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MAY
23, 1925
THE MUSIC TRADE REVIEW
Music Week in Indianapolis Generally
Observed by the Local Music Merchants
Indianapolis Music House to Open Branch Store at 2877 Clifton Street—Glidden Appointed Man-
ager of Pearson Radio Department—Music Dealers' Organization Holds Meeting
T NDIANAPOLIS, IND., May 16.—The ob-
servance of National Music Week in Indian-
apolis was general, attaining a success above
that of last year. The noon band concerts at
Monument Circle and the various musical pro-
grams during the week were all well attended.
Saturday saw a monster downtown parade of
State and local high schools which had gathered
for the awarding of prizes for the best musical
organizations in Indiana, The climax to the
successful musical week was in the Rosen-Rea
Concert at the Murat Theatre which featured
Max Rosen, violinist, and Virginia Rea, colora-
tura soprano, both of whom are Brunswick re-
cording artists. Winners of the first awards in
the contest, in which more than 2,000 Indiana
high school pupils participated, were made at
the close of this concert. Local music dealers
contributed to the prize awards. It was noted
that the interest in Music Week this year was
more general and created a greater interest than
ever before.
The Chickering concert grand for the Rosen-
Rea concert was furnished through the courtesy
of the Christena-Teague Piano Co. The Kurtz-
mann grand, through the courtesy of the Pear-
son Piano Co., was used at the Manual Training
High School program and by the Camp Fire
Girls' organization.
The outlook of the music dealer on the fruits
of Music Week, upon the results attained, is
not summed up in dollars and cents but in the
education of the community to the value of such
programs. From such labor and effort his mer-
chandise is bound to move. Such an outlook
is admirably summed up in the Mayor's call for
the observance of National Music Week. He
said:
"One year ago the citizens of Indianapolis
united to observe their first annual Music Week,
It is with a feeling of pride that we look back
on the achievements of this first attempt, the
inspiration of which is with us still.
"I need not point out the power that music
has on our people for the making of better citi-
zenship, for the stimulation of patriotism and
the inspiration for better and more useful lives.
All these things are matters of experience and
history. But with the lessons that we have
learned fresh in our memories, it seems fitting
taat I should set aside a time for the observance
of Music Week, and exhort our people to partic-
ipate in its activities and make it an occasion
of interest, rejoicing and incalculable benefit to
the entire community."
Hal P. Shearer, president of The Indianapolis
Music House, announces the opening of a
neighborhood store at 2877 Clifton street. This
store will carry all the standard lines of the
main store in phonographs, pianos and small in-
struments. Charles Daugherty, formerly of the
Pearson Piano Co., will have charge of the new
store. "It is our idea," states Mr. Shearer,
"that the neighborhood store will carry forward
our idea of service that the public demands."
This plan is working satisfactorily at the
Muncie, Ind., branch, where a strong movement
in pianos is reported.
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The Pearson Piano Co. announces the ap-
pointment of L. T. Glidden as manager of the
radio department of this store. Mr. Glidden
was formerly manager of the Capitol Sales Co.,
local radio dealer, and is an authority in the
radio field. This is a part of the program of
the Pearson Piano Co. to enter the radio field
as wholesaler.
J. L. Peter, well known to the trade and to
the Indianapolis music public, has been ap-
pointed manager of the small instrument de-
partment of the Pearson store.
Edward Daab, formerly manager of the local
Steinway store, recently acquired by the Pear-
son Co., will have charge of the piano floor
salesmen. The stock of the Steinway store has
been finally closed out through a general reduc-
tion sale of the Pearson Co.
A. C. Atmore, manager of the Robertson
Music House, announces that the Robertson
Co. is closing out its stock at the local store
preparatory to consolidation with the home
store at Terre Haute, Ind. Negotiations are
under way to sell the lease.
Ben Brown, president of the Sterling Roll &
Record Co., on a business trip to this city,
was recently taken ill here and rushed to the
Methodist Hospital for operation of double
hernia. A successful operation with a rapid re-
covery made it possible for Mr. Brown to re-
turn to his home in Cincinnati this week.
The Music Dealers' Association held its regu-
lar monthly meeting at the Athenaeum, May
13. New merchandising moves were discussed
along with the regular organization problems.
The next regular meeting will be held June 13.
The Baldwin Piano Co. is featuring an ex-
tensive removal sale at its Pennsylvania street
store, previous to removal to new location at
35-37 Monument Circle. Work of remodeling
the new store is well under way.
G. C. Kavanagh, president of the Foster-
Armstrong Co., East Rochester, N. Y., was
a visitor the past week at the Christena-Teague
Piano Co. Other visitors included Mr. Hood,
of the Schiller Piano Co., and Mr. Jones, of the
George P. Bent Co.
15
Seek
Cancellation of New
Radio
Z^ ight
Held by Radio Interests That Carriers Fail to
Show Justification for Proposed Higher
Classification Schedule
WASHINGTON, D. C, May 18.—Charging that the
carriers failed to show justification for the pro-
posed increases in freight rates on radio sets
and phonograph-radios at the hearings before
the Interstate Commerce Commission, the can-
cellation of the proposed classification schedules
now before the commission is asked in a brief
which has been filed in behalf of the Music
Industries Chamber of Commerce and a num-
ber of radio manufacturers. Comparison of the
proposed rates with those on other commodi-
ties, it is declared, show conclusively that this
class of traffic should not be burdened by the
proposed increases.
. A brief has also been filed on behalf of the
carriers, declaring that from every classification
standpoint the extremely high value of radio
receiving sets and their small weight density
justify the ratings proposed; and that the fact,
which the evidence established, it is claimed,
that talking mechaines and radios combined
are of substantially greater value than talking
machines alone and are of much less weight
density than the talking machines for which
the talking machine ratings were originally es-
tablished "fully overcomes the protestants' con-
tention that the ratings for talking machines
and radios combined should be no higher than
the ratings for talking machines unequipped
with radios."
Stevens & Oehrl Alterations
MONTROSE, PA., May 19.—The Stevens & Oehrl
Music Store has completed alterations here re-
cently, including the rebuilding of the Main
street entrance. The floor space has been in-
creased by removing a partition on the ground
floor, which had separated certain departments
in the past.
John J. Froess, of the Froess Bros. Piano Co.,
of Erie, Pa., passed away recently after a linger-
ing illness. He was thirty-seven years old and
had been in the piano business with his three
brothers since he was a young man and was
widely known in the trade.
Mahogany
Mahogany
Width
54
Inches
Length
59
Inches
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Dealers are cordially invited to Ludwig headquarters to see and hear the Ludwig
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Ludwig & Company
Willow Ave. and 136th St.
New York