Music Trade Review
Issue: 1928 Vol. 86 N. 7 - Page 21
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
Harry Engel Returns
From Western Trip
Finds Widespread Interest in Irving Berlin
Standard Catalog and Sees Popular Catalog
Doing Well in Principal Cities
four parts are: "Trying the Triads," "Major C
and Minor A," "Ups and Downs," and "Miss
Treble and Master Bass." Among the piano
solos is No. 13 in the series of twenty-four con-
cert etudes in all major and minor keys by
Aurelio Giorni.
The new Schirmer releases also include a
Christmas operetta, "The Toy Shop," by Gladys
Rich, Percy Grainger's "Colonial Song," ar-
ranged for orchestra, "Elfin Dance," by Felix
Hugo, for orchestra, and miscellaneous secular,
sacred and instrumental music.
Harry Engel, general sales manager for
Irving Berlin, Inc., New York, returned this
week to the executive offices of the company
following a five-weeks' trip to the Coast. Mr.
Kngel's trip was principally in the interests of
the Irving Berlin Standard Music Corp., and
he reports widespread activity on the part of "The Man I Love"
the Western dealers and jobbers with the com-
Steadily Won Success
pany's motion picture catalog as well as with
the various instrumental folios, particularly for Fox-Trot by George Gershwin From Musical
saxophone and tenor banjo.
Comedy, "Strike Up the Band," Gaining in
Mr. Engel found all of the Irving Berlin
Popularity
branch offices enjoying a rushing business, and
was privileged to see the celebration of Irving
The popularity of George Gershwin's fox-
Berlin Week last month from several different trot song, "The Man I Love," published by
angles in the various cities he was visiting at Harms, Inc., New York, is reaching sensational
that time. In addition to his attention to the proportions and is a fine example of a single
standard catalog, he managed to put several of number lifting itself by its bootstraps, as it
the Irving Berlin, Inc., popular hits in motion were, from the score of a musical show which
in different places, including such late numbers never reached Broadway. The Gershwin num-
a« "Four Walls," "The Song Is Ended," "To- ber was the feature song of the musical comedy,
gether We Two," "Having My Ups and "Strike Up the Band," which was abandoned
Downs," "Mary Ann," "Back in Your Own by the producer after an out-of-town tryout last
Backyard" and others.
Fall. In spite of the fate of the show, "The
Man I Love," written in true Gershwin style,
began to win its way on radio programs, and
Recent Schirmer Releases
is now in the repertory of all the large dance
of Particular Interest orchestras of the country. The number has
two-way possibilities as both love ballad and
Prominent Composers Represented in Latest dance and is being used by various big acts
Issues by That House—Some Unusual Selec- in vaudeville.
tions for the Piano
The releases of G. Schirmer, Inc., New York,
during January, include some interesting piano
works, among them being Andantino Varie of
Franz Schubert, adapted for four hands by
Harold Bauer. A novelty, entitled "Keyboard
Encounters" by Frederic Groton, is a four-
part suite, written in the same lively spirit as
the same composer's "Fun at the Piano." The
Another Great Seller
in THE WIT MARK
BLACK & WHITE
SERIES
FOR
21
The Music Trade Review
FEBRUARY 18, 1928
( THE DREAM M E L O D Y
)
IT IS LOVE ALONE THAT RULES FOR AYE.!
Music Publishers Now
Using Duo-Art Pianos
Find the Reproducing Piano of Great Value
in the Preparation of Books and Series on
Music Appreciation
Many of the standard music publishers have
lately adopted the Duo-Art piano as a means
of assisting their editorial staffs in various
ways. The reproducing piano is being used to
correlate with their series of books on music
appreciation, furnishing accompaniments and
giving other material to the editors. Some of
the publishing houses already equipped with the
Duo-Art are: Oxford University Press, New
York; Hinds, Hayden & Eldredge, New York;
American Book Co., New York; C. C. Birchard,
New York and Boston, and Ginn & Co., Boston.
u CantGoWrong
With Any FEIST
Song //
s Hot
As They Come/
\Y
CHANGES
A Donaldson,
Novelty'
or
^
. /
>
oensation!
MY BLUE
HEAVEN:
^Walter DoTialdson^
George Whi
Dealers' Association to
Meet June 11 to 13
^INAUGHTY MARIETTA
L Y R I C M*V
RIDA (JOHNSON YOUNG
IM.wiTFIAJIOK @. S O N S
NEW
"STORK
Can be had as follows
SOLO—4 keys, Ab (eb to eb) Bb—C and D
DUET—2 keys, Bb and D
OCTAVO—Two Part, Three Part, Four Part,
Male, Female and Mixed Voices
Instrumental for Piano
The Dream Melody (Intermezzo) Waltz
Violin and Piano, Cello and Piano, Violin, Cello and
Piano
VOCAL ORCHESTRA, DANCE ORCHESTRA, Waltz,
BAND
M. WITMARK & SONS. NEW YORK
The National Association of Sheet Music
Dealers will hold its fifteenth annual convention
at the Hotel McAlpin, New York, on June 11
to 13, inclusive. Arrangements are already be-
ing made by the officers of the organization to
make the affair its usual success, and many im-
portant matters are slated for consideration at
the various sessions. J. Elmer Harvey, of
Grinnell Bros., Detroit, is president of the As
sociation, and Thomas J. Donlan, of New York,
is secretary-treasurer. Additional information
regarding the annual meeting will be announced
in The Review from time to time.
New Music Publisher
The Manhattan Music Publishing Corp., New
York, has been incorporated with a capital
stock of 100 shares of no par common stock
to engage in a music publishing business. J.
F. O'Brien, 50 Church street, is named as cor-
respondent for the new company.
A Real , _
Ballad Hit/
tv Walter Donaldson.
6-GasKahn
LEO. FEIST INC
231 w. 40 t h St.,
NEW YORK. N.Y.
Harry Engel Returns
From Western Trip
Finds Widespread Interest in Irving Berlin
Standard Catalog and Sees Popular Catalog
Doing Well in Principal Cities
four parts are: "Trying the Triads," "Major C
and Minor A," "Ups and Downs," and "Miss
Treble and Master Bass." Among the piano
solos is No. 13 in the series of twenty-four con-
cert etudes in all major and minor keys by
Aurelio Giorni.
The new Schirmer releases also include a
Christmas operetta, "The Toy Shop," by Gladys
Rich, Percy Grainger's "Colonial Song," ar-
ranged for orchestra, "Elfin Dance," by Felix
Hugo, for orchestra, and miscellaneous secular,
sacred and instrumental music.
Harry Engel, general sales manager for
Irving Berlin, Inc., New York, returned this
week to the executive offices of the company
following a five-weeks' trip to the Coast. Mr.
Kngel's trip was principally in the interests of
the Irving Berlin Standard Music Corp., and
he reports widespread activity on the part of "The Man I Love"
the Western dealers and jobbers with the com-
Steadily Won Success
pany's motion picture catalog as well as with
the various instrumental folios, particularly for Fox-Trot by George Gershwin From Musical
saxophone and tenor banjo.
Comedy, "Strike Up the Band," Gaining in
Mr. Engel found all of the Irving Berlin
Popularity
branch offices enjoying a rushing business, and
was privileged to see the celebration of Irving
The popularity of George Gershwin's fox-
Berlin Week last month from several different trot song, "The Man I Love," published by
angles in the various cities he was visiting at Harms, Inc., New York, is reaching sensational
that time. In addition to his attention to the proportions and is a fine example of a single
standard catalog, he managed to put several of number lifting itself by its bootstraps, as it
the Irving Berlin, Inc., popular hits in motion were, from the score of a musical show which
in different places, including such late numbers never reached Broadway. The Gershwin num-
a« "Four Walls," "The Song Is Ended," "To- ber was the feature song of the musical comedy,
gether We Two," "Having My Ups and "Strike Up the Band," which was abandoned
Downs," "Mary Ann," "Back in Your Own by the producer after an out-of-town tryout last
Backyard" and others.
Fall. In spite of the fate of the show, "The
Man I Love," written in true Gershwin style,
began to win its way on radio programs, and
Recent Schirmer Releases
is now in the repertory of all the large dance
of Particular Interest orchestras of the country. The number has
two-way possibilities as both love ballad and
Prominent Composers Represented in Latest dance and is being used by various big acts
Issues by That House—Some Unusual Selec- in vaudeville.
tions for the Piano
The releases of G. Schirmer, Inc., New York,
during January, include some interesting piano
works, among them being Andantino Varie of
Franz Schubert, adapted for four hands by
Harold Bauer. A novelty, entitled "Keyboard
Encounters" by Frederic Groton, is a four-
part suite, written in the same lively spirit as
the same composer's "Fun at the Piano." The
Another Great Seller
in THE WIT MARK
BLACK & WHITE
SERIES
FOR
21
The Music Trade Review
FEBRUARY 18, 1928
( THE DREAM M E L O D Y
)
IT IS LOVE ALONE THAT RULES FOR AYE.!
Music Publishers Now
Using Duo-Art Pianos
Find the Reproducing Piano of Great Value
in the Preparation of Books and Series on
Music Appreciation
Many of the standard music publishers have
lately adopted the Duo-Art piano as a means
of assisting their editorial staffs in various
ways. The reproducing piano is being used to
correlate with their series of books on music
appreciation, furnishing accompaniments and
giving other material to the editors. Some of
the publishing houses already equipped with the
Duo-Art are: Oxford University Press, New
York; Hinds, Hayden & Eldredge, New York;
American Book Co., New York; C. C. Birchard,
New York and Boston, and Ginn & Co., Boston.
u CantGoWrong
With Any FEIST
Song //
s Hot
As They Come/
\Y
CHANGES
A Donaldson,
Novelty'
or
^
. /
>
oensation!
MY BLUE
HEAVEN:
^Walter DoTialdson^
George Whi
Dealers' Association to
Meet June 11 to 13
^INAUGHTY MARIETTA
L Y R I C M*V
RIDA (JOHNSON YOUNG
IM.wiTFIAJIOK @. S O N S
NEW
"STORK
Can be had as follows
SOLO—4 keys, Ab (eb to eb) Bb—C and D
DUET—2 keys, Bb and D
OCTAVO—Two Part, Three Part, Four Part,
Male, Female and Mixed Voices
Instrumental for Piano
The Dream Melody (Intermezzo) Waltz
Violin and Piano, Cello and Piano, Violin, Cello and
Piano
VOCAL ORCHESTRA, DANCE ORCHESTRA, Waltz,
BAND
M. WITMARK & SONS. NEW YORK
The National Association of Sheet Music
Dealers will hold its fifteenth annual convention
at the Hotel McAlpin, New York, on June 11
to 13, inclusive. Arrangements are already be-
ing made by the officers of the organization to
make the affair its usual success, and many im-
portant matters are slated for consideration at
the various sessions. J. Elmer Harvey, of
Grinnell Bros., Detroit, is president of the As
sociation, and Thomas J. Donlan, of New York,
is secretary-treasurer. Additional information
regarding the annual meeting will be announced
in The Review from time to time.
New Music Publisher
The Manhattan Music Publishing Corp., New
York, has been incorporated with a capital
stock of 100 shares of no par common stock
to engage in a music publishing business. J.
F. O'Brien, 50 Church street, is named as cor-
respondent for the new company.
A Real , _
Ballad Hit/
tv Walter Donaldson.
6-GasKahn
LEO. FEIST INC
231 w. 40 t h St.,
NEW YORK. N.Y.
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