International Arcade Museum Library

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Music Trade Review

Issue: 1928 Vol. 86 N. 11 - Page 20

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Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
IN THE WORLD OF MUSIC PUBLISHING
"There Must Be a Silver Lining" Is
Featured by Lyon & Healy in Display
Simplicity Marks Handsome Window Display of Chicago Firm of Walter Donaldson's
Popular Number in the Feist Catalog
attractive window
A N clusivcly
to Walter
display, devoted ex-
lisher of the song, has devised to exploit it.
Donaldson's popular
fox-trot, "There must be a Silver Lining," was
used recently by the main store of Lyon &
Due to the record in sheet music sales made
by Lyon & He^ly last season with Walter
Donaldson's hit, "My Blue Heaven," much in-
s
I CAN'T DO WITHOUT YOU
THE SONG IS ENDED
BACK IN YOUR OWN BACKYARD
HAVIN' MY UPS AND DOWNS
WHISPER SWEET AND WHISPER
LOW
Featuring
"There Must
Be a Silver
Lining"
GOLDEN GATE
FOUR WALLS
TOGETHER, WE TWO
IT ALL BELONGS TO ME
MOTHER OF MINE, I STILL HAVE
YOU
LOVELY LITTLE SILHOUETTE
Healy, Inc., at 243 South Wabash avenue,
Chicago. The window setting was designed by
J. A. Rasley, display manager of the Lyon &
Healy store, and was highly effective through
its simplicity. Only about a dozen copies of
the song were used, placed on two glass
shelves, the top one bearing the "rainbow of
melody," that Leo Feist, Inc., New York, pub-
terest on the part of this house has centered
around the composer's new number, "Silver
Lining," as its successor. The photograph of
Mark Fisher, well-known Chicago orchestra
leader, on the cover of the song, added local
interest to the display. As usual, the publicity
brought about by the window of "Silver Lin-
ing" was reflected by a new sales mark.
G. C. Lehrritter Signed
by Robbins Music Corp.
foreword of the latter folio is self-explanatory:
"Improvising is one of the most abused
phases of music, primarily because the average
musician is prone to choose the hard way in-
stead of adopting the line of least resistance:
i. e., regarding the harmonic structure of each
bar or phrase. If the student, upon hearing or
reading a chord, can visualize or mentally cata-
log every note that could be used in the con-
struction thereof, he will have no difficulty in
fitting his own ideas into the harmonic scheme
of the number."
Mr. Lehrritter's collection of eight solos (Art-
ist's Edition) will be arranged in such manner
as to be adaptable for use either with the tenor
Firm Will Be Exclusive Publisher of Banjo
4
Soltfs, Novelties and Other Material of This
Player
George C. Lehrritter, banjo virtuoso, has been
signed exclusively by the Robbins Music Corp.,
New York, to compose banjo solos, novelties
;md other material for this instrument, which
will be released shortly by this house. The
Robbins firm will also Jisstfe a folio on the art
of banjo improvising." Ah excerpt from the
ARE YOU LONESOME TONIGHT?
I HAVE BEEN LONGING FOR A
GIRL LIKE YOU
AFRAID OF YOU
WE'LL HAVE A NEW HOME IN
THE MORNIN
SHEPHERD OF THE HILLS
THERE MUST BE SOMEBODY
ELSE
HOLLYWOOD ROSE
FROM THE NEW
ZIEGFELD
FOLLIES
OOH, MAYBE IT'S YOU
SHAKING THE BLUES AWAX
IT'S UP TO THE BAND
NEW UNIVERSAL DANCE
FOLIO No. 14.
WORLD'S FAVORITE SONGS
PETERSON'S UKULELE METHOD
McKINLEY MUSIC
20 r A Qopyto Dealers 7 ( A Copy
McKINLEY MUSIC CO.
^>
CHICAGO,ILL.
20
or plectrum style of banjo. These solos, which
the composer has broadcast from time to time
via the National Broadcasting Co.'s network,
inspired sufficient public response and general
inquiry to prompt their publication in folio
form.
Several thousand "throw-away" cards contain-
ing the chorus of the song, "Our Al," published
by Miller & Shoemaker, Inc., New York, have
been distributed recently by the radio entertain-
ers, Rrennan & Shaw, at various New York
Democratic gatherings.

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