Music Trade Review
Issue: 1928 Vol. 87 N. 16 - Page 26
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
26
The Music Trade Review
"BETWEEN US", as its name im-
plies, is the medium through which
CENTURY has its heart-to-heart talks
with the retail music sellers.
This little monthly publication has
made many intimate friends, because
its messages are always constructive,
useful and helpful to the dealer.
If you would like to receive "BE-
TWEEN US" regularly, say so on a
postcard and we will see that you
get it.
The price is nothing but your time
to read it.
Issued by the publishers of the famous
CENTURY CERTIFIED EDITION.
Century Music Pub. Co.
235 W. 4Oth St., New York City
such of his own songs as "Dusky Stevedore,"
"Take Your To-morrow (and Give Me To-
day)," "Guess Who's in Town," "Right or
Wrong," "Steamboat" and "You Can't Take My
Mem'ries From Me." Mr. Davis called on the
principal music jobbers and sheet music dealers
in the cities he visited and reports many large
orders.
New Numbers Issued
by Leo Feist, Inc.
A novelty song entitled "It Goes Like This
(That Funny Melody)," has just been released
by Leo Feist, Inc., New York, and is getting
heavy professional plugs by the big orchestras
and over the radio. The song is very catchy
and is adapted to singing choruses by orches-
tras, the second half of the number introducing
themes from Liszt's popular second Hungarian
rhapsody. Other new Feist releases include a
fox-trot ballade called "I'm Sorry Sally," by
Gus Kahn and Ted Fiorito, and "Lenora,"
theme song of the new photoplay, "Two
Lovers," in which Vilma Banky is starred. The
Fall Feist catalog is rich in hits carried ovei
from the Summer including "Raraona," "Chi-
quita,'' "Jeannine, I Dream of Lilac Time,"
"Coquette," "Dolores" and several others.
Hamilton S. Gordon, Inc.,
Files New Incorporation "The New Moon" Wins
Big Critical Success
The music publishing business conducted as
the Estate of Hamilton S. Gordon, New York,
since the death of Mr. Gordon in 1914, has
just been reorganized and the company has
filed a charter to carry on the business under
the name of Hamilton S. Gordon, Inc., with a
capital of $40,000. The four sons of Mr. Gor-
don, Hamilton A., Leslie A., Herbert H. and
Clarence T. Gordon, who have be-en trustees
of the estate, will continue to operate the con-
cern with no change of policy. The company
was originally founded in 1846 by Stephen T
Gordon, grandfather of the present generation,
and built up an extensive catalog of sacred
music and teaching pieces, as well as leading
songs of the past, including "Silver Threads
Among the Gold." In recent years the concern
was located at 141 West Thirty-sixth street,
but last Febraury moved to larger quarters al
33-35 East Twenty-first street.
Joe Davis Is Back
From Mid-West Trip
Joe Davis, head of the Triangle Music Pub-
lishing Co., New York, returned recently from
a successful trip through the Middle West. Mr.
Davis made stops in Montreal, Buffalo, Detroit,
Chicago, Kansas City, St. Louis and a few
other points in this section in the interest of
the largest catalog he has ever had. In many
of the cities he sang over the radio, featuring
Widespread praise from the metropolitan
press greeted the opening of the Sigmund Rom-
berg operetta, "The New Moon," which is now
playing at the Imperial Theatre, New York.
On every hand it has been conceded that this
is among the finest operatic music produced by
Mr. Romberg, who has to his credit such scores
as "Rose Marie," "Maytime," "Blossom Time,"
"The. Desert Song" and others. Many of the
separate numbers of "The New Moon" are ex-
pected to find a readier market than even the
numbers from "The Desert Song." The music
of the production is published by Harms, Inc.,
New York, by special arrangement with M.
Witmark & Sons, New York, with whom Sig-
mund Romberg is under contract.
Snydecker Joins Sales
Force of Richmond Go.
Irving Berlin Standard
New Gallahan Ballad
A ballad entitled "Down the Highway of
Dreams" has just been issued by the Irving
Berlin Standard Music Corp., New York, and
will receive extensive exploitation by the com-
pany shortly. This song, written by J. Will
Callahan, co-writer of "Smiles," and Westell
Gordon, is issued with a black-and-white title
page and is expected to make a strong appeal
to professional singers, as well as to music
lovers in general. Mr. Gordon, composer of
the piece, is one of the artists on the Capitol
Theatre troupe and has written many ballads
of similar character, such as "The Faraway
Bells," "One Little Dream of Love" and others.
"Down the Highway of Dreams" was recently
broadcast by the Capitol Family over WEAF
and the "red" network and the event brought
many letters of praise for the number to Mr.
Gordon.
Gene Austin, Inc., Now
Enlarging Floor Space
The firm of Gene Austin, Inc., which entered
the music publishing field at 745 Seventh ave-
nue, New York, a few months ago, has been
forced to enlarge its space and has taken
additional quarters on the fifth floor of the
building for its shipping department. The
front office on the sixth floor has been con-
verted into a reception room to accommodate
its growing professional following. Marty
Bloom, general manager, is highly pleased with
the showing of the firm's new hit, "Then Came
the Dawn," which is selling in real quantities
in all parts of the country. The second big
Fall release of Gene Austin, Inc., is a comedy
number called "Wear a Hat With a Silver
Lining," which is winning laurels on its own
account.
Consult the Universal Want Directory of
The Review. In it advertisements are inserted
free of charge for men who desire positions.
Another Sensational Hit
in THE WITMARK
BLACK & WHITE
SERIES
Walter Snydecker, formerly with the music
jobbing house of Walter Kane, Inc., New York,
has joined the sales staff of the Richmond
Music Supply Co., New York, and will repre-
sent them on the road in the future. Mr.
Snydecker is well known both to music pub-
lishers and the retail trade, having been iden-
tified in recent years with Bibo, Bloeden &
Lang, Inc., and others. He left the city last
week for his first trip on the road in his new
connection.
McKINLEY MUSIC
20 r A Copy to Dealers^ 7?\ Copy
McKINLEY MUSIC CO.
OCTOBER 20, 1928
^
CHICAGO,ILL.
Can be had a* follows
SOLO—4 keys, Ab (eb to eb) Bb—C and D
DUET—2 keyi, Bb and D
OCTAVO—Two Part, Three Part, Foui Part,
Male, Female and Mixed Voicei
Instrumental for Piano
The Dream Melody (Intermezzo) Waltz
Violin and Piano, Cello and Piano, Violin, Cello and
Plaao
VOCAL ORCHESTRA, DANCE ORCHESTRA, Waltz,
BAND
M. WITMARK & SONS, NEW YORK
26
The Music Trade Review
"BETWEEN US", as its name im-
plies, is the medium through which
CENTURY has its heart-to-heart talks
with the retail music sellers.
This little monthly publication has
made many intimate friends, because
its messages are always constructive,
useful and helpful to the dealer.
If you would like to receive "BE-
TWEEN US" regularly, say so on a
postcard and we will see that you
get it.
The price is nothing but your time
to read it.
Issued by the publishers of the famous
CENTURY CERTIFIED EDITION.
Century Music Pub. Co.
235 W. 4Oth St., New York City
such of his own songs as "Dusky Stevedore,"
"Take Your To-morrow (and Give Me To-
day)," "Guess Who's in Town," "Right or
Wrong," "Steamboat" and "You Can't Take My
Mem'ries From Me." Mr. Davis called on the
principal music jobbers and sheet music dealers
in the cities he visited and reports many large
orders.
New Numbers Issued
by Leo Feist, Inc.
A novelty song entitled "It Goes Like This
(That Funny Melody)," has just been released
by Leo Feist, Inc., New York, and is getting
heavy professional plugs by the big orchestras
and over the radio. The song is very catchy
and is adapted to singing choruses by orches-
tras, the second half of the number introducing
themes from Liszt's popular second Hungarian
rhapsody. Other new Feist releases include a
fox-trot ballade called "I'm Sorry Sally," by
Gus Kahn and Ted Fiorito, and "Lenora,"
theme song of the new photoplay, "Two
Lovers," in which Vilma Banky is starred. The
Fall Feist catalog is rich in hits carried ovei
from the Summer including "Raraona," "Chi-
quita,'' "Jeannine, I Dream of Lilac Time,"
"Coquette," "Dolores" and several others.
Hamilton S. Gordon, Inc.,
Files New Incorporation "The New Moon" Wins
Big Critical Success
The music publishing business conducted as
the Estate of Hamilton S. Gordon, New York,
since the death of Mr. Gordon in 1914, has
just been reorganized and the company has
filed a charter to carry on the business under
the name of Hamilton S. Gordon, Inc., with a
capital of $40,000. The four sons of Mr. Gor-
don, Hamilton A., Leslie A., Herbert H. and
Clarence T. Gordon, who have be-en trustees
of the estate, will continue to operate the con-
cern with no change of policy. The company
was originally founded in 1846 by Stephen T
Gordon, grandfather of the present generation,
and built up an extensive catalog of sacred
music and teaching pieces, as well as leading
songs of the past, including "Silver Threads
Among the Gold." In recent years the concern
was located at 141 West Thirty-sixth street,
but last Febraury moved to larger quarters al
33-35 East Twenty-first street.
Joe Davis Is Back
From Mid-West Trip
Joe Davis, head of the Triangle Music Pub-
lishing Co., New York, returned recently from
a successful trip through the Middle West. Mr.
Davis made stops in Montreal, Buffalo, Detroit,
Chicago, Kansas City, St. Louis and a few
other points in this section in the interest of
the largest catalog he has ever had. In many
of the cities he sang over the radio, featuring
Widespread praise from the metropolitan
press greeted the opening of the Sigmund Rom-
berg operetta, "The New Moon," which is now
playing at the Imperial Theatre, New York.
On every hand it has been conceded that this
is among the finest operatic music produced by
Mr. Romberg, who has to his credit such scores
as "Rose Marie," "Maytime," "Blossom Time,"
"The. Desert Song" and others. Many of the
separate numbers of "The New Moon" are ex-
pected to find a readier market than even the
numbers from "The Desert Song." The music
of the production is published by Harms, Inc.,
New York, by special arrangement with M.
Witmark & Sons, New York, with whom Sig-
mund Romberg is under contract.
Snydecker Joins Sales
Force of Richmond Go.
Irving Berlin Standard
New Gallahan Ballad
A ballad entitled "Down the Highway of
Dreams" has just been issued by the Irving
Berlin Standard Music Corp., New York, and
will receive extensive exploitation by the com-
pany shortly. This song, written by J. Will
Callahan, co-writer of "Smiles," and Westell
Gordon, is issued with a black-and-white title
page and is expected to make a strong appeal
to professional singers, as well as to music
lovers in general. Mr. Gordon, composer of
the piece, is one of the artists on the Capitol
Theatre troupe and has written many ballads
of similar character, such as "The Faraway
Bells," "One Little Dream of Love" and others.
"Down the Highway of Dreams" was recently
broadcast by the Capitol Family over WEAF
and the "red" network and the event brought
many letters of praise for the number to Mr.
Gordon.
Gene Austin, Inc., Now
Enlarging Floor Space
The firm of Gene Austin, Inc., which entered
the music publishing field at 745 Seventh ave-
nue, New York, a few months ago, has been
forced to enlarge its space and has taken
additional quarters on the fifth floor of the
building for its shipping department. The
front office on the sixth floor has been con-
verted into a reception room to accommodate
its growing professional following. Marty
Bloom, general manager, is highly pleased with
the showing of the firm's new hit, "Then Came
the Dawn," which is selling in real quantities
in all parts of the country. The second big
Fall release of Gene Austin, Inc., is a comedy
number called "Wear a Hat With a Silver
Lining," which is winning laurels on its own
account.
Consult the Universal Want Directory of
The Review. In it advertisements are inserted
free of charge for men who desire positions.
Another Sensational Hit
in THE WITMARK
BLACK & WHITE
SERIES
Walter Snydecker, formerly with the music
jobbing house of Walter Kane, Inc., New York,
has joined the sales staff of the Richmond
Music Supply Co., New York, and will repre-
sent them on the road in the future. Mr.
Snydecker is well known both to music pub-
lishers and the retail trade, having been iden-
tified in recent years with Bibo, Bloeden &
Lang, Inc., and others. He left the city last
week for his first trip on the road in his new
connection.
McKINLEY MUSIC
20 r A Copy to Dealers^ 7?\ Copy
McKINLEY MUSIC CO.
OCTOBER 20, 1928
^
CHICAGO,ILL.
Can be had a* follows
SOLO—4 keys, Ab (eb to eb) Bb—C and D
DUET—2 keyi, Bb and D
OCTAVO—Two Part, Three Part, Foui Part,
Male, Female and Mixed Voicei
Instrumental for Piano
The Dream Melody (Intermezzo) Waltz
Violin and Piano, Cello and Piano, Violin, Cello and
Plaao
VOCAL ORCHESTRA, DANCE ORCHESTRA, Waltz,
BAND
M. WITMARK & SONS, NEW YORK
Future scanning projects are planned by the International Arcade Museum Library (IAML).