Music Trade Review
Issue: 1927 Vol. 85 N. 16 - Page 7
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
H. H. Fleer, President
of the Illinois Merchants
Other Officers Elected at the Annual Convention of the Illinois Music
Merchants' Association in Chicago Were C. W. Wiler and Al Bruner,
Vice-Presidents, George Wiswell, Secretary, and Lloyd Parker, Treasurer
C
HICAGO, October 13.—The annual con-
vention of the Illinois Music Merchants'
Association and the first general meeting
of that body held in Chicago was opened
officially yesterday at the Palmer House with a
luncheon sponsored by the Piano Club of Chi-
cago. Some seventy-five members were present
and were welcomed by Herman H. Fleer, of
Lyon & Healy, general chairman of the conven-
tion. Harry B. Bibb, the newly elected presi-
dent of the Piano Club, acted as toastmaster.
Following the introduction of the new officers
of the Piano Club, E. E. Hanger, of Lincoln,
president of the State Association, expressed
his appreciation for the cordial reception.
George B. Wiswell, of Joliet, secretary, and
Lloyd Parker, of Harrisburg, treasurer of the
State Association, also spoke, as did W. E.
Guylee, president of the National Piano Manu-
facturers' Association, who in the course of his
talk told of what the association was doing for
the promotion of the piano, the success that
attended its efforts, and the need for whole-
hearted co-operation on the part of the music
merchant if the desired goal is to be reached.
Prominent Trade Members Present
Among other prominent members of the
trade who attended the luncheon and were in-
troduced were E. C. Boykin, executive secre-
tary of the Sales Promotion Committee of the
National Piano Manufacturers' Association;
Charles Deutschmann, president of the National
Association of Piano Tuners; E. R. Jacobson,
past-president of the Music Industries Chamber
of Commerce; Frank P. Whitmore, president of
the Piano & Organ Association, Chicago, and
Henry Weisert and Fred P. Watkins, past-
presidents of the Illinois Association.
Entertainment was furnished by well-known
artists, including Avis MacDonald, vibraphone-
soloist; Frank De Silvano, tenor and Bruns-
wick artist, and Jarsolav Cimera, trombone
soloist.
Financial Problems Discussed
The business meeting in the afternoon opened
with an address on the financial problems of
the music dealer by James T. Bristol, who gave
illustrations showing the difference in value of
the cash turnover of piano sales as compared
with those of radio and other products. He
stated that if the dealer sells pianos on long
term he must include a carrying or instalment
charge sufficient to earn a profit on the invest-
ment. Mr. Bristol's talk led to an earnest dis-
cussion of the carrying charge, a majority of
the dealers present declaring that they have
adopted that system. There were some, on the
other hand, who held that it made for sales re-
sistance and suggested that the price of the
piano be high enough to cover a carrying
charge, with a discount to be allowed for cash
The President's Report
Following the report of the Membership
Committee, which showed that there are now
thirty-three active members in the association,
President Hanger read his annual report, in
which he outlined the accomplishments of the
organization since it was founded fifteen years
ago and the great advance that has been made
since members of the Chicago trade were in-
cluded in its membership. He expressed opti-
mism regarding the future of the organization
as a medium for promoting trade harmony.
Trade Promotion
After the reports of the secretary and treas-
urer there was a discussion of trade promo-
lion matters, particularly group piano instruc-
tion and its possibilities, in which C. L. Dennis,
executive secretary of the National Association
of Music Merchants, participated in the absence
(Continued on page 8)
Early American
A New
KRAKAUER
GRAND
One of a new line of Six Period Models
which include
COLONIAL — WILLIAM and MARY
LOUIS XVI — JACOBEAN
QUEEN ANNE
Made in Mahogany or Walnut with a selection of finishes
including the Popular Antique (high light) Lacquer.
KRAKAUER BROS.
Established 1869
Cypress Ave. at 136th and 137th Sts.
NEW YORK
H. H. Fleer, President
of the Illinois Merchants
Other Officers Elected at the Annual Convention of the Illinois Music
Merchants' Association in Chicago Were C. W. Wiler and Al Bruner,
Vice-Presidents, George Wiswell, Secretary, and Lloyd Parker, Treasurer
C
HICAGO, October 13.—The annual con-
vention of the Illinois Music Merchants'
Association and the first general meeting
of that body held in Chicago was opened
officially yesterday at the Palmer House with a
luncheon sponsored by the Piano Club of Chi-
cago. Some seventy-five members were present
and were welcomed by Herman H. Fleer, of
Lyon & Healy, general chairman of the conven-
tion. Harry B. Bibb, the newly elected presi-
dent of the Piano Club, acted as toastmaster.
Following the introduction of the new officers
of the Piano Club, E. E. Hanger, of Lincoln,
president of the State Association, expressed
his appreciation for the cordial reception.
George B. Wiswell, of Joliet, secretary, and
Lloyd Parker, of Harrisburg, treasurer of the
State Association, also spoke, as did W. E.
Guylee, president of the National Piano Manu-
facturers' Association, who in the course of his
talk told of what the association was doing for
the promotion of the piano, the success that
attended its efforts, and the need for whole-
hearted co-operation on the part of the music
merchant if the desired goal is to be reached.
Prominent Trade Members Present
Among other prominent members of the
trade who attended the luncheon and were in-
troduced were E. C. Boykin, executive secre-
tary of the Sales Promotion Committee of the
National Piano Manufacturers' Association;
Charles Deutschmann, president of the National
Association of Piano Tuners; E. R. Jacobson,
past-president of the Music Industries Chamber
of Commerce; Frank P. Whitmore, president of
the Piano & Organ Association, Chicago, and
Henry Weisert and Fred P. Watkins, past-
presidents of the Illinois Association.
Entertainment was furnished by well-known
artists, including Avis MacDonald, vibraphone-
soloist; Frank De Silvano, tenor and Bruns-
wick artist, and Jarsolav Cimera, trombone
soloist.
Financial Problems Discussed
The business meeting in the afternoon opened
with an address on the financial problems of
the music dealer by James T. Bristol, who gave
illustrations showing the difference in value of
the cash turnover of piano sales as compared
with those of radio and other products. He
stated that if the dealer sells pianos on long
term he must include a carrying or instalment
charge sufficient to earn a profit on the invest-
ment. Mr. Bristol's talk led to an earnest dis-
cussion of the carrying charge, a majority of
the dealers present declaring that they have
adopted that system. There were some, on the
other hand, who held that it made for sales re-
sistance and suggested that the price of the
piano be high enough to cover a carrying
charge, with a discount to be allowed for cash
The President's Report
Following the report of the Membership
Committee, which showed that there are now
thirty-three active members in the association,
President Hanger read his annual report, in
which he outlined the accomplishments of the
organization since it was founded fifteen years
ago and the great advance that has been made
since members of the Chicago trade were in-
cluded in its membership. He expressed opti-
mism regarding the future of the organization
as a medium for promoting trade harmony.
Trade Promotion
After the reports of the secretary and treas-
urer there was a discussion of trade promo-
lion matters, particularly group piano instruc-
tion and its possibilities, in which C. L. Dennis,
executive secretary of the National Association
of Music Merchants, participated in the absence
(Continued on page 8)
Early American
A New
KRAKAUER
GRAND
One of a new line of Six Period Models
which include
COLONIAL — WILLIAM and MARY
LOUIS XVI — JACOBEAN
QUEEN ANNE
Made in Mahogany or Walnut with a selection of finishes
including the Popular Antique (high light) Lacquer.
KRAKAUER BROS.
Established 1869
Cypress Ave. at 136th and 137th Sts.
NEW YORK
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