Music Trade Review
Issue: 1928 Vol. 87 N. 22 - Page 18
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
-18
The Music Trade Review
DECEMBER 1, 1928
Edward P. Little Is Elected to the
Twenty-five Year Club of Sherman-Clay
"BETWEEN US", as its name im-
plies, is the medium through which
CENTURY has its heart-to-heart talks
with the retail music sellers.
This little monthly publication has
made many intimate friends, because
its messages are always constructive,
useful and helpful to the dealer.
If you would like to receive "BE-
TWEEN US" regularly, say so on a
postcard and we will see that you
get it.
Head of Sheet Music Department of Pacific Coast Music Firm Honored Upon Comple-
tion of Twenty-five Years in the Employ of that House
N'NOUNCEMENT was made a few weeks
ago of the initiation of Edward P. Little,
head of the sheet music department of Sher-
man, Clay & Co., into the Twenty-five Year Club
of that company, an organization consisting of
those who have served Sherman, Clay & Co.
for a quarter of a century or more. The initia-
tion took place at a special luncheon attended
by I'resident P. T. Clay and a number of direc-
The price is nothing but your time
to read it.
Issued by the publishers of the famous
CENTURY CERTIFIED EDITION.
Century Music Pub. Go.
235 W. 40th St., New York City
New Releases From
House of Ditson
Three Outstanding Hits
Vocal List Includes Cadman, O'Hara, Strick-
land, Spier, Huerter and Dalton—New Piano
Numbers Released
Among the new vocal releases of the Oliver
Ditson Co., Boston, is a new song; entitled "The
Little Road to Kerry," by Charles Wakefield
Cadman. Other interesting new Ditson songs
are "Love Is Written Everywhere," by Geoffrey
O'Hara; "Song of the Arghan Exile," by Lily
Strickland; "The Pansy Flower," by Harry M.
Spier, three songs, "The Rose," "The Sunbeam"
and "When Mother Sings" by Joseph W.
Clokey; "Sweetheart
Land," by Charles
Huerter; two songs, "The Arrows" and "The
Messenger," by Sydriey Dalton, and others. A
new operetta in three acts, entitled "Cinderella
and the Cat," by H. M. Barr and W. H. Boyer
and a collection of Mexican and Spanish songs
with piano accompaniments by Charles Fonteyn
Manney are a valued part of the new vocal
releases.
Recent Ditson piano selections include a
group of four teaching pieces, "At the Village
Dance," "Roaming," "The Woodpecker" and
"The Merry-Go-Round," by Carl Wilhelm
Kern. Another piano number by this composer
i> "Under the Elm Trees," just released. A
suite called "Silhouettes of the Seasons" by
George F. Hamer, two numbers by Lucina
Jewell, "At the Royal Court," and "In the Olden
Time," as w-ell as "The Dancing Doll" by
Frederick A. Williams, "Moving Pictures" by
Sarah Coleman Bragdon are included in the list.
Edward P. Little
The Picture Music Corp., New York, has
been incorporated with a capital of 100 shares
common stock to engage in the publication of
photoplay theme songs and other musical com-
positions.
tors and department heads, and the occasion
was marked by the presentation to Mr. Little
of a fine watch suitably engraved.
Mr. Little has had a long career in the music
business, entering the trade as a youth in his
native town of Algona, la., where he engaged
in selling pianos. This was in the days when
a piano was put on a wagon and the salesman
stayed out with it until it was sold, often bring-
ing back to the store a cow or a horse or a
few pigs as part payment. In 1900 he went to
Chicago and joined the National Music Co.,
later becoming connected with the sheet music
department of Lyon & Healy.
He entered the employ of Sherman, Clay &
Co. on October 20, 1903, as a member of the
staff of the sheet music department. In 1906,
after the big fire, he went to the Oakland store
in charge of the same department. In 1910 he
returned to San Francisco to take charge of the
sheet music department. He soon built up the
department, materially increasing both retail
and wholesale sales. Just about the time of the
i'anama Pacific International Exposition in San
Francisco in 1915, Ed Little began to publish
sheet music and methods. He started with
Hawaiian music which had a great vogue for
several years. Then the war broke and he
picked "Little Liza Jane" which was hummed
and whistled by every doughboy and gob in the
United States forces. Then, after the war,
ROBERT TELLER SONS &DORNER
BUY YOUR MUSIC FROM
Music Engravers and Printers
SEND MANUSCRIPT AND IDEA OF
TITLK FOR ESTIMATE
311 West 43rd Street
BOSTON
Another Sensational Hit
in THE WIT MARK
BLACK & WHITE
SERIES
Con b* had at follows
Oliver Ditson Company
BOSTON
NEW YORK
Anticipate and Supply Every Requirement of Music
Dealers
2 0 5 4 W.LAKE ST. CHICAGO. ILL
Three outstanding hits from the musical
comedy, "Just a Minute," opening recently at
the Ambassador Theatre in New York, have
developed in the catalog of De Sylva, Brown
& Henderson, Inc., New York. The songs in
this show were co-authored by Walter O'Keefe
and Harry Archer, the latter having been the
composer of "Little Jesse James" of a few sea-
sons ago, which had the phenomenal song, "I
Love You." The three main songs are "Any-
thing Your Heart Desires," a ballad, "Pretty,
Petite and Sweet" and "The Break Me Down,"
which is in big demand by dance orchestras.
Publishers
New York City
OlAfY PUBLISHER. OUR REFERENCE
est hits ever—ran into 2,000,000 copies, and
several million records. After which came a
long list of quality tunes and then in 1927 and
1928 he produced a rapid succession of hits,
"Doll Dance," "Charmaine," "Diane," "Little
Mother," and "Dream House " Through Ed's
judgment and effort the publishing department
of Sherman, Clay & Co. has established an
enviable reputation for "quality." This depart-
ment now maintains offices in Los Angeles,
Seattle, Denver, Chicago, Minneapolis, Detroit,
New York and Boston.
When the fact that Mr. Little was to join the
Twenty-five Year Club was announced, he re-
ceived numerous messages of congratulation
from his friends in the sheet music trade
throughout the country, among them being tele-
grams from E. C. Mills of the American Society
of Authors, Composers and Publishers, E. F.
Hitner, general manager of Leo Feist, Inc., and
department heads and staffs of the various Sher-
man, Clay & Co. stores and branch offices.
Consult the Universal Want Directory of
The Review. In it advertisements are inserted
tree of charge for men who desire positions.
SOLO—4 keys. Ab (eb to «b) B b - C and D
DUET—2 keys. Bb and D
OCTAVO—Two Part, Three Part, Four Part,
Male, Female and Mixed Voicei
Instrumental for Piano
Tk« Dream Melody (Intermezzo) Waltz
Violin and Piano, Cello and Piano, Violin, Cello and
Plamo
VOCAL ORCHESTRA, DANCE ORCHESTRA, Waltz
BAWD
M. WITMARK & SONS, NEW YORK
-18
The Music Trade Review
DECEMBER 1, 1928
Edward P. Little Is Elected to the
Twenty-five Year Club of Sherman-Clay
"BETWEEN US", as its name im-
plies, is the medium through which
CENTURY has its heart-to-heart talks
with the retail music sellers.
This little monthly publication has
made many intimate friends, because
its messages are always constructive,
useful and helpful to the dealer.
If you would like to receive "BE-
TWEEN US" regularly, say so on a
postcard and we will see that you
get it.
Head of Sheet Music Department of Pacific Coast Music Firm Honored Upon Comple-
tion of Twenty-five Years in the Employ of that House
N'NOUNCEMENT was made a few weeks
ago of the initiation of Edward P. Little,
head of the sheet music department of Sher-
man, Clay & Co., into the Twenty-five Year Club
of that company, an organization consisting of
those who have served Sherman, Clay & Co.
for a quarter of a century or more. The initia-
tion took place at a special luncheon attended
by I'resident P. T. Clay and a number of direc-
The price is nothing but your time
to read it.
Issued by the publishers of the famous
CENTURY CERTIFIED EDITION.
Century Music Pub. Go.
235 W. 40th St., New York City
New Releases From
House of Ditson
Three Outstanding Hits
Vocal List Includes Cadman, O'Hara, Strick-
land, Spier, Huerter and Dalton—New Piano
Numbers Released
Among the new vocal releases of the Oliver
Ditson Co., Boston, is a new song; entitled "The
Little Road to Kerry," by Charles Wakefield
Cadman. Other interesting new Ditson songs
are "Love Is Written Everywhere," by Geoffrey
O'Hara; "Song of the Arghan Exile," by Lily
Strickland; "The Pansy Flower," by Harry M.
Spier, three songs, "The Rose," "The Sunbeam"
and "When Mother Sings" by Joseph W.
Clokey; "Sweetheart
Land," by Charles
Huerter; two songs, "The Arrows" and "The
Messenger," by Sydriey Dalton, and others. A
new operetta in three acts, entitled "Cinderella
and the Cat," by H. M. Barr and W. H. Boyer
and a collection of Mexican and Spanish songs
with piano accompaniments by Charles Fonteyn
Manney are a valued part of the new vocal
releases.
Recent Ditson piano selections include a
group of four teaching pieces, "At the Village
Dance," "Roaming," "The Woodpecker" and
"The Merry-Go-Round," by Carl Wilhelm
Kern. Another piano number by this composer
i> "Under the Elm Trees," just released. A
suite called "Silhouettes of the Seasons" by
George F. Hamer, two numbers by Lucina
Jewell, "At the Royal Court," and "In the Olden
Time," as w-ell as "The Dancing Doll" by
Frederick A. Williams, "Moving Pictures" by
Sarah Coleman Bragdon are included in the list.
Edward P. Little
The Picture Music Corp., New York, has
been incorporated with a capital of 100 shares
common stock to engage in the publication of
photoplay theme songs and other musical com-
positions.
tors and department heads, and the occasion
was marked by the presentation to Mr. Little
of a fine watch suitably engraved.
Mr. Little has had a long career in the music
business, entering the trade as a youth in his
native town of Algona, la., where he engaged
in selling pianos. This was in the days when
a piano was put on a wagon and the salesman
stayed out with it until it was sold, often bring-
ing back to the store a cow or a horse or a
few pigs as part payment. In 1900 he went to
Chicago and joined the National Music Co.,
later becoming connected with the sheet music
department of Lyon & Healy.
He entered the employ of Sherman, Clay &
Co. on October 20, 1903, as a member of the
staff of the sheet music department. In 1906,
after the big fire, he went to the Oakland store
in charge of the same department. In 1910 he
returned to San Francisco to take charge of the
sheet music department. He soon built up the
department, materially increasing both retail
and wholesale sales. Just about the time of the
i'anama Pacific International Exposition in San
Francisco in 1915, Ed Little began to publish
sheet music and methods. He started with
Hawaiian music which had a great vogue for
several years. Then the war broke and he
picked "Little Liza Jane" which was hummed
and whistled by every doughboy and gob in the
United States forces. Then, after the war,
ROBERT TELLER SONS &DORNER
BUY YOUR MUSIC FROM
Music Engravers and Printers
SEND MANUSCRIPT AND IDEA OF
TITLK FOR ESTIMATE
311 West 43rd Street
BOSTON
Another Sensational Hit
in THE WIT MARK
BLACK & WHITE
SERIES
Con b* had at follows
Oliver Ditson Company
BOSTON
NEW YORK
Anticipate and Supply Every Requirement of Music
Dealers
2 0 5 4 W.LAKE ST. CHICAGO. ILL
Three outstanding hits from the musical
comedy, "Just a Minute," opening recently at
the Ambassador Theatre in New York, have
developed in the catalog of De Sylva, Brown
& Henderson, Inc., New York. The songs in
this show were co-authored by Walter O'Keefe
and Harry Archer, the latter having been the
composer of "Little Jesse James" of a few sea-
sons ago, which had the phenomenal song, "I
Love You." The three main songs are "Any-
thing Your Heart Desires," a ballad, "Pretty,
Petite and Sweet" and "The Break Me Down,"
which is in big demand by dance orchestras.
Publishers
New York City
OlAfY PUBLISHER. OUR REFERENCE
est hits ever—ran into 2,000,000 copies, and
several million records. After which came a
long list of quality tunes and then in 1927 and
1928 he produced a rapid succession of hits,
"Doll Dance," "Charmaine," "Diane," "Little
Mother," and "Dream House " Through Ed's
judgment and effort the publishing department
of Sherman, Clay & Co. has established an
enviable reputation for "quality." This depart-
ment now maintains offices in Los Angeles,
Seattle, Denver, Chicago, Minneapolis, Detroit,
New York and Boston.
When the fact that Mr. Little was to join the
Twenty-five Year Club was announced, he re-
ceived numerous messages of congratulation
from his friends in the sheet music trade
throughout the country, among them being tele-
grams from E. C. Mills of the American Society
of Authors, Composers and Publishers, E. F.
Hitner, general manager of Leo Feist, Inc., and
department heads and staffs of the various Sher-
man, Clay & Co. stores and branch offices.
Consult the Universal Want Directory of
The Review. In it advertisements are inserted
tree of charge for men who desire positions.
SOLO—4 keys. Ab (eb to «b) B b - C and D
DUET—2 keys. Bb and D
OCTAVO—Two Part, Three Part, Four Part,
Male, Female and Mixed Voicei
Instrumental for Piano
Tk« Dream Melody (Intermezzo) Waltz
Violin and Piano, Cello and Piano, Violin, Cello and
Plamo
VOCAL ORCHESTRA, DANCE ORCHESTRA, Waltz
BAWD
M. WITMARK & SONS, NEW YORK
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