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Music Trade Review

Issue: 1941 Vol. 100 N. 5 - Page 16

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Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW, MAY, 191*1
16
New Janssen
Catalog Issued
A new Janssen catalog, entitled "Pianos
by Janssen" with an attractive cover
showing part of the keyboard of a piano
has just been mailed to several thousand
dealers by the Carl Fischer Musical In-
These instruments are furnished in
mahogany but may be had also in wal-
nut as well as colored finishes.
Harry Myers, president of the Carl
Fischer Musical Instruments Co., Inc.,
stated that he is well pleased with the
progress made so far with this branch of
the business.
Lester Spinet
in "Pot-O-Gold"
The Lester piano is receiving some
widespread promotion through its use in
the picture "Pot-O-Gold" recently re-
leased through United Artists and staring
James Stewart and Paulette Goddard. All
Compact Action
New Starr Spinet
The Starr Piano Co., Richmond, Ind.,
has just announced a new Starr Spinet,
Model No. 250 which is furnished in
mahogany, walnut and maple and in the
construction of which there is used a new
action of the compact type made from
the engineering designs and with the
use of the patterns, fixtures and gauges
purchased last year by this company from
Wessell Nickel blow action and on each piano will be
found a decalcomania on which is the
following wording:
"This action is made by The Starr
Piano Company Inc., from the engineering
and designs and with the use of jigs,
cauls, patterns, fixtures and gauges pur-
Jimmy Stewart at the Lester
chased from Wessell, Nickel & Gross,
established in 1874 and for 70 years one types of musical instruments and music
of the leaders in the manufacture of piano are featured in the picture and in pro-
actions for Grands, Squares and Upright moting it. Broadsides have been dis-
pianos, and whose latest triumph before tributed to music stores suggesting the
their sale was an action of the compact exploitation of the instruments handled
type for the present Spinet Piano.
by these stores by tying in their adver-
The new instrument is 38%" high, tising -with that of the picture.
54^4" wide and 24^/g" deep. First ship-
In the broadside the accompanying
ments of this new instrument were made picture of Jimmy Stewart seated at a
on May 1st.
Lester Spinet is reproduced under which
The extensive Starr factories in Rich- is a short message advising Lester dealers
mond are at present the scene of great to get in touch with P. R. Manfre, adver-
From Pages in Janssen Catalog
activity with production steadily increas- tising manager of the Lester Piano Mfg.
Co., Philadelphia for stills of this picture.
ing.
strument Co., Inc., who have recently
taken on the distribution of this line. On
the inside front cover is a reproduction
of the Janssen creed and opposite are re-
produced photographs of B. H. Janssen,
founder and Webster E. Janssen, presi-
When M. F. Martin, Pacific Coast rep- greeting Mr. Christensen. Anticipating
dent of the Janssen Piano Co. The fore- resentative of the Gulbransen Co., Chi- the increased demand for pianos the
word points out that "the Janssen piano cago, went to call on C. W. Christensen, Humphreys Music Co. which has been
traces its ancestry back to the year 1856."
Among the unique features of the in-
struments which are shown on succeeding
pages are the Janssen direct blow patent-
ed action, a patented sliding fallboard,
four section bell plate, accoustican tone
« -ANOTHER CARLOAD „
chamber and the patented keynote light.
These are all illustrated and carefully de-
scribed. The new line comprises nine
HUMPHREYS MUSIC CO. long ieack
spinet type models to be known as the
Studio, Colonial. Moderne, Georgian.
Louis XV., an Early American Mignon,
18th Century Mignon, Chippendale Mig-
non and Louis XV. Mignon. All of these
instruments are 36%" high, 57^," long
and 24" deep.
On the inside back cover is an interest-
M. F. Martin greets C. W. Christensen as he is receiving a carload of Gulbransen pianos.
ing "Value Chart" -which lists the im-
portant features of Janssen pianos in com- manager of the piano department of the representing the Gulbransen piano since
parison with pianos which are sold at a Humphreys Music Co., Long Beach, Cal.. 1916 has been stocking up heavily, the
much higher price. It is pointed out that recently he found him just receiving a
"none of these instruments have all the carload of Gulbransen pianos. In the illus- carload in question being an initial ship-
tration herewith he is shown in the act of ment of others to follow.
features of the Janssen."
Martin Finds Christensen Receiving
A Carload of Pianos
GULBRANSEN PIANOS

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