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Music Trade Review

Issue: 1927 Vol. 84 N. 13 - Page 8

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Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
The Music Trade Review
MARCH 26, 1927
This Sales Promotion Plan
Will Increase Your Player Business
This plan creates new player sales without question. We will give
you the names of dealers who will tell you how successfully this
plan operates. Furthermore, we have the kind of players that back
up the plan in every way*
These player pianos, which are part of
this promotion plan, are built to meet a
demand for a player piano of real merit
—yet one that can be retailed at an un-
usually moderate price giving the pur-
chaser an instrument that will please
from a musical standpoint and give years
of satisfaction because it is built so du-
rably. No apologies to yourself or your
customers in offering it to those who wish
to invest but a reasonable amount—those
whom you want to give real value for
their investment and who want a piano
that will back up your every claim for it.
Tuning~pins,
em*
bedded in built-up
Pin-block of many
thicknesses — your
guarantee that the
instrument will retain
its tone
Ivory Keys
Heavy Metal Plate
Copper-wound Bass
Strings
Brass Pedals and
Hardware
Latest Type Standard
Player Action
Artiststyle
Continuous Hinges
Mahogany Veneered
Case
Furnished in Art Mahogany Only.
Height, 4 Feet 4 Inches. Style S.
There has developed a certain place, in
the Player piano field, for a Player, the
appeal of which, to the Piano Merchant,
is not the cheapest in quality and price,
but one that is thoroughly dependable,
durable, giving no "grief" or "regrets"
in the sale of it, and yet the wholesale
cost of which represents but a compara-
tive increase over instruments whose only
appeal is price. This player fully meets
these qualifications.
If you really want a bigger player business in a comparatively short
space of time, DON'T FAIL TO MAIL THE COUPON NOW
FREDERICK PIANO CO.
135 Cypress Avenue
New York City
FREDERICK PIANO CO.
135 Cypress Avenue
I am interested in your plan for increased player
sales. Please mail us full particulars at once.
Dealer's Name
Address

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