Vol. 6, No. 21
November 15, 1980
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Staff
Publisher and Editor:
Ralph C. Lally II
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Editorial Director:
David Pierson
STATE OF THE INDUSTRY REPORTS
Managing Editor:
Ray E. Tilley
'The Xerox Effect' ................................ 20
David Snook
Editor, Coin Slot
High-earner video and pinball games are being duplicated
illegally, and manufacturers are taking strong measures
to protect their rights to their products .
International Editor:
Administrative Assistant:
Valerie Cognevich
Art Director:
Katey Schwark
Technical Editors:
Zac Ol iver
Jim Calore
Doug McCallum
Correspondents :
Roger C. Sharpe
Pat Matthews
Gerry Wise
Tony Licata
J.W. Sedlak
DickWelu
Charles C. Ross
Videos Sweep to Big Gains In 1980 ................ 24
Results of PLAY METER's Operator Survey for 1980
show a large jump in videos' earning power- among
other interesting findings.
Winners of '80 ...............................•... 30
Operators tell their best earning pin and best earning
video piece. Here are the winners .
Coming of Age . .................................. 32
Roger Sharpe offers observations on the "growing
pains" ofthe games ....
Circulation Manager:
Renee ' Pierson
Classified Advertising:
Valerie Cognevich
Staff //Ius trator:
The Hit Syndrome . ............................... :r1
David Pierson discusses what happens when you put all
of your coin-op eggs in one basket .
Mars Walker
Advenising Manager:
David Pierson
European Representative:
Cover by:
Esmay Leslie
Hugh Armstrong Ill
PLAY METER , November 15, 1980.
Volume 6, No . 21 . Copyright 1980 by
Skybird Publishing Company . PLAY
METER ( ISSN 0162-1343) is pub-
lished twice monthly on the 1st and
15th of the month . Publishing
offices : 320 Old Hammond Highway,
Metairie, La . 70005; Mailing address:
P. 0 . Box 24170, New Orleans
70184.
Telephone 504 / 838-8025 .
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Multiple-
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scripts . Second-class postage paid at
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tional mailing offices . Postmaster:
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European office :
PLAY METER
Promotions , " Harescombe" Watford
Road , Northwood Middx . England ,
Northwood 29244.
PLAY METER , November, 1980
Technical Views . ................................. 48
" A Question of Reliability" by Doug McCallum;
"Videos Versus Pinball" by Zac Oliver.
The Gaming Industry. . . . . . . . . . . ................. 53
A survey of the $200 million worldwide trade in gaming
devices; a mini-catalog of the industry.
The International Scene . ......................... 58
The video monitor reigns supreme overseas, reports
David Snook.
Profiting from Coin-Op TV . ....................... 78
J. W . Sedlak details this potentially profitable route
addition.
From the Editor. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4
Mailbox......................................... 7
Coin man of the Month. . . . . . . . . . . . . . . . . . . . . . . . . . . 8
Operating. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 58
Distributing..................................... 83
Manufacturing. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 89
Equipment Poll. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 73
International Datelines. . . . . . . . . . . . . . . . . . . . . . . . . . . 78
Music Programming. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 85
Technical Topics ................................. 87
Critic's Corner................................... 89
New Products. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 98
Classifieds ...................................... 100
News Briefs . .................................... 104
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