Music Trade Review
Issue: 1926 Vol. 83 N. 2 - Page 38
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
38
The Music Trade Review
HI DIDDLEDIDDLE
TO LOVE
FOJC fr/io*r soxro
George Olsen , Eddie Kilfeather
and F r a n Freij
>
JULY 10, 1926
Dixie
Fox Trot/
JIMother Goose FOJC Trot
GEORGIAN!*
ALLI WANT
TO DO IS TO
BE WITH YOU
LEWIS and YOUNG
and
HARRY ASS
SOKC
Walter Donaldson w Joe Burke
Carle-con A. Coon
and Hal Keidel.
SHE'S A
INDIANA. GIRL
COMEDY FOX *TRO
SONG'
WITH
Waterson, Berlin & Snyder to Hold
A. Y. & B. Number
"Animal Cracker" Week Beginning July 12 Scores in s ! ^ ° n ' s Succe « s ^
National Campaign to Be Carried on Throughout the Country With Co-operation of Mechanical
Recording Companies on Number in That Firm's Catalog
/ C O M M E N C I N G on July 12 we are going
^ to have "Animal Crackers Week." This
national campaign has been
inaugurated
by the publishers of "Animal Crackers," a nov-
elty comedy song, which has won a place of
prominence on music counters throughout the
country in recent weeks. Various talking ma-
chine record and player roll organizations,
their distributors and jobbers and all sheet mu-
sic distributors, as well'as a majority of retail-
ers throughout the country, are going to take
part in this special exploitation drive on this
novelty number.
Advertising material, including window strips,
extra title pages and other literature, is available
from either the publisher or through the jobber,
and this, together with copies of the song, is
to be used in many instances in dressing up re-
tail windows.
The band and orchestra department, profes-
sional department, the various branch offices of
Salable Copyrights! Best Reprints!
World Famous
McKINLEY
^ MUSIC
'Always First With the Best'
50 New Numbers for 1926
and New Catalogs Now Ready!
A Complete Stot-k of MUHIO at Very Low Cost.
1307 Assorted Piano Solos, Piano Duets,
Violin and Piano, Saxophone and Piano
Standard Songs.
EASY SELLING!
BIG PROFITS!
No Better Music a t Any Price.
Free Catalogs with Stock Orders
A complete stock of salable music a t very-
low cost.
Write for Samples and Terms Today !
Waterson, Berlin & Snyder, the publishers of
"Animal Crackers," as well as their many rep-
resentatives throughout the country, are all tak-
ing part in this big publicity drive. In fact,
extra singers will appear on radio programs, on
the dance floors and other"public places of en-
"I Wish I Had My Old Gal Back Again" Wins
Immediate Popularity Both as Ballad and
Dance
The Ager, Yellen & Bornstein number, "I
Wish I Had My Old Gal Back Again," is one
of the outstanding successes of the present sea-
son. Not only is it having a wide appeal as a
ballad song of the old-fashioned type, but it has
been given a dance arrangement that has added
considerably to its popularity. The branch
offices and various representatives of the Ager,
Yellen & Bornstein organization as well as its
departments in its executive headquarters at
745 Seventh avenue, New York City, are all en-
gaged in furthering the interest of this number.
Frank A. Howson Dead
Frank A. Howson, composer and musical
director, died at his home in Hollis, L. I., on
June 30. Mr. Howson had been conductor of
an orchestra and was associated with the late
Daniel Frohman as musical director. He com-
posed incidental music for the "Prisoner of
Zenda," "If I Were King," "Richard Lovelace,"
"An Enemy to the King," "Three Musketeers"
and E. H. Sothern's original production of
Featuring "Animal Crackers"
tertainment, arousing unusual interest in "Ani- "Hamlet." Last year he wrote new musical set-
tings for Kipling's "Rolling Down to Rio" and
mal Crackers" in both song and dance form.
Prior to this special campaign on the Water- "The Gypsy Trail." While he was able to play
son, Berlin & Snyder song, many dealers through- many musical instruments he devoted himself
out the country have recognized the novel title principally to the 'cello.
and the wide appeal that it has been having
with the result that a good many window dis-
plays have appeared previously.
We herewith show a window showing in the
Marjorie Rambeau, famous Broadway stage
J. G. McGrory store of Baltimore, Md., which star, is to make her motion picture debut this
is a combination of the title pages of "Animal week, appearing in Corinne Griffith's current
Crackers" and boxes of "Sunshine Animal starring vehicle, "Tin Pan Alley." Miss Ram-
Crackers," both of which were featured by the beau is to appear before the camera in the
McCrory store in the week's showing. The music shop sequence of "Tin Pan Alley," in
special display was in the front window, as well which picture Miss Griffith plays the part of a
as featuring the song at the music counter.
New York music shop pianist who has aspira-
Now It's on the Screen
tions for the stage.
BUY YOUR MUSIC FROM
BOSTON
Publishers
Oliver Ditson Company
BOSTON
NEW YORK
Anticipate and Supply Every Requirement of Music
Dealers
New Sherman-Clay Song
The new Sherman, Clay & Co. song, "Adios,"
is described as a Spanish parting song. The
words and music are by Harry Owens. The
number for its early try-outs has been par-
ticularly well received.
ROBERT TELLER SONS & DORNER
Music Engravers and Printers
McKInley Music Co.
15O1-1S17 East 55th St. - Chicago
SEND MANUSCRIPT AND IDEA OF
TITLE FOB ESTIMATE
311 West 43rd Street
New York City
O»/VK PUBLISHER. OUft
o^> o o WRITE FOR. PFtiCBS
2 0 5 4 W.LAKE ST. CHICAGO. ILL
38
The Music Trade Review
HI DIDDLEDIDDLE
TO LOVE
FOJC fr/io*r soxro
George Olsen , Eddie Kilfeather
and F r a n Freij
>
JULY 10, 1926
Dixie
Fox Trot/
JIMother Goose FOJC Trot
GEORGIAN!*
ALLI WANT
TO DO IS TO
BE WITH YOU
LEWIS and YOUNG
and
HARRY ASS
SOKC
Walter Donaldson w Joe Burke
Carle-con A. Coon
and Hal Keidel.
SHE'S A
INDIANA. GIRL
COMEDY FOX *TRO
SONG'
WITH
Waterson, Berlin & Snyder to Hold
A. Y. & B. Number
"Animal Cracker" Week Beginning July 12 Scores in s ! ^ ° n ' s Succe « s ^
National Campaign to Be Carried on Throughout the Country With Co-operation of Mechanical
Recording Companies on Number in That Firm's Catalog
/ C O M M E N C I N G on July 12 we are going
^ to have "Animal Crackers Week." This
national campaign has been
inaugurated
by the publishers of "Animal Crackers," a nov-
elty comedy song, which has won a place of
prominence on music counters throughout the
country in recent weeks. Various talking ma-
chine record and player roll organizations,
their distributors and jobbers and all sheet mu-
sic distributors, as well'as a majority of retail-
ers throughout the country, are going to take
part in this special exploitation drive on this
novelty number.
Advertising material, including window strips,
extra title pages and other literature, is available
from either the publisher or through the jobber,
and this, together with copies of the song, is
to be used in many instances in dressing up re-
tail windows.
The band and orchestra department, profes-
sional department, the various branch offices of
Salable Copyrights! Best Reprints!
World Famous
McKINLEY
^ MUSIC
'Always First With the Best'
50 New Numbers for 1926
and New Catalogs Now Ready!
A Complete Stot-k of MUHIO at Very Low Cost.
1307 Assorted Piano Solos, Piano Duets,
Violin and Piano, Saxophone and Piano
Standard Songs.
EASY SELLING!
BIG PROFITS!
No Better Music a t Any Price.
Free Catalogs with Stock Orders
A complete stock of salable music a t very-
low cost.
Write for Samples and Terms Today !
Waterson, Berlin & Snyder, the publishers of
"Animal Crackers," as well as their many rep-
resentatives throughout the country, are all tak-
ing part in this big publicity drive. In fact,
extra singers will appear on radio programs, on
the dance floors and other"public places of en-
"I Wish I Had My Old Gal Back Again" Wins
Immediate Popularity Both as Ballad and
Dance
The Ager, Yellen & Bornstein number, "I
Wish I Had My Old Gal Back Again," is one
of the outstanding successes of the present sea-
son. Not only is it having a wide appeal as a
ballad song of the old-fashioned type, but it has
been given a dance arrangement that has added
considerably to its popularity. The branch
offices and various representatives of the Ager,
Yellen & Bornstein organization as well as its
departments in its executive headquarters at
745 Seventh avenue, New York City, are all en-
gaged in furthering the interest of this number.
Frank A. Howson Dead
Frank A. Howson, composer and musical
director, died at his home in Hollis, L. I., on
June 30. Mr. Howson had been conductor of
an orchestra and was associated with the late
Daniel Frohman as musical director. He com-
posed incidental music for the "Prisoner of
Zenda," "If I Were King," "Richard Lovelace,"
"An Enemy to the King," "Three Musketeers"
and E. H. Sothern's original production of
Featuring "Animal Crackers"
tertainment, arousing unusual interest in "Ani- "Hamlet." Last year he wrote new musical set-
tings for Kipling's "Rolling Down to Rio" and
mal Crackers" in both song and dance form.
Prior to this special campaign on the Water- "The Gypsy Trail." While he was able to play
son, Berlin & Snyder song, many dealers through- many musical instruments he devoted himself
out the country have recognized the novel title principally to the 'cello.
and the wide appeal that it has been having
with the result that a good many window dis-
plays have appeared previously.
We herewith show a window showing in the
Marjorie Rambeau, famous Broadway stage
J. G. McGrory store of Baltimore, Md., which star, is to make her motion picture debut this
is a combination of the title pages of "Animal week, appearing in Corinne Griffith's current
Crackers" and boxes of "Sunshine Animal starring vehicle, "Tin Pan Alley." Miss Ram-
Crackers," both of which were featured by the beau is to appear before the camera in the
McCrory store in the week's showing. The music shop sequence of "Tin Pan Alley," in
special display was in the front window, as well which picture Miss Griffith plays the part of a
as featuring the song at the music counter.
New York music shop pianist who has aspira-
Now It's on the Screen
tions for the stage.
BUY YOUR MUSIC FROM
BOSTON
Publishers
Oliver Ditson Company
BOSTON
NEW YORK
Anticipate and Supply Every Requirement of Music
Dealers
New Sherman-Clay Song
The new Sherman, Clay & Co. song, "Adios,"
is described as a Spanish parting song. The
words and music are by Harry Owens. The
number for its early try-outs has been par-
ticularly well received.
ROBERT TELLER SONS & DORNER
Music Engravers and Printers
McKInley Music Co.
15O1-1S17 East 55th St. - Chicago
SEND MANUSCRIPT AND IDEA OF
TITLE FOB ESTIMATE
311 West 43rd Street
New York City
O»/VK PUBLISHER. OUft
o^> o o WRITE FOR. PFtiCBS
2 0 5 4 W.LAKE ST. CHICAGO. ILL
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