Music Trade Review
Issue: 1924 Vol. 79 N. 8 - Page 41
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
AUGUST 23, 1924
MUSIC TRADE REVIEW
41
SUPPLY BRANCHES OF THE INDUSTRY
Gum Wood Service
Bureau Is Organized
Producers of This Lumber Plan Extensive
Advertising Campaign to Further Its Wider
Use
Buyers of lumber in piano factories and lum-
ber supply firms serving same will be interested
in the newly organized Gum-Wood Service
Bureau, which held its first committee meeting
at the Congress Hotel, Chicago, recently,
through the pressure of executives of the Hard-
wood Manufacturers' Institute. J. M. Pritchard,
secretary of the bureau, stated that the details
of the contemplated advertising campaign in
behalf of gum lumber will be worked out in
co-operation with the agency and will be an-
nounced later.
The committee also adopted "rules of opera-
tion" for the Gum-Wood Service Bureau, these
rules to form the basis upon which the work
will be undertaken. A complete canvass of gum
manufacturers will immediately be made and
it is expected that the annual production of
200,000,000 feet of gum lumber already on record
with the bureau will before long be consider-
ably augmented. It is therefore expected that
the total fund available for the bureau's pur-
poses during the ensuing year will be definitely
known within a few weeks, so that advertising
arrangements may be decided.
Mr. Pritchard reported that the Gum-Wood
Service Bureau is attracting much interest
within the industry, and he predicted that it
would receive very full support. Several repre-
sentatives of the furniture, interior trim and
other gum consuming trades were present at
the committee meeting, giving the benefit of
their advice.
Hammer Demand Increased
According to Manufacturers
Vincent Vilim States Orders Are as Heavy as
He Has Ever Seen Them at This Time of
the Year
After taking a short vacation trip, Vincent
Vilim, manufacturer of piano hammers at 213
East Nineteenth street, New York, has returned
to his plant this week and has started hammer
production on a full-time basis. "There is no
exaggeration in stating that business has come
back," said Mr. Vilim, "in fact orders are coming
in as heavy as I have ever seen it for this time
of year. The Eastern piano manufacturers arc
generally the first to pull up their stocks, but
the movement is gradually spreading to other
parts of the country.
"I have taken on as many experienced men
as I could get my hands on, in order to keep
one jump ahead of the rush," continued Mr.
Vilim. "Everything indicates that our business
is going to be heavier than last year and we
are preparing to meet this by starting full swing
at present."
Philip Oetting, Jr.,
Recovering From Accident
Serious Results From Blow by Baseball at
Piano Men's Outing at First Expected—
Practically Recovered Now
It will be a relief to the piano and piano
supply trade to learn that Philip Oetting, Jr.,
of the piano felt supply firm of Philip W. Oet-
ting, 213 East Nineteenth street, New York, has
virtually recovered from the apparently slight
mishap he experienced a month ago in the
ball game at the annual outing of the Piano
Club of New York, held at Glenwood Landing,
L. I. It will be recalled, from the account of
this game in The Review, that Mr. Oetting was
struck on the right jaw by a fast ball from the
catcher, while standing on first base as a runner.
In addition to swelling his eye, the blow
brought about a severe congestion to this part
of the jaw, which has necessitated expert medi-
cal treatment ever since. Although not incon-
venienced to the extent of being kept away
from his office, he has not felt normal until the
present week. Mr. Oetting, who was a basket-
ball star at college, showed his mettle by in-
sisting on remaining in the Manufacturers-
Supply Men game in spite of his injury.
Wurlitzer in Mt. Pleasant
MT. PLEASANT, PA., August 18.—A branch music
store has been opened here in the Rupert
Building on Main street by the Rudolph Wur-
litzer Co. and will carry pianos, etc.
THE
HEART OF THE
PIANO
»A MESSAGE
v FOR YOU
Are you still wasting your time and
going to the expense of scraping off old
varnish and shellac to eliminate the
checks and cracks in order to secure a
smooth surface for refinishing?
Use Behlen's Varnish Crack Eradi-
cator.
It saves time, trouble and, incidentally,
expense, at the same time giving you as
fine a body surface for the new finish
as you could possibly wish for.
A sample can for trial awaits your
request.
THE STANDARD ACTION CO.,
CAMBRIDGE,
Wear «th Are., and 8th St.
MASS.
A wave of optimism has swept through the
piano hardware field in the New York zone
during the past week or ten days with the
developing of orders for hardware parts from
piano manufacturers in all parts of the country.
Due to constant exhortations to buy early on
the part of the trade papers and the supply
houses themselves, piano makers in most sec-
tions have taken inventories and found them-
selves decidedly understocked for this time of
year. A flow of orders for parts has naturally
followed.
"We are greatly encouraged with the atti-
tude of most of the manufacturers this year,"
said John Srhadler, sales manager of the piano
hardware department of Hammacher, Schlem-
mer & Co., New York, reviewing the buying
situation at the present time. "Compared to
indications earlier in the Summer, business has
virtually exceeded our expectations, many of our
largest customers ordering weeks ahead of their
customary time.
"We take this seasonal recovery of business
to be a sign that a demand for stock is being
felt all along the line. Fundamentally the boom
has started with the retail piano merchant, who
has hobbled through the Summer months with
just the stock he felt he could turn over. Now,
with the ending of vacations and a moderation
of weather he has had the first taste of Fall,
so that the first thing he realizes is that he
must order in quantities.
"Looking at the piano supply field by itself,
I can see no reason why our market will not
be a stable one during the coming season. In
fact, there are good indications that the piano
hardware field will be one of the most steady
branches of the entire hardware market. We
feel more than repaid for our efforts earlier in
the Summer to keep stocked ahead."
Good Demand for Felts
A good volume of orders for hammer felts
is reported by David Smith, Eastern manager
for the Standard Felt Co., New York, who states
that the early demand is coming from all parts
of the country. In his opinion the raw wool
market is going to offer no difficulty to the
American felt and piano hammer manufactur-
ers this season and he takes the reports of the
strengthening of the market to be a propitious
sign for business in general.. He stated also
that the factory of the Standard Felt Co., in
West Alhambra, Cal., was already on a heavy
production basis.
Cxclusive manufacturers of
Piano Benekes
and Musie Cabinets
GOSHEN
WHITE, SON CO.
Manufacturers of
ORGAN AND PLAYER-PIANO
ARTNOVELTYCO.
Stains
Fillers
10-12 Christopher St., New York
Manufacturers Placing Heavy Orders Evidently
Reflecting Increased Demand From Retail
Piano Merchants
Consult the Universal Want Directory of
The Review. In it advertisements are inserted
free of charge for men who desire positions.
H. B E H L E N & BRO.
Anilines
Shellacs
Piano Hardware Men
Receiving Many Orders
Write for catalog and details
INDIANA
LEATHERS
530-540 Atlantic Ave., BOSTON, MASS.
THE
AUGUST 23, 1924
MUSIC TRADE REVIEW
41
SUPPLY BRANCHES OF THE INDUSTRY
Gum Wood Service
Bureau Is Organized
Producers of This Lumber Plan Extensive
Advertising Campaign to Further Its Wider
Use
Buyers of lumber in piano factories and lum-
ber supply firms serving same will be interested
in the newly organized Gum-Wood Service
Bureau, which held its first committee meeting
at the Congress Hotel, Chicago, recently,
through the pressure of executives of the Hard-
wood Manufacturers' Institute. J. M. Pritchard,
secretary of the bureau, stated that the details
of the contemplated advertising campaign in
behalf of gum lumber will be worked out in
co-operation with the agency and will be an-
nounced later.
The committee also adopted "rules of opera-
tion" for the Gum-Wood Service Bureau, these
rules to form the basis upon which the work
will be undertaken. A complete canvass of gum
manufacturers will immediately be made and
it is expected that the annual production of
200,000,000 feet of gum lumber already on record
with the bureau will before long be consider-
ably augmented. It is therefore expected that
the total fund available for the bureau's pur-
poses during the ensuing year will be definitely
known within a few weeks, so that advertising
arrangements may be decided.
Mr. Pritchard reported that the Gum-Wood
Service Bureau is attracting much interest
within the industry, and he predicted that it
would receive very full support. Several repre-
sentatives of the furniture, interior trim and
other gum consuming trades were present at
the committee meeting, giving the benefit of
their advice.
Hammer Demand Increased
According to Manufacturers
Vincent Vilim States Orders Are as Heavy as
He Has Ever Seen Them at This Time of
the Year
After taking a short vacation trip, Vincent
Vilim, manufacturer of piano hammers at 213
East Nineteenth street, New York, has returned
to his plant this week and has started hammer
production on a full-time basis. "There is no
exaggeration in stating that business has come
back," said Mr. Vilim, "in fact orders are coming
in as heavy as I have ever seen it for this time
of year. The Eastern piano manufacturers arc
generally the first to pull up their stocks, but
the movement is gradually spreading to other
parts of the country.
"I have taken on as many experienced men
as I could get my hands on, in order to keep
one jump ahead of the rush," continued Mr.
Vilim. "Everything indicates that our business
is going to be heavier than last year and we
are preparing to meet this by starting full swing
at present."
Philip Oetting, Jr.,
Recovering From Accident
Serious Results From Blow by Baseball at
Piano Men's Outing at First Expected—
Practically Recovered Now
It will be a relief to the piano and piano
supply trade to learn that Philip Oetting, Jr.,
of the piano felt supply firm of Philip W. Oet-
ting, 213 East Nineteenth street, New York, has
virtually recovered from the apparently slight
mishap he experienced a month ago in the
ball game at the annual outing of the Piano
Club of New York, held at Glenwood Landing,
L. I. It will be recalled, from the account of
this game in The Review, that Mr. Oetting was
struck on the right jaw by a fast ball from the
catcher, while standing on first base as a runner.
In addition to swelling his eye, the blow
brought about a severe congestion to this part
of the jaw, which has necessitated expert medi-
cal treatment ever since. Although not incon-
venienced to the extent of being kept away
from his office, he has not felt normal until the
present week. Mr. Oetting, who was a basket-
ball star at college, showed his mettle by in-
sisting on remaining in the Manufacturers-
Supply Men game in spite of his injury.
Wurlitzer in Mt. Pleasant
MT. PLEASANT, PA., August 18.—A branch music
store has been opened here in the Rupert
Building on Main street by the Rudolph Wur-
litzer Co. and will carry pianos, etc.
THE
HEART OF THE
PIANO
»A MESSAGE
v FOR YOU
Are you still wasting your time and
going to the expense of scraping off old
varnish and shellac to eliminate the
checks and cracks in order to secure a
smooth surface for refinishing?
Use Behlen's Varnish Crack Eradi-
cator.
It saves time, trouble and, incidentally,
expense, at the same time giving you as
fine a body surface for the new finish
as you could possibly wish for.
A sample can for trial awaits your
request.
THE STANDARD ACTION CO.,
CAMBRIDGE,
Wear «th Are., and 8th St.
MASS.
A wave of optimism has swept through the
piano hardware field in the New York zone
during the past week or ten days with the
developing of orders for hardware parts from
piano manufacturers in all parts of the country.
Due to constant exhortations to buy early on
the part of the trade papers and the supply
houses themselves, piano makers in most sec-
tions have taken inventories and found them-
selves decidedly understocked for this time of
year. A flow of orders for parts has naturally
followed.
"We are greatly encouraged with the atti-
tude of most of the manufacturers this year,"
said John Srhadler, sales manager of the piano
hardware department of Hammacher, Schlem-
mer & Co., New York, reviewing the buying
situation at the present time. "Compared to
indications earlier in the Summer, business has
virtually exceeded our expectations, many of our
largest customers ordering weeks ahead of their
customary time.
"We take this seasonal recovery of business
to be a sign that a demand for stock is being
felt all along the line. Fundamentally the boom
has started with the retail piano merchant, who
has hobbled through the Summer months with
just the stock he felt he could turn over. Now,
with the ending of vacations and a moderation
of weather he has had the first taste of Fall,
so that the first thing he realizes is that he
must order in quantities.
"Looking at the piano supply field by itself,
I can see no reason why our market will not
be a stable one during the coming season. In
fact, there are good indications that the piano
hardware field will be one of the most steady
branches of the entire hardware market. We
feel more than repaid for our efforts earlier in
the Summer to keep stocked ahead."
Good Demand for Felts
A good volume of orders for hammer felts
is reported by David Smith, Eastern manager
for the Standard Felt Co., New York, who states
that the early demand is coming from all parts
of the country. In his opinion the raw wool
market is going to offer no difficulty to the
American felt and piano hammer manufactur-
ers this season and he takes the reports of the
strengthening of the market to be a propitious
sign for business in general.. He stated also
that the factory of the Standard Felt Co., in
West Alhambra, Cal., was already on a heavy
production basis.
Cxclusive manufacturers of
Piano Benekes
and Musie Cabinets
GOSHEN
WHITE, SON CO.
Manufacturers of
ORGAN AND PLAYER-PIANO
ARTNOVELTYCO.
Stains
Fillers
10-12 Christopher St., New York
Manufacturers Placing Heavy Orders Evidently
Reflecting Increased Demand From Retail
Piano Merchants
Consult the Universal Want Directory of
The Review. In it advertisements are inserted
free of charge for men who desire positions.
H. B E H L E N & BRO.
Anilines
Shellacs
Piano Hardware Men
Receiving Many Orders
Write for catalog and details
INDIANA
LEATHERS
530-540 Atlantic Ave., BOSTON, MASS.
Future scanning projects are planned by the International Arcade Museum Library (IAML).