need.
Sable said, "I have done over 500
conversions, including games and kits
by nearly all of the manufacturers in
our industry, and have gained con-
siderable insight into the tricks of this
very intricate process."
Sable will begin with checking the
package to make sure all listed parts
are included and go right through
finishing touches.
For more information, call (312)
•
333-9292.
Play Meter issued once this month
In order to ensure timely publication of our comprehensive March 1
ACME Preview issue, Play Meter has combined its February 1 and February
15 issues into this single edition.
Subscribers will come out ahead as a result of the combination
because all subscriptions have been extended one month. The extension
will not only make up for a one-issue February, but will provide all
•
subscribers with an additional issue at no cost.
PLAY METER. February 1986