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Music Trade Review

Issue: 1927 Vol. 85 N. 8 - Page 10

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Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
10
The Music Trade Review
St. Louis Plans Piano
Playing Contest in Fall
Project Now Before Local Board of Education
—Talking Machine Dealers Are Active
ST. LOUIS, MO., August 15.—With the warm
weather and its depressing influence on busi-
ness gradually drawing to a close, St. Louis
piano dealers and other trades are girding
themselves for an anticipated heavy Fall sea-
son this year.
Virtually all the dealers of the city are
enthusiastic over the outlook for Autumn.
Their optimism is predicated largely on the
tendency shown by business generally to re-
cover from the lull of the past few weeks, and
on the project to hold a piano-playing contest
in this city this year.
In anticipation of a revival in business this
Fall, the Kieselhorst Piano Co. here has in-
augurated a mid-Summer clearance sale, in an
effort to clean up its stocks of used and other
pianos. Similar steps have already been taken
or are contemplated by other houses in the
city, so as to be prepared for any great influx
of business.
Meanwhile renewed steps likely will be taken
during the next few days to wind up the de-
tails of the piano-playing contest which is
scheduled to be held this Fall. The project
recently was placed before the Board of Edu-
cation in an effort to obtain the co-operation
of the public schools of the city in staging the
contest, but so far no announcement has been
made as to what action has been taken on the
proposal.
Aside from these things, chief interest in St.
Louis is centered upon the campaign being
made by the talking machine trades here to
stimulate interest in these lines. Ted Lewis
end his Columbia record orchestra were the
principal attractions at the Missouri Theatre
here last week and nearly all the Columbia
dealers in the city joined in a co-operative
plan to stimulate the sale of his records. Full-
page newspaper advertisements were run by
AUGUST
20,1927
the dealers, featuring Lewis, and special win-
dow displays were resorted to in order to push
his products.
A similar plan was adopted by the Victor
Talking Machine dealers to further the sales
of records made by Waring's Pennsylvanians,
who were headliners at the Missouri the fol-
lowing week. Both companies said the plan
had proven effectual and that sales of records
made by these artists had grown perceptibly.
Canton Radio Show
CANTON, O., August 13.—Announcement is made
that plans have been completed for the annual
radio show to be sponsored by the Canton
Radio Dealers' Association. The dates are Sep-
tember 12, 13 and 14 and it will be held in the
city auditorium. H. B. Fisher, well known Can-
ton radio expert, has been named manager of
the show. He is already at work on plans for
the exhibition. Exhibits of nationally known
manufacturers are promised and a score or
more of Canton music dealers and radio stores
have applied for booth space. The program will
include many well-known broadcasting radio
stars who will appear in person.
Better Sales Reported
SUPREMACY
;
over competition from the whole world was sig-
nified by the award of the Gold Medal to Ameri-
can Perfected Piano Wire at the Paris Exposi-
tion in 1900.
Since that time Perfected Piano Wire has
maintained this supremacy undiminished. To-
day it is the wire used in every leading. American
piano—striking testimony to the superiority of
so fine a product.
Its ability to hold tonal qualities, its guaranty
against breakage, make Perfected Piano Wire
the choice of every discriminating manufacturer.
Consider what a small fraction of the cost of the
completed instrument is the cost of wire, and
you appreciate that the soundest economy is to
use only the best.
We welcome your inquiry for detailed infor-
mation.
Services of our Consulting Acoustic Engineer always
available—free.
American Steel & Wire
Company
Sales Offices:
Chicago, New York, Boston, Cleveland, Worcester, Philadelphia, Pittsburgh,
Buffalo, Detroit, Cincinnati, Baltimore, Wilkes-Barre, St. Louis, Kansas City,
St. Paul, Oklahoma City, Birmingham, Memphis, Dallas, Atlanta, Denver,
Salt Lake City
Export Representative: U. S. Steel Products Co., New York
Pacific Coast Representative: U. S. Steel Products Company, San Francisco,
Los Angeles, Portland, Seattle
STRASBURG, O., August 13.—After a slump for
some months in radio and talking machine sales,
increased volume of business with the wane of
Summer months is indicated in an interview
this week with John Garver, of the Garver
Bros. Co. store. Garver said that radio interest
waned with the rural residents for almost a year
and now that radio sets have passed the ex-
perimental stage farmers are buying them
in large numbers. They are buying the higher-
priced sets. The new model talking machines
are having their appeal on the farm. Excellent
crop conditions in this section are making
money easier and according to Garver there
will be plenty of radio and talking machine
business after this month.
Grimes Music Shop Grows
The Grimes Music Shop, with headquarters
in Logan, W. Va., has arranged to open a
branch store at Williamson, W. Va., a thriving
coal mining district, on or about August IS.
The new store will feature pianos, players, mu-
?ical merchandise and Victrolas, and will be
in charge of David A. Grimes and J. B. Good-
man. The business in Logan was organized
in 1922 by W. B. and S. E. Grimes, and has
proven very successful.
CHAFF
T A N D S FOR
E R V I C E
ATISFACTION
Established 1868
Pianos, Players, Reproducing Pianos
SCHAFF
Huntington, IncL
DEALERS' OPPORTUNITY
USED PIANOS
$3O up
1 / \ U U / \ 1 ^ V^-W.
NEW YORK
FOR SALE
300 USED UPRIGHT PIANOS, ALL MAKES.
$300.00 per dozen, up.
Any quantity shippti mnyurhtrt
SAMUEL ORR
390 Washington Street
Newark, N. J.

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