Music Trade Review
Issue: 1952 Vol. 111 N. 6 - Page 19
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
Annual Convention of Ohio Association
is Well Attended in Cleveland
The 41st annual convention of the
Music Merchants Association of Ohio
was held at the Wade Park Manor
Hotel in Cleveland, Ohio on May 25th,
26th and 27th. Opening with a cocktail
party in the lounge of the hotel at 5
p.m. on Sunday, sponsored by the Chi-
cago Musical Instrument Co., Gross-
man Music Corp., Cherl & Roth, Inc.,
and the Cleveland Music Trade Assn.,
a banquet followed in the ballroom.
In an address of welcome, Anthony
L. Maresh, Sr., president of the Cleve-
land music trades convention, pointed
out that it was with great pride that he
welcomed the members of the associa-
tion to "the best location in the nation."
Explaining his phrase, he said that the
reason for this was that more and more
companies are building, expanding and
locating their factories in Cleveland,
and that today "we speak of billions
and not millions being spent". After
pointing out that statistics show that
every fourth person making a living or
part of a living is working for the gov-
ernment and that government-employed
people have now reached an all-time
peak of nearly 37 million, Mr. Maresh
stated, "I have been asked what is the
outlook for the next two years in the
music business? Well, with the uncer-
tainty as to who will occupy the top
seat in the White House, higher and
higher taxes, rising costs, the scandals
now in Washington, new millionaires
being made every day through war
profiteering, no one knows whom to
trust. It's a terrible state of affairs, so
I don't dare to predict the future. The
so-called prosperity we have now is not
a healthy one. If the halt were suddenly
called to stop all production of war ma-
terials, we would have the greatest un-
employment and depression we ever
had."
"Let us hope and pray that this does
not come suddenly, as a civil war might
result. We need another Lincoln to lead
us out of the terrible mess. Who will
he be?"
"Now let's look at the crystal ball—
television has done just the opposite of
what radio did for the piano industry
years ago. It helped the music business
but paralyzed the movie theatres and
libraries the most.
"New methods of doing business
seem to be gone. There was a time when
each business man was a unit unto him-
self. Today he is but a part of an in-
dustry. Every store must have a head,
a guiding spirit who must see that all
details are carried out, and keep his
THE MUSIC TRADE REVIEW, JUNE, 1952
eyes on his salesmen, because he knows
that (1) there are more stalls in the
world of buying than there are stalls in
a racehorse stable, (2) there are two
things that a salesman has to fight, one
is obstacles and the other enemies, (3)
a good salesman must be keyed up to
constant pitch, (4) a salesman should
not be afraid of the boss, that the boss
is going to fire him, but make him
afraid that you are going to quit, (5)
salesmen as a rule have five weaknesses
—gambling, dishonesty, laziness, fear
and drinking. Some salesmen have all
five. There is one quality that all sales-
men seem to have, laziness. The only
difference is that some are lazier than
others."
"There are three kinds of salesmen
in every organization—the row-boat, the
sailboat and the steam boat. The row-
boat salesmen always needs to be
pushed or pulled along. The sailboat
salesman moves along when a favorable
wind is blowing. The steamboat sales-
man moves along continuously thru
calm or stormy waters. These are mas-
ters of themselves.
"It is useless to tell you how proud
and happy the City of Cleveland is to
receive you as our guests today. Espe-
cially the members of the Cleveland
Music Trades Association, which is the
oldest Piano and Music Dealers organ-
ization in the United States, now in its
53rd year, and of which I have been
honored to be president for the past
17 years. Those that preceded me were,
Henry Dreher, John Wamelink, Harlan
Hart, Dan Nolan, Otto Muehlhauser,
Jake Rader, A. B. Smith and A. L. Ver-
non—. All of these fine men have
passed on, their stores closed never to
open again. —But we hold sacred their
memory and the groundwork they did—
so that you members of the Ohio Music
Merchants Association may carry on in
the path they pioneered and cleared for
you.
"In closing, let me leave with you
this motto—Never promise what you
should not, lest you be called upon to
perform something you cannot".
He was followed by W. Howard
Beasley, President of the Whittle Music
Co., Dallas, Tex., who talked on "Know-
ing our Limitations".
The first business session was held at
9 a.m. on Monday, which was followed
by luncheon in the ballroom. Monday
evening was "Ohio Nite" which was
held in the penthouse on the top floor
of the hotel. This included a bingo party
sponsored by theSanborn Music Co.,
the Rudolph Wurlitzer Co. and the
Cleveland Music Trade Assn.
The annual golf game was held on
the afternoon of May 27th at the Lake
Shore Country Club.
The following officers were elected for
the ensuing year: William H. Robinson,
president, Harold R. Machezel, 1st vice-
president, A. R. McClellan, 2nd vice-
president and the members of the execu-
tive committee elected were S. H. Gal-
perin for 5 years and Walter Meggitt
for one vear.
19
Annual Convention of Ohio Association
is Well Attended in Cleveland
The 41st annual convention of the
Music Merchants Association of Ohio
was held at the Wade Park Manor
Hotel in Cleveland, Ohio on May 25th,
26th and 27th. Opening with a cocktail
party in the lounge of the hotel at 5
p.m. on Sunday, sponsored by the Chi-
cago Musical Instrument Co., Gross-
man Music Corp., Cherl & Roth, Inc.,
and the Cleveland Music Trade Assn.,
a banquet followed in the ballroom.
In an address of welcome, Anthony
L. Maresh, Sr., president of the Cleve-
land music trades convention, pointed
out that it was with great pride that he
welcomed the members of the associa-
tion to "the best location in the nation."
Explaining his phrase, he said that the
reason for this was that more and more
companies are building, expanding and
locating their factories in Cleveland,
and that today "we speak of billions
and not millions being spent". After
pointing out that statistics show that
every fourth person making a living or
part of a living is working for the gov-
ernment and that government-employed
people have now reached an all-time
peak of nearly 37 million, Mr. Maresh
stated, "I have been asked what is the
outlook for the next two years in the
music business? Well, with the uncer-
tainty as to who will occupy the top
seat in the White House, higher and
higher taxes, rising costs, the scandals
now in Washington, new millionaires
being made every day through war
profiteering, no one knows whom to
trust. It's a terrible state of affairs, so
I don't dare to predict the future. The
so-called prosperity we have now is not
a healthy one. If the halt were suddenly
called to stop all production of war ma-
terials, we would have the greatest un-
employment and depression we ever
had."
"Let us hope and pray that this does
not come suddenly, as a civil war might
result. We need another Lincoln to lead
us out of the terrible mess. Who will
he be?"
"Now let's look at the crystal ball—
television has done just the opposite of
what radio did for the piano industry
years ago. It helped the music business
but paralyzed the movie theatres and
libraries the most.
"New methods of doing business
seem to be gone. There was a time when
each business man was a unit unto him-
self. Today he is but a part of an in-
dustry. Every store must have a head,
a guiding spirit who must see that all
details are carried out, and keep his
THE MUSIC TRADE REVIEW, JUNE, 1952
eyes on his salesmen, because he knows
that (1) there are more stalls in the
world of buying than there are stalls in
a racehorse stable, (2) there are two
things that a salesman has to fight, one
is obstacles and the other enemies, (3)
a good salesman must be keyed up to
constant pitch, (4) a salesman should
not be afraid of the boss, that the boss
is going to fire him, but make him
afraid that you are going to quit, (5)
salesmen as a rule have five weaknesses
—gambling, dishonesty, laziness, fear
and drinking. Some salesmen have all
five. There is one quality that all sales-
men seem to have, laziness. The only
difference is that some are lazier than
others."
"There are three kinds of salesmen
in every organization—the row-boat, the
sailboat and the steam boat. The row-
boat salesmen always needs to be
pushed or pulled along. The sailboat
salesman moves along when a favorable
wind is blowing. The steamboat sales-
man moves along continuously thru
calm or stormy waters. These are mas-
ters of themselves.
"It is useless to tell you how proud
and happy the City of Cleveland is to
receive you as our guests today. Espe-
cially the members of the Cleveland
Music Trades Association, which is the
oldest Piano and Music Dealers organ-
ization in the United States, now in its
53rd year, and of which I have been
honored to be president for the past
17 years. Those that preceded me were,
Henry Dreher, John Wamelink, Harlan
Hart, Dan Nolan, Otto Muehlhauser,
Jake Rader, A. B. Smith and A. L. Ver-
non—. All of these fine men have
passed on, their stores closed never to
open again. —But we hold sacred their
memory and the groundwork they did—
so that you members of the Ohio Music
Merchants Association may carry on in
the path they pioneered and cleared for
you.
"In closing, let me leave with you
this motto—Never promise what you
should not, lest you be called upon to
perform something you cannot".
He was followed by W. Howard
Beasley, President of the Whittle Music
Co., Dallas, Tex., who talked on "Know-
ing our Limitations".
The first business session was held at
9 a.m. on Monday, which was followed
by luncheon in the ballroom. Monday
evening was "Ohio Nite" which was
held in the penthouse on the top floor
of the hotel. This included a bingo party
sponsored by theSanborn Music Co.,
the Rudolph Wurlitzer Co. and the
Cleveland Music Trade Assn.
The annual golf game was held on
the afternoon of May 27th at the Lake
Shore Country Club.
The following officers were elected for
the ensuing year: William H. Robinson,
president, Harold R. Machezel, 1st vice-
president, A. R. McClellan, 2nd vice-
president and the members of the execu-
tive committee elected were S. H. Gal-
perin for 5 years and Walter Meggitt
for one vear.
19
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