Music Trade Review

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Lyon & Healy Open Up New Field
of Sales for Music Dealers
Chicago Music Merchants Inaugurate Department Featuring Furniture for the Music Room in Conjunction
With Piano Department—Designed to Meet Growing Demand for Harmony in Home Furnishings
—Five New Duo-Art Display Rooms Show Furniture as Well as the Musical Instruments
HICAGO, ILL., November 15.—The open-
ing of Lyon & Healy's new Duo-Art de-
partment, on the second floor of the large
loop store, with the installation of five period
rooms in conjunction with a new department
featuring furniture for the music and living
rooms, gives the company the most attractive and
luxurious reproducing display rooms in the city.
The appearance, as well as the arrangement
C
French doors. The ceiling is finished in light
cream; the walls in delicate grays; the back-
grounds have been kept in subdued and neutral
colors to provide a suitable setting for the
display of the various objects on display in the
room.
Duo-Art room number three represents an
adaptation of dining room in Napoleon's apart-
ment at Fontainebleau. The walls are finished
furniture, of the better grades, including period
furniture for the music and living room.
"The new furniture department is under the
direction of W. K. Cowan, formerly head of
the Cowan Furniture Co., maker of high-grade
furniture."
The opening of this new department con-
cludes the extensive alterations throughout the
store which commenced early in the Summer.
The New Lyon & Healy Piano Showrooms in Chicago
1—'Spanish Studio. 2—Modern Italian. 3—French Period of Napoleon. 4—Colonial Period. 5—Early Georgian. 6—Main Display Room
of the studios, has brought praise from the
many visitors who have seen the new depart-
ment. In addition to the main showroom
displaying suitable pieces of furniture for the
music room, there are five specially designed
rooms, each furnished in a different period and
each emphasizing how beautiful a living room
or music room can be when the furniture har-
monizes with the piano.
Each room is an exact reproduction of the
period it portrays and a special lighting effect
has been accomplished in all of the rooms by
floor lamps, entirely eliminating all ceiling out-
lets. This illumination- is supplemented by skill-
fully simulating daylight in the doors and
windows by means of lights thrown into the
room from back of the openings. Each room
is provided with mechanical ventilation and in
addition to the period furnishings the floors
of all the rooms are covered with heavy, rich
carpets and rugs.
What is known as Duo-Art room number one
is executed in a modern adaptation of the Span-
ish style. The walls are of a rough-cast texture
with an antique finish. An artistic dado extends
around the room, tying the various elements
of the room together. This dado is ingeniously
designed, using as a motif of the design
plaques representing historical figures. The
ceiling is paneled off by ceiling beams support-
ed by rich, ornamental brackets.
Duo-Art room number two is an adaptation
of the modern Italian and simple in effect. The
walls are paneled with a rich decorative plaster
cornice. The far end of the room is featured
with a fine mantel flanked on either side with
in light gray and French gray. The base is
black and gold marble. The imposing feature
of this room is the beautiful niche at the far
end. The inside of the niche is light gray, in
sharp contrast to the broad architrave of black
and gold marble.
Duo-Art room number four is in Colonial
style. The walls are paneled and finished in
light gray and French gray. At the far end
of the room is a handsome mantel, which is
flanked by two graceful openings.
Duo-Art room number 5 is designed after the
early Georgian school. The salient, outstand-
ing characteristic of this room is the dignified
and well-reserved luxuriousness, quite in char-
acter with and necessary to the successful dis-
play of the products of the room.
The walls are executed in fine walnut panel-
ing, with a rich decorative plaster ceiling. At
the far end of the room is a fine old Eliza-
bethan mantel, flanked on either side with
paneled niches for the better display of fine
furniture.
In announcing the installation of this new
furniture department the company says: -"The
modern woman is demanding more and more
that there be harmony and good taste in the
furnishing of her house, and the living room,
where the piano stands, is the most important
room of all.
"In sixty-two years of business, Lyon &
Healy always endeavored to keep alert to the
demands of their customers, and now, in an-
swer to a very evident and growing demand,
we open a new furniture department in con-
nection with the Duo-Art department, offering
The entire building has been completely re-
modeled and the rearranged departments rep-
resent the most modern and efficient method*
of conserving space and displaying the mer-
chandise attractively and effectively.
John W. Stevens Returns
From Tour of the South
President of Mathushek Piano Mfg. Co. Com-
ments Upon Seriousness of Situation Devel-
oped Through Surplus Cotton Crop—Diversi-
fied Farming Needed
John W. Stevens, of the Mathushek Piano
Mfg. Co., New York, returned recently from a
trip through the South Atlantic States, having
spent considerable time visiting the trade in
Florida, Georgia and Alabama. Mr. Stevens
stated that he was impressed with the serious-
ness of the cotton situation in the South and is
convinced that the amelioration of conditions
lies in converting large tracts of cotton lands
to garden truck farms. The apparent overpro-
duction of cotton seems to have caused conges-
tion this year and the pressure brought to bear
on the banks to tide things over has created a
trade situation far from healthy, he stated. The
music trade, however, is no worse off than other
businesses, and, in fact, certain centers arc
flourishing, so that the outlook is encouraging,
in Mr. Stevens' opinion.
Consult the Universal Want Directory of
The Review.