Play Meter
Issue: 1982 May 15 - Vol 8 Num 10 - Page 7
Publisher and Editor:
Ralph C. Lally II
Editorial Director :
David Pi erso n
Managing Editor:
Ray E. Tilley
Associate Editor:
Mike Shaw
Administrative Assistant:
Valerie Cognevic h
Art Director:
Katey Schwark
Circulation Manager:
Renee' C. Pierson
Typographer:
Jo Ann A nthon y
Technical Writers:
Randy Fromm
Frank Seninsky
Zac Oliver
Correspondents:
Roger C. Sha rp e
Mary Claire Blakeman
Charles C. Ross
Mike Bucki
Paul Thiele
Dick Welu
Tony Bado
Joe Moran
Lee Shearer
Michae l Mendelsohn
Bill Brohaugh
Classified Advertising:
Valerie Cog nev ich
Advertising Manager:
David Pierson
Illustrator:
Bob Giuffria
European Representative:
Esmay Leslie
PLAY METER, May 15,1982. Vo lum e
8, No. 10. Copyr ight 1982 by Skyb ird
Publishing Company . Play Meter
(ISSN 0162-1343) is published tw ice
monthly on the 1st and 15th of the
month . Publishing offi ces: 508 Li ve
Oak St. , Metairie, La . 70005; Mailing
address: P.O. · Box 24170, New
Orleans 70184, U.S.A.; phone:
504/ 838-8025 . Subscript ion rates:
U.S. and Canada-$50; foreign:
$150, air mail only. Advertising rates
are availab le on request. No pa rt of
this magazine may be reproduced
without expressed permission. The
editors are not responsib le for
unsolicited manuscripts. Second -
class postage paid at Metairie, La.
70002 a nd additional ma iling
offices. Postmaster: Send Form 3579
to PLAY METER , P.O . Box 24170,
N ew Orleans, La. 70184.
European Office : PLAY METER
Promotions ,
" Harescombe"
Watford Road , Northwood Middx.
England , Northwood 29244.
PLAY METER, May 15, 1982
Volume 8, Number 10/ May 15, 1982
~I.AY
111m
The Twice Monthly Publication for the Coin Operated Entertainment Indu str y
BPA Cir c ulation Audit applied for
14
AOE Opens Floodgates in Chicago
The talk of the coin industry in March was Amuse-
ment Operators Expo '82, which drew a record crowd
to the Hyatt Regency show site. Here's an overview of
who was there, what they were saying, and what it
meant to the spring arcade buying season. For an
analysis of some of the product on view, see Roger
Sharpe's review beginning on page 51 .
56
Tokens: The Ticket to the Arcade
Game room operators are finding 'play money ' to be
an effective pr9motional tool for coin-op. Here are
some useful hints for utilizing tokens to develop more
traffic for the games . We find there ma y be nothing
new-except in the ingenious methods you may
create for their use.
60
Arcade Rules
Every business must have its standards for operating;
coin-op is no different and this business is under ever-
closer scrutiny, which makes this set of guidelines by
one successful operator even more valuable as a rule-
book for the arcade today . Consider these rules
before opening for business.
78
Video Game litigation
Court fights over alleged video game copying have
almost created a specialized branch of law. Here is the
first of a three-part series by a knowledgeable attor-
ney in the game copyright field , detailing what is
allowed-and what is actionable-in regard to
creator's rights in the games.
8
Editorial
11
Mailbox
18
Equipment Poll
21
News Beat
68
The Idea Bank: Arcade Promotions
75
P.R. Problem/ P.R. Solution: a game room alternative
110
Technical Topics
112
Frank' s Cranks
114
Coin of Vantage
116
Viewpoint on Video
119
Critic's Corner
124
New Products
About the Cover: It's the little man fror.n the neo-pingame, Cavem an,
which is causing a lot of comment in coin-op circles. For the story on 'The
Missing Link,' see page 107. (Artwork courtesy of Gottlieb Amusements,
by Rich Tracy.)
7
Ralph C. Lally II
Editorial Director :
David Pi erso n
Managing Editor:
Ray E. Tilley
Associate Editor:
Mike Shaw
Administrative Assistant:
Valerie Cognevic h
Art Director:
Katey Schwark
Circulation Manager:
Renee' C. Pierson
Typographer:
Jo Ann A nthon y
Technical Writers:
Randy Fromm
Frank Seninsky
Zac Oliver
Correspondents:
Roger C. Sha rp e
Mary Claire Blakeman
Charles C. Ross
Mike Bucki
Paul Thiele
Dick Welu
Tony Bado
Joe Moran
Lee Shearer
Michae l Mendelsohn
Bill Brohaugh
Classified Advertising:
Valerie Cog nev ich
Advertising Manager:
David Pierson
Illustrator:
Bob Giuffria
European Representative:
Esmay Leslie
PLAY METER, May 15,1982. Vo lum e
8, No. 10. Copyr ight 1982 by Skyb ird
Publishing Company . Play Meter
(ISSN 0162-1343) is published tw ice
monthly on the 1st and 15th of the
month . Publishing offi ces: 508 Li ve
Oak St. , Metairie, La . 70005; Mailing
address: P.O. · Box 24170, New
Orleans 70184, U.S.A.; phone:
504/ 838-8025 . Subscript ion rates:
U.S. and Canada-$50; foreign:
$150, air mail only. Advertising rates
are availab le on request. No pa rt of
this magazine may be reproduced
without expressed permission. The
editors are not responsib le for
unsolicited manuscripts. Second -
class postage paid at Metairie, La.
70002 a nd additional ma iling
offices. Postmaster: Send Form 3579
to PLAY METER , P.O . Box 24170,
N ew Orleans, La. 70184.
European Office : PLAY METER
Promotions ,
" Harescombe"
Watford Road , Northwood Middx.
England , Northwood 29244.
PLAY METER, May 15, 1982
Volume 8, Number 10/ May 15, 1982
~I.AY
111m
The Twice Monthly Publication for the Coin Operated Entertainment Indu str y
BPA Cir c ulation Audit applied for
14
AOE Opens Floodgates in Chicago
The talk of the coin industry in March was Amuse-
ment Operators Expo '82, which drew a record crowd
to the Hyatt Regency show site. Here's an overview of
who was there, what they were saying, and what it
meant to the spring arcade buying season. For an
analysis of some of the product on view, see Roger
Sharpe's review beginning on page 51 .
56
Tokens: The Ticket to the Arcade
Game room operators are finding 'play money ' to be
an effective pr9motional tool for coin-op. Here are
some useful hints for utilizing tokens to develop more
traffic for the games . We find there ma y be nothing
new-except in the ingenious methods you may
create for their use.
60
Arcade Rules
Every business must have its standards for operating;
coin-op is no different and this business is under ever-
closer scrutiny, which makes this set of guidelines by
one successful operator even more valuable as a rule-
book for the arcade today . Consider these rules
before opening for business.
78
Video Game litigation
Court fights over alleged video game copying have
almost created a specialized branch of law. Here is the
first of a three-part series by a knowledgeable attor-
ney in the game copyright field , detailing what is
allowed-and what is actionable-in regard to
creator's rights in the games.
8
Editorial
11
Mailbox
18
Equipment Poll
21
News Beat
68
The Idea Bank: Arcade Promotions
75
P.R. Problem/ P.R. Solution: a game room alternative
110
Technical Topics
112
Frank' s Cranks
114
Coin of Vantage
116
Viewpoint on Video
119
Critic's Corner
124
New Products
About the Cover: It's the little man fror.n the neo-pingame, Cavem an,
which is causing a lot of comment in coin-op circles. For the story on 'The
Missing Link,' see page 107. (Artwork courtesy of Gottlieb Amusements,
by Rich Tracy.)
7
Future scanning projects are planned by the International Arcade Museum Library (IAML).