Music Trade Review

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE
REVIEW
APRIL 11, 1925
Note the microphone
attachment at the left
Interior view of sound
proof Hardman Broad
casting Studio
of the piano
Gak
JWttlL
feature HARDMAN HOUR
atstationWMCA
O
N Friday evenings, 9-10 o'clock, a series of
brilliant musical programs, known as Hardman
Hour, is being b r o a d c a s t direct from the
studios of Hardman, Peck & Co., through Station
WMCA, New York.
Because of their position in the operatic world and
their affiliation with leading musical organizations,
Hardman, Peck & Co. will have a very select program
each week.
Hardman Hour is a real hit with radio
fans and music lovers. In response to
each performance, an avalanche of con-
gratulations by wire, phone and letter
has come pouring in from all parts of
the country.
For the past 83 years, ever since its founding in 1842,
the name of Hardman, Peck & Co. has signified what
is most progressive in piano-making. .
A.nd this successful venture on the part of a piano
merchant into the field of radio selling and radio
broadcasting is added, convincing proof of all-round
Hardman aggressiveness.
By means of the radio, Hardman, Peck & Co. are also
establishing a bond of interest between themselves, their
dealers and their prospects—a bond of interest that will
help you sell more Hardman instruments.
Carmela Ponselle, famous
Mezzo-Soprano, who panici-
pated in the first Hardman
Hour program, and her ac-
rompanist, seated at the
Tie up with this broadcasting. Feature
h
Give your
t e popular Hardman line.
•
,
store
a
reputation for progressiveness.
Hardman Concert Grand
Send for dealer proposition.
HARDMAN, PECK & GO.
433 Fifth Avenue, New York, N. Y.