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Music Trade Review

Issue: 1940 Vol. 99 N. 12 - Page 9

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Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW, DECEMBER, 1U0
Membership
Drive for NAMM
Traveling representatives of Manufacturers to
receive rewards for their efforts-
IANO, band instrument and musical
merchandise traveling men have
been called upon to help swell the
membership of the National Association
of Music Merchants according to a state-
ment issued this month by Paul S. Felder,
president of the association. The aim will
be to secure a thousand members be-
tween January 6th, 1941 and the last of
June next year. Substantial and suitable
prizes will be awarded to the three travel-
ing men who produce the most members.
These prizes will be presented at the
annual banquet of the association which
will be held in New York during the Con-
vention next summer. The winners will
also be seated at the speakers table. All
manufacturers and jobbers have been re-
quested to cooperate by sending to W. A.
Mennie, secretary of the association a list
of their traveling men. The latter will re-
ceive instruction and information about
the work of the association and also appli-
cation blanks.
P
is not difficult to uphold. This code is
clearly set forth on the engraved mem-
bership certificate which is sent to each
member and can be framed and hung on
ideas and important legislative matters
which may effect their business.
There are also local meetings as well
as annual meetings at Convention time
A Christmas Message of Good Cheer
By Paul Felder, President of the National Association of Music
a
S Christmas and all that it menas ap-
proaches, there are many things to
be thankful for. It is the holiday season
when we remember friends and loved
ones and the family
circle widens with
the usual Christmas
celebration and the
significance of this
occasion should be
particularly impress-
ive at this time.
This year we will
celebrate our Christ-
mas in peace in con-
trast to the hate and
turmoil in Europe.
Christ was the first
real Democrat. What
He taught in love
and friendship is not
the way of Europe
today, but in our
country, in com-
memorating the birth
of our Savior, we
must also give thanks
that we are of a land
that still believes in
freedom and the
Paul S.
rights of the individ-
ual to life, liberty a n d h a p p i n e s s .
We should give thanks for the many
blessings our people have enjoyed in the
year about to pass into history. Business
in our nation has prospered and our par-
ticular part of this business, music, has
shown such remarkable gain that to me
Merchants
seems almost miraculous. We have seen
the sale of pianos increase fivefold in
eight years. We have seen the school
music program steadily going forward
and getting larger
and larger, and
recorded music of
the master com-
posers, as well as
semi-classical and
popular music, stead-
ily gaining in favor.
So, in our business,
the work is being
well done. Musical
education, culture
and refinement are
on the increase and
its influence for good,
immeasurable. Every
manufacturer, jobber
and merchant has
had a glorious part
in the joy-giving,
peace-loving art of
music, which builds
friendly relations, not
deadly hatred, fear
and despair.
CAMPAIGN AGAINST PRICE CUTTING
The membership of the Association has
been doubled during the past year. Its
activities have also been expanded. It
has entered into a dynamic campaign
against price cutting and chiseling which
so far has brought splendid results. The
Board of Control feels that the more
active members there are the greater will
be the opportunity of stamping out many
of the evil trade practices which are now
harrassing dealers throughout the country.
With a large national membership it is
proposed to establish regional chapters in
various sections of the country for the
So, I say Greetings
purpose of watching for any infractions of
Felder
to the music frater-
legitimate business practices and reporting
nity. Keep going and fighting for the
them immediately to the home office of
things we love and which make the world
the association for such action as may be
a better place to live in. ffltvnj (Ehrtatman
deemed advisable.
this year and may the next be Merry and
In its presentation the Association
not hatred, but love and friendship be
states:
our portion.
.
"Individually, merchants can do very
little to better their condition and elimi-
nate evils assailing their progress, but
their collective voice, through the medium
of their association can be made forceful a wareroom wall where it can be pointed where members have an opportunity to
to when necessary.
vote for or against recommendations
enough to accomplish lasting results."
Another service and an important one bearing on the industry's future.
which has been recently inaugurated is
The association also maintains head-
BENEFITS TO MEMBERS MANY
As direct benefits to its members the "The National Music Merchants News" a quarters in New York fully equipped to
Association points to the code of ethics monthly bulletin which keeps dealers be of assistance to members wether on
(Turn to Page 11, Col. 1)
to which members subscribe and which posted regarding unethical practices, sales
Paul

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