Music Trade Review
Issue: 1952 Vol. 111 N. 1 - Page 13
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
Zeisler, Krakauer Bros.; William R.
Steinway, Charles G. Steinway, John H.
Steinway, Henry Z. Steinway, Theodore
D. Steinway, E. B. Orcutt, Howard
Cushing, R. W. Friemuth, W. A. Saeger,
George B. Williams, E. Walsh, Albert
Geiger, Joe Burgraf, Joe Osborn,
Charles H. Kiefer, William W. Leon-
hardt, all of Steinway & Sons; Dave
Eisen; Valentine Faeth; A. Dalrymple;
H. W. Weiglan and William Bumb of
Julius Bumb Piano Movers; Alexander
Russell, Edward Luberoff and L. C.
Hertz, John Wanamaker's; G. S. Cun-
ningham, Mr. and Mrs. John Mlabota.
and Fred J. Bauer, Bauer Bench Co.;
Irving Sacks and George Barandes of
Sacks & Barandes; Hubert Shearin,
Manual Arts Furniture Co., Cincin-
nati, Ohio; Walter Fraleigh; Aaron
Lecher, Amerling Piano Co.; W. D.
Schultz and Herbert Kranis, Horace
Waters & Co.; John F. Majeski, John
F. Majeski Jr. and Edward I. Davis of
the Music Trades Co.; Harry Brodwin
and Hy Meyerson of the Brodwin Piano
Co.; Joe Hagameyer of Campbell,
Templett Co., Paterson, N. J.; Peter H.
Comstock, F. Kelso Davis, Donald K.
Good and George C. Seeley of Pratt,
Reed & Co., Ivoryton, Conn.; J. C.
Stoltzfus and Charles A. Stein of "The
Music Dealer"; Charles W. Paul, Louis
Safron, Milton Snyder; Morris Curtis.
William Hessmer, William Hessmer.
Jr., Paul Hessmer, Otto Hessmer and
H. F. Stein, Amsco Wire Products
Corp., Ridgefield, N. J. and A. J. Mendl-
sohnn; W. H. Bowles, Story & Clark
Piano Co.; John H. Gettell, Charles A.
Burke. Henry R. Heller, Jr., Edward
Vail, Adolph Stephen, George Haines,
R. Dunn, Arthur W. Linter, A. Kroe,
Will Pollack, Charles Stuchin, Ernest
Unrath, Paul Jacobson, Samuel Sorgen
all of Winter & Co.; George Eckert and
A. W. Leadbeater of Griffith Piano Co.,
Newark, N. J., John A. Weser of the
Weser Piano Co.; Jack Kahn and
Jules Bass of the Kahn Music Co.;
L. Dochtermann of Dochtermann &
Sons, New York; G. Roy Pattison,
Newark, N. J.; Charles J. Pfriemer,
Charles J. Pfriemer, Jr. and Henry
Pfriemer of Chas. Pfriemer, Inc.; Sid-
ney G. Wolfe, Irvington, N. J.; Clay
Fischer, Editor of "Musical Merchan-
dise"; Mrs. Evelyn English Ward of
Chandler Piano Co., Brooklyn, N. Y.;
George Sokoloff, Carleton Chace and
Vincent T. Costello of the "Music Trade
Review" and others.
1952
Due to the fact that 1952 is a Leap
Year the Year-End Luncheon will
probably be held on December 30,
1952.
THE MUSIC TRADE REVIEW, JANUARY, 1952
ERLANDSON
(Continued from Page 8)
quarters. The Education Director will
be in position to re-visit local projects
at various times, and render whatever
additional assistance may be needed
from time to time.
Program Has Been Proven
There is nothing theoretical about
NAMM's new project. The word "Edu-
cation" is used because of the project's
importance in school programs. This
approach in broadening sales is being
employed very successfuly by two or
three music dealers, and through the
NAMM, all members interested will
benefit from the pioneering of these
few.
This new project is considered as
being the greatest step forward, for
NAMM members, since the founding of
the American Music Conference, and its
music promotion program. In this in-
stance, however, NAMM is applying
promotion principals to a tailor made
program, which is complete and ready
for use, if music store management
wishes to accept it and inaugurate its
operation in their stores.
With the first fifty years behind us,
NAMM heads into 1952 with the belief
that it will be a good year while none
too easy, and that its problems can be
surmounted if we are prepared and de-
termined to lick them. We are continu-
ing to strengthen our services.
Attention: All Organ Dealers!
If you're selling organs... you'll be interested in America's
most versatile chime and carillon instrument. It's making
sales history in the music trades. (Octamonically) tuned . . .
with instant responsive action, Vibrachime is a perfect
companion to any electronic or pipe organ.
FOR CHIMES . . .
Vibrachime can be quickly and easily
installed to any kind of organ—
from the oldest types in existence to
today's most modern makes.
Vibrachime is also available as a
complete unit, housed in a beautiful
walnut console with self-contained
keyboard, for all makes of organs.
FOR CARILLONS . . .
Vibrachime serves as a beautiful tower carillon,
with amplification designed in a wide range of
power to give sound coverage of from 1 to
6 miles or more.
It can be installed as a separate instrument,
with its own keyboard, or in any organ, where
it can be played with an independent Vibra-
chime keyboard or from the organ manual.
Vibrachime is a truly great value in chime and
carillon installations. It is priced to fit the most modern budget
and has a ready market among churches, institutions,
clubs, restaurants and individuals.
Write today for complete literature on the Vibrachime
and other Maas instruments:
VIBRACHORO . . . HARP CELESTE . . . BELL CARILLON
SYMPHONIC C A R I L L O N . . . AUTOMATIC PLAYERS
TOWER BELL REPRODUCERS
OHIiHIl COmPRMf
Dept. I I , 3015 CASITAS AVE.. LOS ANGELES, CAL.
13
Zeisler, Krakauer Bros.; William R.
Steinway, Charles G. Steinway, John H.
Steinway, Henry Z. Steinway, Theodore
D. Steinway, E. B. Orcutt, Howard
Cushing, R. W. Friemuth, W. A. Saeger,
George B. Williams, E. Walsh, Albert
Geiger, Joe Burgraf, Joe Osborn,
Charles H. Kiefer, William W. Leon-
hardt, all of Steinway & Sons; Dave
Eisen; Valentine Faeth; A. Dalrymple;
H. W. Weiglan and William Bumb of
Julius Bumb Piano Movers; Alexander
Russell, Edward Luberoff and L. C.
Hertz, John Wanamaker's; G. S. Cun-
ningham, Mr. and Mrs. John Mlabota.
and Fred J. Bauer, Bauer Bench Co.;
Irving Sacks and George Barandes of
Sacks & Barandes; Hubert Shearin,
Manual Arts Furniture Co., Cincin-
nati, Ohio; Walter Fraleigh; Aaron
Lecher, Amerling Piano Co.; W. D.
Schultz and Herbert Kranis, Horace
Waters & Co.; John F. Majeski, John
F. Majeski Jr. and Edward I. Davis of
the Music Trades Co.; Harry Brodwin
and Hy Meyerson of the Brodwin Piano
Co.; Joe Hagameyer of Campbell,
Templett Co., Paterson, N. J.; Peter H.
Comstock, F. Kelso Davis, Donald K.
Good and George C. Seeley of Pratt,
Reed & Co., Ivoryton, Conn.; J. C.
Stoltzfus and Charles A. Stein of "The
Music Dealer"; Charles W. Paul, Louis
Safron, Milton Snyder; Morris Curtis.
William Hessmer, William Hessmer.
Jr., Paul Hessmer, Otto Hessmer and
H. F. Stein, Amsco Wire Products
Corp., Ridgefield, N. J. and A. J. Mendl-
sohnn; W. H. Bowles, Story & Clark
Piano Co.; John H. Gettell, Charles A.
Burke. Henry R. Heller, Jr., Edward
Vail, Adolph Stephen, George Haines,
R. Dunn, Arthur W. Linter, A. Kroe,
Will Pollack, Charles Stuchin, Ernest
Unrath, Paul Jacobson, Samuel Sorgen
all of Winter & Co.; George Eckert and
A. W. Leadbeater of Griffith Piano Co.,
Newark, N. J., John A. Weser of the
Weser Piano Co.; Jack Kahn and
Jules Bass of the Kahn Music Co.;
L. Dochtermann of Dochtermann &
Sons, New York; G. Roy Pattison,
Newark, N. J.; Charles J. Pfriemer,
Charles J. Pfriemer, Jr. and Henry
Pfriemer of Chas. Pfriemer, Inc.; Sid-
ney G. Wolfe, Irvington, N. J.; Clay
Fischer, Editor of "Musical Merchan-
dise"; Mrs. Evelyn English Ward of
Chandler Piano Co., Brooklyn, N. Y.;
George Sokoloff, Carleton Chace and
Vincent T. Costello of the "Music Trade
Review" and others.
1952
Due to the fact that 1952 is a Leap
Year the Year-End Luncheon will
probably be held on December 30,
1952.
THE MUSIC TRADE REVIEW, JANUARY, 1952
ERLANDSON
(Continued from Page 8)
quarters. The Education Director will
be in position to re-visit local projects
at various times, and render whatever
additional assistance may be needed
from time to time.
Program Has Been Proven
There is nothing theoretical about
NAMM's new project. The word "Edu-
cation" is used because of the project's
importance in school programs. This
approach in broadening sales is being
employed very successfuly by two or
three music dealers, and through the
NAMM, all members interested will
benefit from the pioneering of these
few.
This new project is considered as
being the greatest step forward, for
NAMM members, since the founding of
the American Music Conference, and its
music promotion program. In this in-
stance, however, NAMM is applying
promotion principals to a tailor made
program, which is complete and ready
for use, if music store management
wishes to accept it and inaugurate its
operation in their stores.
With the first fifty years behind us,
NAMM heads into 1952 with the belief
that it will be a good year while none
too easy, and that its problems can be
surmounted if we are prepared and de-
termined to lick them. We are continu-
ing to strengthen our services.
Attention: All Organ Dealers!
If you're selling organs... you'll be interested in America's
most versatile chime and carillon instrument. It's making
sales history in the music trades. (Octamonically) tuned . . .
with instant responsive action, Vibrachime is a perfect
companion to any electronic or pipe organ.
FOR CHIMES . . .
Vibrachime can be quickly and easily
installed to any kind of organ—
from the oldest types in existence to
today's most modern makes.
Vibrachime is also available as a
complete unit, housed in a beautiful
walnut console with self-contained
keyboard, for all makes of organs.
FOR CARILLONS . . .
Vibrachime serves as a beautiful tower carillon,
with amplification designed in a wide range of
power to give sound coverage of from 1 to
6 miles or more.
It can be installed as a separate instrument,
with its own keyboard, or in any organ, where
it can be played with an independent Vibra-
chime keyboard or from the organ manual.
Vibrachime is a truly great value in chime and
carillon installations. It is priced to fit the most modern budget
and has a ready market among churches, institutions,
clubs, restaurants and individuals.
Write today for complete literature on the Vibrachime
and other Maas instruments:
VIBRACHORO . . . HARP CELESTE . . . BELL CARILLON
SYMPHONIC C A R I L L O N . . . AUTOMATIC PLAYERS
TOWER BELL REPRODUCERS
OHIiHIl COmPRMf
Dept. I I , 3015 CASITAS AVE.. LOS ANGELES, CAL.
13
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