Music Trade Review
Issue: 1928 Vol. 87 N. 5 - Page 11
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CHICAGO AND THE MIDDLE WEST
Frank W. Kirk, Manager, 333 North Michigan Avenue, Chicago
Large Number of Dealers Visit the
Cable Company Midget Piano Showing
Wholesale Manager Charles E. Jackson Reports Better Feeling Among Retail Piano
Merchants Than Has Been the Case During Past Two Years
' I ''HE Cable Company warcrooms and cxecu-
tive headquarters at Jackson and Wabash
have been visited by a large number of dealers
since the Piano Fashion Show was put on. To
this exhibit still another finish was added last
week, making the thirty-seventh Cable Midget
Epworth Heights, near Ludington, Mich. A
number of other music dealers are expected this
week.
Talking of trade, which continues to improve
as measured by the number of Cable orders
received, Mr. Jackson ?aid: "We have been
ment the old cells can be taken out and new
ones put in by a child, as there is no wiring or
coupling up necessary. The tone of this instru-
ment—which is about thirty-eight inches high
with a depth of twenty inches, and a. width of
eighteen inches—is of unusual volume, and even
more important is its freedom from distortion.
The new Q R S electric portable has now
reached the production stage, that is, is being
produced in quantity, and Manager Ames is
showing the latest finish which is a DeLuxe
cabinet.
With his line practically complete for the
present, Mr. Ames intends to resume traveling
and will make a number of journeys with the
ultimate idea of covering the whole United
States as rapidly as possible.
Executives on Vacation
at W. W. Kimball Co.
Cable Midget
Upright
Secretary F. P. Whitmore on Auto Tour
Through East—Sales Manager J. V. Sill
Guest of H. D. Cammack
With
Blackboard
for Use in
Schools
upright, each a suggestion to dealers as to pos-
sible sales.
President George J. Dowling is back from
his annual vacation spent, as usual, among the
woods and lakes of Northern Wisconsin, where
he made trips from his headquarters at Phelps,
Wis.
He took occasion to compliment his own
organization on the ability displayed in creating
all these new cases. As he said to The Review:
"These Cable Midget designs are not fanciful
or far-fetched finishes designed merely to at-
tract attention. Each one is intended to meet
a demand clearly indicated, and in many cases
emphatically indicated, to our dealers and
traveling men. The history of our Cable Midget
has been interesting and instructive to ourselves
because, as Mr. Guylee outlined in his remarks
previously published in The Review, new fields
have been opened for us with this instrument
and in meeting the wishes of our dealers' cus-
tomers, our own line has grown logically,
healthfully and consistently to its present
proportions.
"Our sales of these instruments continue to
grow steadily and one of the most gratifying
features of this steady and consistent growth is
the proof that the straight upright piano can
be sold. We can ship as high as thirty-six of
these little instruments in a car and we have
shipped many, many carloads of them in vari-
ous finishes, both the plainest and the richest
decorations. Practically every State in the
country now has Cable Midgets."
Chas. E. Jackson, manager of the wholesale
department of The Cable Company, in addition
to his regular work, has been for some days
past acting as host to a number of piano men
who visited. Chicago on their way East or North
on vacation trips. Treasurer Clifford Jenkins
of the J. W. Jenkins Sons Piano Co., of Kansas
City, Mo., and other towns, accompanied by
Mrs. Jenkins went through Chicago last week
to open their Summer home, Boodie-Cliff, at
visited by at least twenty-five of the leading
larger dealers of the country in the past three
weeks. Many of them were enroute to vacation
points, but all of them have stopped in to see
our Piano Fashion Show, and all of us have
been greatly impressed by these dealers' pres-
ent viewpoint. For all of them, without excep-
tion, are confident, in fact enthusiastic, over
present business and the future outlook, which
is the direct opposite of their feeling on these
points of two years ago, and a year ago. In
other words, these representative dealers are
optimists for the first time in two years, and
the territories in which they operate are so ex-
tensive that I believe they are fairly representa-
tive of a greatly improved condition and out-
look throughout most of the country."
Vice-President and Treasurer H. L. Drapei
left this week for his usual Summer head-
quarters on Grand Island in Lake Superior, and
does not expect to return before Labor Day.
Secretary F. P. Whitmore and Mrs. Whit-
more and Treasurer E. R. Rlanchard and Mrs.
Blanchard of the W. W. Kimball Co., has left
Kimball Hall for an extended automobile vaca-
tion tour in the East, and in part of the Prov-
ince of Quebec, Canada. These Kimball repre-
sentatives intend to drive to New York, thence
to Boston and a number of other New England
seacoast points and from there go to Montreal,
to Quebec and possibly stop in the Murray Bay
district. They will probably be gone a little
over two weeks.
Sales Manager J. V. Sill combined business
with a little recreation in the five days trip to
Minnesota recently. He visited President H. D.
Cammack, of the Cammack Piano Co., who has
a large store in Minneapolis and carries the
Kimball line there exclusively. The Cammack
Piano Co. also has a store in Virginia, Minn.,
up in the iron mining country near the Cana-
dian border. Mr. Sill, who is an ardent and
effective fisherman, accepted Mr. Cammack's in-
vitation to spend a couple of days fishing in
Crane Lake, which lies partly in Canada and
partly in Minnesota, and there isn't the slightest
doubt but what the fish were more than plenti-
ful.
Mr. Sill is now touting Crane Lake to
other fishermen in the trade as a point to be
visited if you really want to get plenty of fish.
Straube Reports Increase
in Demand From Dealers
New Q R S Cabinet
Phonograph Announced
President E R Jacobson States That Recently
Orders for One Day Reached a Total of 100
Instruments of All Types
Instrument Which Is Electrically Driven Is
Known as Consolette—New Electric Portable
in Production
President E. R. Jacobson, of the Straube
Piano Co., Hammond, Ind., states that he has
recently received an unusually large number of
orders for this time of year. In fact, recent
orders have been much more than even good
normal seasonal sales.
As he put it, talking to The Review recently:
"I am very glad to say that to-day alone we
received orders for over 100 Straube pianos for
practically immediate shipment. This is much
more than a seasonal order, and more than we
have received in any one day for a long time.
The major portion are for Straube grands and
straight uprights with a few players.
"Another heartening feature of this business
was the widely spread territory from which
(Continued on page 12)
Manager Geo. L. Ames, of the talking ma-
chine and player roll departments of the Q R S
Co., has just received and is showing to visitors
to his private office the latest addition to the
Q R S talking machine line. This is a cabinet
type in attractive design.
The special features of this new instrument,
which the company intends to call Consolette,
deserve more than passing attention. It is
motor-driven from power supplied by dry cells,
three of which are used. These are placed in
the recess at the bottom of the back of the
Consolette. When the power needs replenish-
11
CHICAGO AND THE MIDDLE WEST
Frank W. Kirk, Manager, 333 North Michigan Avenue, Chicago
Large Number of Dealers Visit the
Cable Company Midget Piano Showing
Wholesale Manager Charles E. Jackson Reports Better Feeling Among Retail Piano
Merchants Than Has Been the Case During Past Two Years
' I ''HE Cable Company warcrooms and cxecu-
tive headquarters at Jackson and Wabash
have been visited by a large number of dealers
since the Piano Fashion Show was put on. To
this exhibit still another finish was added last
week, making the thirty-seventh Cable Midget
Epworth Heights, near Ludington, Mich. A
number of other music dealers are expected this
week.
Talking of trade, which continues to improve
as measured by the number of Cable orders
received, Mr. Jackson ?aid: "We have been
ment the old cells can be taken out and new
ones put in by a child, as there is no wiring or
coupling up necessary. The tone of this instru-
ment—which is about thirty-eight inches high
with a depth of twenty inches, and a. width of
eighteen inches—is of unusual volume, and even
more important is its freedom from distortion.
The new Q R S electric portable has now
reached the production stage, that is, is being
produced in quantity, and Manager Ames is
showing the latest finish which is a DeLuxe
cabinet.
With his line practically complete for the
present, Mr. Ames intends to resume traveling
and will make a number of journeys with the
ultimate idea of covering the whole United
States as rapidly as possible.
Executives on Vacation
at W. W. Kimball Co.
Cable Midget
Upright
Secretary F. P. Whitmore on Auto Tour
Through East—Sales Manager J. V. Sill
Guest of H. D. Cammack
With
Blackboard
for Use in
Schools
upright, each a suggestion to dealers as to pos-
sible sales.
President George J. Dowling is back from
his annual vacation spent, as usual, among the
woods and lakes of Northern Wisconsin, where
he made trips from his headquarters at Phelps,
Wis.
He took occasion to compliment his own
organization on the ability displayed in creating
all these new cases. As he said to The Review:
"These Cable Midget designs are not fanciful
or far-fetched finishes designed merely to at-
tract attention. Each one is intended to meet
a demand clearly indicated, and in many cases
emphatically indicated, to our dealers and
traveling men. The history of our Cable Midget
has been interesting and instructive to ourselves
because, as Mr. Guylee outlined in his remarks
previously published in The Review, new fields
have been opened for us with this instrument
and in meeting the wishes of our dealers' cus-
tomers, our own line has grown logically,
healthfully and consistently to its present
proportions.
"Our sales of these instruments continue to
grow steadily and one of the most gratifying
features of this steady and consistent growth is
the proof that the straight upright piano can
be sold. We can ship as high as thirty-six of
these little instruments in a car and we have
shipped many, many carloads of them in vari-
ous finishes, both the plainest and the richest
decorations. Practically every State in the
country now has Cable Midgets."
Chas. E. Jackson, manager of the wholesale
department of The Cable Company, in addition
to his regular work, has been for some days
past acting as host to a number of piano men
who visited. Chicago on their way East or North
on vacation trips. Treasurer Clifford Jenkins
of the J. W. Jenkins Sons Piano Co., of Kansas
City, Mo., and other towns, accompanied by
Mrs. Jenkins went through Chicago last week
to open their Summer home, Boodie-Cliff, at
visited by at least twenty-five of the leading
larger dealers of the country in the past three
weeks. Many of them were enroute to vacation
points, but all of them have stopped in to see
our Piano Fashion Show, and all of us have
been greatly impressed by these dealers' pres-
ent viewpoint. For all of them, without excep-
tion, are confident, in fact enthusiastic, over
present business and the future outlook, which
is the direct opposite of their feeling on these
points of two years ago, and a year ago. In
other words, these representative dealers are
optimists for the first time in two years, and
the territories in which they operate are so ex-
tensive that I believe they are fairly representa-
tive of a greatly improved condition and out-
look throughout most of the country."
Vice-President and Treasurer H. L. Drapei
left this week for his usual Summer head-
quarters on Grand Island in Lake Superior, and
does not expect to return before Labor Day.
Secretary F. P. Whitmore and Mrs. Whit-
more and Treasurer E. R. Rlanchard and Mrs.
Blanchard of the W. W. Kimball Co., has left
Kimball Hall for an extended automobile vaca-
tion tour in the East, and in part of the Prov-
ince of Quebec, Canada. These Kimball repre-
sentatives intend to drive to New York, thence
to Boston and a number of other New England
seacoast points and from there go to Montreal,
to Quebec and possibly stop in the Murray Bay
district. They will probably be gone a little
over two weeks.
Sales Manager J. V. Sill combined business
with a little recreation in the five days trip to
Minnesota recently. He visited President H. D.
Cammack, of the Cammack Piano Co., who has
a large store in Minneapolis and carries the
Kimball line there exclusively. The Cammack
Piano Co. also has a store in Virginia, Minn.,
up in the iron mining country near the Cana-
dian border. Mr. Sill, who is an ardent and
effective fisherman, accepted Mr. Cammack's in-
vitation to spend a couple of days fishing in
Crane Lake, which lies partly in Canada and
partly in Minnesota, and there isn't the slightest
doubt but what the fish were more than plenti-
ful.
Mr. Sill is now touting Crane Lake to
other fishermen in the trade as a point to be
visited if you really want to get plenty of fish.
Straube Reports Increase
in Demand From Dealers
New Q R S Cabinet
Phonograph Announced
President E R Jacobson States That Recently
Orders for One Day Reached a Total of 100
Instruments of All Types
Instrument Which Is Electrically Driven Is
Known as Consolette—New Electric Portable
in Production
President E. R. Jacobson, of the Straube
Piano Co., Hammond, Ind., states that he has
recently received an unusually large number of
orders for this time of year. In fact, recent
orders have been much more than even good
normal seasonal sales.
As he put it, talking to The Review recently:
"I am very glad to say that to-day alone we
received orders for over 100 Straube pianos for
practically immediate shipment. This is much
more than a seasonal order, and more than we
have received in any one day for a long time.
The major portion are for Straube grands and
straight uprights with a few players.
"Another heartening feature of this business
was the widely spread territory from which
(Continued on page 12)
Manager Geo. L. Ames, of the talking ma-
chine and player roll departments of the Q R S
Co., has just received and is showing to visitors
to his private office the latest addition to the
Q R S talking machine line. This is a cabinet
type in attractive design.
The special features of this new instrument,
which the company intends to call Consolette,
deserve more than passing attention. It is
motor-driven from power supplied by dry cells,
three of which are used. These are placed in
the recess at the bottom of the back of the
Consolette. When the power needs replenish-
11
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