Music Trade Review
Issue: 1928 Vol. 87 N. 7 - Page 21
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
The Music Trade Review
AUGUST 18, 1928
of the song. The titles themselves can do more
in indicating the quality of this Marks folio
than any mere description, and some of them
follow: "Hot Time in the Old Town Tonight,"
"Under the Bamboo Tree," "Everybody Works
But Father," "Oh Didn't He Ramble," "Play
That Barber Shop Chord," "Down in the Old
Cherry Orchard," "My Own Iona," "My Sweet
Adair," "She Was Bred in Old Kentucky,"
"Roll Them Roly Boly Eyes," "Sipping Cider
Through a Straw" and many others.
Berlin Firm Issuing
Two New Theme Songs
Irving Berlin, Inc., New York, is conducting
a widespread campaign on two theme songs
for the Metro-Goldwyn-Mayer photoplays,
"White Shadows (in the South Seas)" and
"Dancing Daughters." The first picture has the
song, "Flower of Love," as the musical theme
and the second a song called "I Loved You
Then as I Love You Now." Both songs were
written specially for the respective productions
and possess appealing melodies, which should
carry them a long way on their own merits. In
addition to the Metro-Goldwyn-Mayer exploita-
tion of the pictures, Irving Berlin, Inc., is sup-
plying music dealers with display materials of
all kinds for cashing in on the showing of the
films throughout the country.
Arthur J. Lamb Dies
PROVIDENCE, R. I., August 11.—Arthur J. Lamb,
once a famous song writer and later a play-
wright and producer, died here today at the
Miriam Hospital, the cause being embolism.
Mr. Lamb was probably best known as the
composer of the familiar "Asleep in the Deep,"
and also had to his credit such ballads as "The
Bird in the Gilded Cage," "Goodbye Sweet-
heart," "The Bird on Nellie's Hat," '"Keep on
Shining, Silvery Moon," "The Linger Longer
Girl," "The Bridge of Sighs," and many others.
Mr. Lamb was born in England and came to
this country following the success of "Asleep
in the Deep" abroad. Later, he became a
familiar figure oil Broadway.
THE OVER-NIGHT
SENSATION
Ulem 'ries
(Golden Memory Days)
The MustceJ Theme
HAROLD SANFORD
M.WITMARK6S0NS
NEW YORK
Published as follows
SOLO—TWO KEYS, B flat and C DUET—C
OCTAVO
MALE, FEMALE and MIXED VOICES
ENSEMBLE
VIOLIN & PIANO, 'CELLO & PIANO, VIOLIN
'CELLO and PIANO
VOCAL ORCHESTRA, B flat and C BAND
DANCE—WALTZ
M. WITMARK & SONS, New York
Carl Fischer Numbers
on Many Radio Programs
"Querida" Popular Number With Many Set
Programs — Fritz Kreisler Settings Also
Played by Many Radio Organizations
Many songs and orchestral specialties of
Carl Fischer, Inc., New York, are being heard
over the large radio hook-ups this Summer
and some of the older numbers in the firm's
catalog have been given a new lease on life
through this medium. "Querida," a new Spanish
style serenade, is a number that is heard nearly
every evening. A few of the more prominent
radio stars who are featuring this number in-
clude Vincent Lopez, Leo Reisman, Theodore
Webb, La Palina, the Mediterranean, U. S.
Navy Band, the La France orchestra, and many
others. Dealers in various sections of the
country have begun to notice a real demand for
it, which is growing in popularity from week
to week.
It seems almost impossible to tune into any
hour these days, which does not use the Fritz
Kreisler settings of such favorites as "The Old
Refrain," "Cradle Song" and "Londonderry
Air," published for many years by Carl Fischer,
Inc. Two new songs by Vaughn De Leath,
"Honey" and "Rosemary" have been sung over
the Wrigley Hour and by Vaughn De Leath,
herself, over Station WJZ. Several radio-theme
songs for prominent hours are published by
Carl Fischer, Inc., among them being "The Old
Colonel March" starting and closing the Max-
well Hour under the direction of Nat Shilkret;
Harold Sanford's "Cavalcade March" which is
still going strong; "Two Guitars" and "Black
Eyes," by Harry Horlick, the dynamic leader
of the A. & P. Gypsies.
Witmark Numbers in
Sousa Band Programs
Victor Herbert Compositions Especially Promi-
nent in Programs of Famous Band Master
on Golden Jubilee Tour
The publications of M. Witmark & Sons, New
York, have always been generously sprinkled
through the programs of John Philip Sousa and
his band and the present golden jubilee tour
of the famous bandmaster is no exception. The
compositions of Victor Herbert, most of which
are published by the Witmark house, are al-
ways to be found on the Sousa programs.
These include such Herbert songs as "Gypsy
Love Song," "Kiss Me Again," "I'm Falling in
Love With Someone" and others.
At his evening concerts, which started in At-
lantic City, and which will be given in the prin-
cipal cities from Maine to California, Mr. Sousa
is featuring a novel paraphrase on "Among My
Souvenirs," that includes Victor Herbert's ever-
popular "Ah! Sweet Mystery of Life." This
same song is sung during the afternoon con-
certs by Marjorie Moody, prima donna with
the Sousa band this season. For Miss Moody,
Mr. Sousa has written a new waltz song,
"Love's Radiant Hour," the lyric of which is
written by Helen Boardman Knox. Miss
Moody is singing this also at every perform-
ance.
"Dream House" Is
Big National Hit
Ed Little, of Sherman, Clay & Co., San Fran-
cisco, states that they have the biggest hit in
the country, "Dream House," a song that is
selling all over the land. Harry Wilson, Den-
ver representative of the firm, has been to San
Francisco on a vacation and is now in Salt
Lake City where he is stopping over for two
weeks, popularizing Sherman, Clay & Co.'s new
songs. He is leaving shortly for Denver.
21
You CAN'T CO W R O N G
WITH ANY FEIST SONG'
A NEW HIT*?
<
Jhe Writers of'#ainova'j
tHJQUITA"
L WOLFE GILBERT.
and
RE A
REAL
[SWEETHEART]
bIRVING CAESAR.©'
^BigSmashl
(?AMONA
i y
L. WOLFE GILBERT
MABEL
The hit Class'
L (JIEPME
b
FIND MY MAN]/
ROY TURK &-
FRED
LONESOME IN
IEMOONLICH
h y BENEE RUSSELL
*WABEL BAER. / .77-r , 1
'and Catchy/}
JOOBUSY
h y NED MILLER, and,
CHESTER COHN^
LEO.
FEISTINC
231 w. 4 0 ST. NEW YORK
The Music Trade Review
AUGUST 18, 1928
of the song. The titles themselves can do more
in indicating the quality of this Marks folio
than any mere description, and some of them
follow: "Hot Time in the Old Town Tonight,"
"Under the Bamboo Tree," "Everybody Works
But Father," "Oh Didn't He Ramble," "Play
That Barber Shop Chord," "Down in the Old
Cherry Orchard," "My Own Iona," "My Sweet
Adair," "She Was Bred in Old Kentucky,"
"Roll Them Roly Boly Eyes," "Sipping Cider
Through a Straw" and many others.
Berlin Firm Issuing
Two New Theme Songs
Irving Berlin, Inc., New York, is conducting
a widespread campaign on two theme songs
for the Metro-Goldwyn-Mayer photoplays,
"White Shadows (in the South Seas)" and
"Dancing Daughters." The first picture has the
song, "Flower of Love," as the musical theme
and the second a song called "I Loved You
Then as I Love You Now." Both songs were
written specially for the respective productions
and possess appealing melodies, which should
carry them a long way on their own merits. In
addition to the Metro-Goldwyn-Mayer exploita-
tion of the pictures, Irving Berlin, Inc., is sup-
plying music dealers with display materials of
all kinds for cashing in on the showing of the
films throughout the country.
Arthur J. Lamb Dies
PROVIDENCE, R. I., August 11.—Arthur J. Lamb,
once a famous song writer and later a play-
wright and producer, died here today at the
Miriam Hospital, the cause being embolism.
Mr. Lamb was probably best known as the
composer of the familiar "Asleep in the Deep,"
and also had to his credit such ballads as "The
Bird in the Gilded Cage," "Goodbye Sweet-
heart," "The Bird on Nellie's Hat," '"Keep on
Shining, Silvery Moon," "The Linger Longer
Girl," "The Bridge of Sighs," and many others.
Mr. Lamb was born in England and came to
this country following the success of "Asleep
in the Deep" abroad. Later, he became a
familiar figure oil Broadway.
THE OVER-NIGHT
SENSATION
Ulem 'ries
(Golden Memory Days)
The MustceJ Theme
HAROLD SANFORD
M.WITMARK6S0NS
NEW YORK
Published as follows
SOLO—TWO KEYS, B flat and C DUET—C
OCTAVO
MALE, FEMALE and MIXED VOICES
ENSEMBLE
VIOLIN & PIANO, 'CELLO & PIANO, VIOLIN
'CELLO and PIANO
VOCAL ORCHESTRA, B flat and C BAND
DANCE—WALTZ
M. WITMARK & SONS, New York
Carl Fischer Numbers
on Many Radio Programs
"Querida" Popular Number With Many Set
Programs — Fritz Kreisler Settings Also
Played by Many Radio Organizations
Many songs and orchestral specialties of
Carl Fischer, Inc., New York, are being heard
over the large radio hook-ups this Summer
and some of the older numbers in the firm's
catalog have been given a new lease on life
through this medium. "Querida," a new Spanish
style serenade, is a number that is heard nearly
every evening. A few of the more prominent
radio stars who are featuring this number in-
clude Vincent Lopez, Leo Reisman, Theodore
Webb, La Palina, the Mediterranean, U. S.
Navy Band, the La France orchestra, and many
others. Dealers in various sections of the
country have begun to notice a real demand for
it, which is growing in popularity from week
to week.
It seems almost impossible to tune into any
hour these days, which does not use the Fritz
Kreisler settings of such favorites as "The Old
Refrain," "Cradle Song" and "Londonderry
Air," published for many years by Carl Fischer,
Inc. Two new songs by Vaughn De Leath,
"Honey" and "Rosemary" have been sung over
the Wrigley Hour and by Vaughn De Leath,
herself, over Station WJZ. Several radio-theme
songs for prominent hours are published by
Carl Fischer, Inc., among them being "The Old
Colonel March" starting and closing the Max-
well Hour under the direction of Nat Shilkret;
Harold Sanford's "Cavalcade March" which is
still going strong; "Two Guitars" and "Black
Eyes," by Harry Horlick, the dynamic leader
of the A. & P. Gypsies.
Witmark Numbers in
Sousa Band Programs
Victor Herbert Compositions Especially Promi-
nent in Programs of Famous Band Master
on Golden Jubilee Tour
The publications of M. Witmark & Sons, New
York, have always been generously sprinkled
through the programs of John Philip Sousa and
his band and the present golden jubilee tour
of the famous bandmaster is no exception. The
compositions of Victor Herbert, most of which
are published by the Witmark house, are al-
ways to be found on the Sousa programs.
These include such Herbert songs as "Gypsy
Love Song," "Kiss Me Again," "I'm Falling in
Love With Someone" and others.
At his evening concerts, which started in At-
lantic City, and which will be given in the prin-
cipal cities from Maine to California, Mr. Sousa
is featuring a novel paraphrase on "Among My
Souvenirs," that includes Victor Herbert's ever-
popular "Ah! Sweet Mystery of Life." This
same song is sung during the afternoon con-
certs by Marjorie Moody, prima donna with
the Sousa band this season. For Miss Moody,
Mr. Sousa has written a new waltz song,
"Love's Radiant Hour," the lyric of which is
written by Helen Boardman Knox. Miss
Moody is singing this also at every perform-
ance.
"Dream House" Is
Big National Hit
Ed Little, of Sherman, Clay & Co., San Fran-
cisco, states that they have the biggest hit in
the country, "Dream House," a song that is
selling all over the land. Harry Wilson, Den-
ver representative of the firm, has been to San
Francisco on a vacation and is now in Salt
Lake City where he is stopping over for two
weeks, popularizing Sherman, Clay & Co.'s new
songs. He is leaving shortly for Denver.
21
You CAN'T CO W R O N G
WITH ANY FEIST SONG'
A NEW HIT*?
<
Jhe Writers of'#ainova'j
tHJQUITA"
L WOLFE GILBERT.
and
RE A
REAL
[SWEETHEART]
bIRVING CAESAR.©'
^BigSmashl
(?AMONA
i y
L. WOLFE GILBERT
MABEL
The hit Class'
L (JIEPME
b
FIND MY MAN]/
ROY TURK &-
FRED
LONESOME IN
IEMOONLICH
h y BENEE RUSSELL
*WABEL BAER. / .77-r , 1
'and Catchy/}
JOOBUSY
h y NED MILLER, and,
CHESTER COHN^
LEO.
FEISTINC
231 w. 4 0 ST. NEW YORK
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