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THE
48
MIDNIGHT
MUSIC TRADE
REVIEW
MAY
2, 1925
M I S S 7
YOU
, Ivetfybodu's
Playing Them/
The Waltz Irt
in Ttie
ine Mr
Air/
Oor those^ho delight
in beautiful ballads
ob Midnight / 1
|J|*You Can't Go Wron^ \ijth
/^Moonlight AWaltz
k
Written and ^eatuited by
HARRY M. SNODGRASS * King of the vones
Ted Lewis New Waltz Hit
WHILE WE DANCED
TILL DAWN*
Victor Talking Machine Go. Makes a
Special Release of Fox's "Flapper Wife"
Number Is Recorded by Firm's International Novelty Orchestra Under the Direction of Nat
Shilkret with Vocal Refrain by Gene Austin
HpHE Victor Talking Machine Co. is making
a special release in record form of the Sam
Fox Publishing Co.'s number, "The Flapper
made by the International Novelty Orchestra
which is directed by Nat Shilkret. It also in-
eludes a vocal refrain by Gene Austin.
nounced by Swift & Co.'s Male Choirs. A prize
of $100 will be given for the best musical set-
ting of "Blest Pair of Sirens," by John Milton.
Previous competitions held by the company
aroused widespread interest and prize-winning
compositions during past years have been de-
clared to constitute distinctive contributions to
American music.
Fire Causes Damage
in Chicago Music Center
Damages Office of Milton Weil Music Co. Con-
siderably—Other Sheet Music Firms Escape
CHICAGO, III., April 25.—A fire caused by crossed
wires broke out in the offices of the Milton
Weil Music Co., located in Cohan's Grand
Opera Building, 119 North Clark street, Thurs-
day night, April 23, at 6:30, and caused consider-
able damage to the stock.
Although practically the entire stock was
damaged by fire and water with a loss of from
$15,000 and $20,000, in sheet music and or-
chestrations, the company immediately made ar-
rangements with the printers for additional
supplies and sent out an announcement to the
trade that all requirements would be taken care
of.
Other music publishers in the building in-
cluded Melrose Bros. Music Co., Ager, Yellen
& Bornstein, Irving Berlin, Inc., Broadway
Music Corp., Joe Morris Music Pub. Co., Rain-
bow Music Corp., Shapiro, Bernstein & Co., but
no serious damage was done to any of these
firms.
The International Novelty Orchestra
Nat Shilkret and his records are, as the title
Wife," which is being given publicity in over
eight hundred newspapers throughout the of the orchestra suggests, internationally
known. The prestige of his musical combina-
tions has been considerably enhanced through
his direction of not only the International
Novelty Orchestra but the Victor Salon Or-
chestra as well in the recent series of broad-
casting programs arranged by the Victor Co.
The Victor Co., its distributors and dealers,
have all shown unusual co-operation in con-
junction with the national campaign on "The
Flapper Wife." The publisher of the number is,
of course, receiving co-operation from most of
the other mechanical reproduction companies.
The Victor Co., however, was the first to send
out a sales letter on its unusual possibilities.
The Sam Fox Publishing Co. has made a
number of additions to the scope of "The
Flapper Wife" drive and, inasmuch as distrib-
utors and dealers of sheet music are co-op-
erating, the early indications are that the song
will be one of the quickest and largest suc-
cesses ever arranged in this season of the year.
Swift Annual Prize
Nat Shilkret
United States in conjunction with the serial
story of the same title. The Victor record is
CHICAGO, 111., April 25.—The fifth annual com-
petition in music composition has been an-
"I'll See You in My
Dreams" Is Featured
Joe Darcy Makes Hit With Number—Lew Ma-
hon Visits the Portland Sheet Music Trade
PORTLAND, OKK., April 20.—"I'll See You in My
Dreams," the Leo Feist, Inc., publication, was
featured by Joe Darcy, the blackface songster,
at the Orpheum Theatre in this city late last
month with the result that this number, which
has had a steady sale here, jumped into further
prominence.
Lew Mahon, Pacific Northwest representative
of Leo Feist, Inc., spent several days in Port-
land visiting the trade here. He states that
"The Pal That I Loved Stole the Gal That I
Loved," besides being popular in this territory
in song form, has won much favor as a waltz
with the result that dealers have ordered gen-
erously.
Darcy while here sang several other Feist
songs including "I Had Someone Else Before I
Had You" and "Rock-A-Bye Baby Days." Sid
Lewis, another singer who has been appearing
on the Pantages circuit, has featured the Feist
songs "Southern Rose," "Will You Remember
Me" and "No Wonder."