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THE MUSIC TRADE REVIEW, SEPTEMBER,
22
Gulbransen Retail Sales Help
Booth Proved Success
A feature of the Gulbransen exhibit at des who answered innumerable questions
the recent convention in Chicago was the by several hundred dealers throughout
booth at one end of the exhibit in •which the week. Displaying these dealers helps
19UO
plans in detail.
At the other end of the exhibit -was the
display of the parts which enter into the
construction of Gulbransen pianos. This
nine foot display attracted much atten-
tion and manifested the quality of material
Booih Displaying Gulbransen Advertising Aids
used in the instruments. The new Gul-
bransen 9' concert grand adorned the cen-
ter of the exhibit and regular recitals by
Walter Flandorf were given during each
day. Pictures by Benjamin J. Beck, artist
and stylest who designed the Moderne
qrand and the Moderne Classic console of
the Gulbransen line were also dispayed.
The Gulbransen Exhibit at the Recent Convention in Chicago
were displayed the sales aids for dealers in this manner proved most satisfactory as
which are furnished by the company. In dealers had an opportunity to discuss their
charge of this booth was Miss C. M. Ged- requirements and go into advertising
Snellenberg
Department opens
Harold S. Morse Improving
Harold S. Morse, Eastern and New York
Manager of the Baldwin Piano Co., is now
improving from injuries received in an
The new piano department of Snellen- accident which occurred early in the sum-
berg & Co., Philadelphia was opened im- mer. Mr. Morse "was thrown from a horse
mediately after Labor Day in charge of which resulted in a fractured vertebra.
J. R. Hartpence. The Ivers <£ Pond piano He is now steadily recuperating in Maine
is being handled as a leader. Other lines where he went to rest and will return to
New York by October 1st.
include the Starr grands and consoles.
THE THAYER 9*we*ted STICKER ACTION
MILLER
of Cleveland has much success
with Weaver pianos
A. H. Miller, Cleveland, Ohio, num-
bers among his clientele the leaders in
Cleveland society, arts, industries, pro-
fessions and civic activities. For years,
these Cleveland leaders have looked to
him for their piano needs. In October
1924, Mr. Miller sold his first Weaver
grand piano. Since then he has sold
many Weaver pianos.
The rotogravure section of the Sun-
day Cleveland Plain Dealer a short
time ago showed the stage setting
for the play, "George and Margaret"
in the auditorium of the Roosevelt
Junior High School, Cleveland Heights.
Ohio. On the stage is a Weaver grand
piano which Mr. Miller sold this high
school, October 16, 1926.
Solovox Attracts
Crowds on Sth Ave.
U. S. PAT. No. 2,073,463. FURTHER PATENT APPLIED FOR.
THAYER ACTION COMPANY
R O C K F O R D ,
W O R L D ' S
^
L A R G E S T
M A N U F A C T U R E R
I L L I N O I S
O F P I A N O
A C T I O N S
Since the announcement of the Solovox
by the Hammond Instrument Co., Chi-
cago, this instrument has been used in
a special window display by Wm. Knabe
& Co., 47 St. and Fifth Ave., New York.
Just inside the door is a Solovox attached
to a Knabe grand piano which is demon-
strated from time to time each day. So
great became the interest that it was found
necessary to move the instrument to the
back of the store and at each demonstra-
tion from thirty to fifty persons come into
the store and listen. Not only has this
resulted in Solovo-" sales but many pianos
have been sold to those who have stopped
to listen.