Music Trade Review

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW, AUGUST, 19 hi
Combination
Business
23
ment with counter and shelves and there
were individual displays for Victor and
Bluebird records. In another room was a
showing of Victrolas and others were de-
voted to the display of RCA Victor Radios
and recorders. Allen B. Mills had charge
of the Victrola display and J. M. Williams
supervised the record exhibit. A feature
Phonographs ... Records ...
-Phonographs
Unusual Interest Shown in
Phonograph Exhibits
The radio, radio-phonograph and record
exhibits this year at the 40th annual Con-
vention of the National Association of
Music Merchants surpassed any display
yet seen at one of these conclaves.
The Ansley Radio Corp., Long Island
City, displayed several models including
the new Essex Dynophone in 18th Cen-
tury English cabinet and the new Chelsea
Dynaphone which can be used as an end
table as well as a radio a record cabinet.
The Ansley DynaTone was also shown
in two models. There were also several
portable and table models and a display of
the dealer helps which have just been
announced by the company.
The Capehart, Fort Wayne, Ind., dis-
played several models of the Capehart
and Capehart-Panamuse and had one
room devoted to the display of paintings
which will be used to illustrate the 1941-
42 advertising for Capehart and Capehart-
Panamuse phonograph-radios, beginning
in the Fall.
The paintings, to be reproduced in full
color, were done on commission for the
Capehart Division of the Farnsworth Tele-
vision & Radio Corp. by a group of leading
contemporary artists including Sergei Sou-
deikine. Franklin Watkins, Bernard La-
Motte and Julian Levi.
Among the famous compositions used
as subject matter for the series are Puc-
cini's "La Vie de Boheme," Bach's "Toc-
cata and Fugue in D Minor," Rimsky-
Korsakov's "Scheherazade Suite," Cho-
pin's "Raindrop Prelude," Handel's "Mes-
siah," Mozart's "The Magic Flue," and
Sibelius' "Finlandia."
The new advertising program for Cape-
hart and Capehart-Panamuse will run in
Time, Life and The New Yorker, and will
represent the most extensive advertising
support undertaken to date for these
quality instruments.
A complete line of popular priced radio
phonograph combinations and radios
were displayed by the radio and television
department of the General Electric Co.,
Bridgeport, Conn., but the feature of this
exhibit was the Musaphonic instruments
which are being retailed through music
merchants and attracted widespread at-
tention of dealers who attended the con-
vention. The exhibit was in charge of F.
A. Ray head of the Musaphonic Division.
The Magnavox Co., Fort Wayne Ind.
showed a complete line of Magnavox
radio phonograph combinations, amplified
phonographs, recorders and frequency
modulation receivers.
The Peerless Album Co., New York had
an elaborate display of phonograph record
The Chippendale Champagne Musaphonic with
FM translator on top, shown at the Convention
of the exhibit was the new "Magic Brain"
record changer which plays both sides of
the record without turning it over. This
new method of playing records is made
possible by a tandem tone arm which
plays the top and undersides of the disk.
At the reception desk throughout the
The new RCA "Magic Brain" record changer
week was Miss Patricia McNey.
albums, record carrying cases, record
Other exhibitors in this division included
racks, recording discs and needles.
the Amperite Co., Bitter Construction Co.,
The RCA Mfg. Co., Camden N. J. had an Boetsch Bros., Brunswick Radio and Tele-
attractive display in several rooms. One vision Corp., Columbia Recording Corp.,
room was developed into a record depart- Decca Distributing Corp., Duotone Co.,
Top left: John R. Garceau, Richard Vaughan and I. C. Hunter of the Capehart demonstrate the
Capehart record changer; one of the new Tonka binets; Bottom: A new Peerless Album and two
of the new Ansley Dynaphone models.