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THE
16
MUSIC TRADE
REVIEW
Special Window Displays Mark Holiday
Drive of Salt Lake City Merchants
Display of Beesley Music Co. Especially Notable Among the Windows of the City—Prospects
for the Coming Year Reported to Be Very Good
CALT LAKE CITY, UTAH., December 19.—
It is too early yet to say anything definite
regarding the volume of Christmas business
which the music merchants of the city will en-
joy this year. Christmas day is a week away
and the last two or three days are usually the
busiest ones—worth more than the preceding
six or seven days, as a rule. Band and or-
chestra instruments are selling well, according
to some of the firms which are pushing them
most. Phonographs appear to be normal for
the season, if not a little better. Records are
selling well with Christmas numbers in rather
good demand on the whole. Pianos are not
moving very fast. Here and there one is told
il is very much alive. The sheet music busi-
ness is normal, at least.
There were some interesting window adver-
tisements this year. The one which attracted
the most attention, perhaps, was that of the
Beesley Music Co. It consisted of a toy train
driven by electricity and loaded with pianos,
Victrolas and other musical merchandise headed
for the Beesley company. One carriage was
filled with tiny Victor dogs and looked very
quaint and amusing. There was a regular depot
and siding in miniature with telegraph and
telephone lines and everything that goes with
a railroad industry. Tiny bells were ringing
to represent the bells on a train. The mer-
chandise on the trucks was supposed to be for
use at a Victor carnival going on at the store,
and there were gaily dressed couples in a f erris
wheel which actually revolved and which was
propelled by a small steam engine. This win-
dow attracted large crowds during the busy
parts of the day. It was gotten up by George
Barzee, the company's mechanician, who in-
tended it originally for the amusement of his
small children, but the management of the
store thought it so good he was persuaded to
show it to the public through the company's
window. The south window of Daynes-Becbe
Music Co. had a turntable tilled with merchan-
dise representing every department of the big
store, or representative of it, where the articles
were too large. A piano and phonograph were
in the background. In the north window was
ji night scene with an animated window with
stars blinking and clouds passing over the
moon. At the Consolidated Music Co. there
was a married couple listening to a son play a
Conn cornet. It was a homelike atmosphere
and a few large instruments in addition to band
1880
1924
Quality—Service
You will realize a
Greater Profit in 1924
on
Our Dependable Quality
Pianos and Player-Pianos
Write for Prices, Terms and Calalop. also
The New Detailed Feature* Concerning Our Make
WEYDIG PIANO CORP.
133rd St. and Brown PI.
New York City
A REPUTABLE PIANO LINE!
BOARDMAN & GRAY
UPRIGHT, GRAND, PLAYER, REPRODUCING
"Piano Makers 87 Years"
Catalogue ftn j Open
Albany, N. Y.
Territory on Request
and orchestra instruments were on view. The
Glen Bros.-Roberts Co. had an attractive win-
dow devoted to band and orchestra instruments
chiefly.
The industrial outlook is good. Better than
it was a year ago at this time. The metal
mining industry is showing signs of renewed
vigor, while the heavy snow falls of recent date
are believed to be a guarantee that the farmers
will have a good crop next Fall. Last year
the crops were light on account of a water
shortage due to a light snow fall during the
preceding Winter, largely. The outlook for the
tourist business, too, is exceptionally good.
Everyone is agreed on this.
Testing Twelve Baldwin
Grands on Stage
CINCINNATI, ()., Decemher 20.— Recently twelve
Baldwin concert g.and pianos, selected at ran-
DECEMBER 27,
1924
R. F. I'erry, of the Brunswick Co., of this
city, had his Essex coach stolen from in front
of the Brunswick offices the other day. At this
writing the police have not succeeded in finding
it.
Harry O'Loughlin, of O'Loughlin's, on South
Main street, has returned from Oakland, Cal.,
whither he went recently on the death of his
brother, manager of an optical firm in that
city.
Manager Ray* Carlson, of the Thatcher Mu-
sic Co., of Logan, is an enterprising gentleman.
The other day he got permission to give a
street dance at night and furnished the music
via radio. There arc to be more of these con-
certs, he said.
Florence Jepperson Madscn, sister of Mr.
Jepperson, one of the proprietors of the Glove
Music and Photo Co., of 1'rovo, has been
selected to sing the contralto role at the Mes-
siah here on New Year's Day. Mrs. Madsen
is one of the most prominent women vocalists
in tlic State.
Buying of pig iron has now subsided in such
piano manufacturing centers as New York,
Philadelphia and Cincinnati, but continues on a
large scale in Chicago, Boston and Cleveland.
During the past week foundry iron has ad-
vanced half a dollar to $23.05 Cincinnati, and
Testing Baldwin Grands
dom from stock in the factory, were installed basic iron is up a dollar to $22.50 delivered
on the stage of the Emery Auditorium, the lead- eastern Pennsylvania.
ing recital hall in Cincinnati. The arrangement
is shown by the accompanying illustration.
Each of these instruments was played sepa-
rately by an experienced musician, and the tone
HAWTHORNE, CAL., December 18.—O. E. Carr, of
was.judged by a group of twenty-five experts
in tone production, these being from the Bald- El Segundo, has taken a lease on the new build-
win factories. This was done in order that the ing at 321 North Hawthorne avenue and will
pianos might be heard under precisely the same open a music store here shortly. Mr. Carr will
condition as that under which they are played handle the Brunswick line of phonographs and
in concerts, for which service they are primarily records, and is planning toi make use of the ex-
intended. This is an excellent illustration of cellent show window in the store for displaying
the extreme care which the Baldwin factories this line of merchandise. He was formerly a
exercise to insure that every instrument con- partner in the music house of Carr & Brady,
forms to the highest standards and reaches ar- of El Segundo.
Plans are under way to exploit the line in
tistic perfection.
an intensive fashion.
To Handle Brunswick Line
Strong Buying Movement
in the Pig Iron Market
Flood of Orders Booked for Iron During the
Fall Reflects the Improvement in Industrial
Conditions Generally—Prices Advance
The buying movement in pig iron, according
to recent market reports, has been the largest
in years. It has about run its course, but fur-
naces now have such a backlog of orders that
they are increasing production and continue to
advance prices. It is thought that 1,500,000
tons of iron have been booked since the first
of November, which compares with a volume
of business of 1,000,000 tons during the bulge
in buying a year ago.
Consult the Universal Want Directory of
teview. In it advertisements are inserted
free of charge for men who desire positions.
Jf lorep
MAKERS OF
SUPERIOR QUALITY
<&ranb |3tanos
WASHINGTON, NEW JERSEY