International Arcade Museum Library

***** DEVELOPMENT & TESTING SITE (development) *****

Music Trade Review

Issue: 1940 Vol. 99 N. 3 - Page 8

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Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
MUSIC TRADE REVIEW, MARCH, 1
BAMBERGER'S
ceramics complete the home-like at-
mosphere of the Salon.
The artist's room opening off from
in Newark opens piano department with Knabe, Everett
the formal Georgian foyer with its
stylized marble pattern wallpaper and
Sohmer, Story & Clark and Gulbransen Pianos
fine
architectural detail, accommodates
and Estey Organs featured
a Knabe grand piano before a high
The new piano department of L. Bam- —a Gorgian Colonial home with foyer arched window. This secluded room
berger & Co., Newark was opened on opening into an artist's room and two with terra cotta walls is well lighted
February 20th with a very fitting cere- large living rooms, attractively deco- and acoustically perfect. It is reserved
mony. Occupying 3750 on the fifth floor
exclusively for professional musicians
there is a large open space for adequate
and teachers, providing them with a
display of grands and consoles back of
quiet place to try an instrument.
which are three very artistic rooms, one
The lines represented by this house
of which is known as the artists room
are the Knabe, the Knabe Ampico repro-
and the other two devoted to the display
ducing piano; Sohmer, Everett, Story
of grands and consoles and the Story-
and Clark, Gulbransen pianos and Estey
tone.
Organs.
The opening of the new department
Among the guests present were Harry
which is managed by Clarence M. Pettit
J. Sohmer, J. C. Van Straten, Sohmer
a piano man of long experience, was
Co., F. H. B. Byrne and George Morti-
announced in the Newark Evening
more, Wm. Knabe Co., E. F. Story and
papers on Monday, February 19th in a
W. H. Bowles, Story & Clark Piano Co.,
characteristic Bamberger advertise-
E. P. Williams and Ben Witlin Gul-
ment. The department was thrown open
bransen Co., Reed Brown, Everett
to the public the next morning and at
Piano Co. and others.
12.30 o'clock members of the industry,
During the afternoon Miss Martha
daily and trade press were guests at a
Sherman demonstrated the Storytone in
luncheon at which presided Harold W.
one of the private rooms before a large
Brightman, vice president and general
audience.
merchandise manager. Guests were
also welcomed by L. S. Walworth, mer-
chandise manager for the house furnish-
ing division and Richard A. May execu-
agency goes to Williams in
tive vice president of home furnishings
Columbus
as well as Mr. Pettit.
Steinway & Sons, New York, have
Mr. Brightman after a few words of
Clarence M. Pettit
announced the appointment of the
welcome introduced Miss Marjorie
Lawrence, one of the leading Wagnerian rated and furnished, showing many Williams Music House in Columbus, O.,
sopranos of The Metropolitan Opera Co., types of grand and space-saving pianos as Steinway representatives after
Edwin D. McArthur, outstanding young in typical home settings . . . between March 1st. The Williams house is one
American conductor and accompanist windows, beside a fireplace, by French of the oldest in Columbus and has built
to Madame Kirsten Flagstad, and Mrs. doors, before wide casement windows up a splendid following in the city and
vicinity.
Rodney Saylor, one of New Jersey's and against differing wall spaces.
One living room is decorated in a
most distinguished citizens in the world
of music. Miss Lawrence graciously formal style with robin's egg blue,
Production Marches On
entertained with a solo, Mr. Mc- striped wallpaper, corniced woodwork,
The entire industry should take heart
Arthur with a piano solo on the Knabe simply tailored curtains and formal over the continued increase in piano
grand and Mrs. Saylor spoke briefly on draperies to match the color of the production. The January report re-
walls. The other living room is more in- vealed tbat there were 15.78 S' more in-
the development of music in Newark.
Believing that music lovers today formal with greenish gold walls, emerald struments shipped in January than in
want a piano to be in key with their green accents, fireplace and gay, January 1939. The total was 9,862.
home ensembles, Bamberger's have con- flowered chintz draperies. Comfortable 8,200 of these were uprights and 1,622
structed a Piano Salon on the fifth floor chairs, carpets, decorative pictures and grands.
STEINWAY
3 MINUTES '
SEND
FOR
PARTICULARS
COMPARE
WRITE TO
to remove and replace this Patented WEAVER
Bi-Level Action. The acme of simplicity
D
ON'T condemn all drop piano actions until
you have tried the WEAVER Bi-Level direct
blow action. Tuners and Musicians say it equals
the regular upright action in touch and performance.
WEAVER PIANO CO.
VORK,PEN N A.

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