Music Trade Review

54
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MUSIC
TRADE
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INTERNATIONAL fAME OF THE LEO FEIST, INC. SLOGAN
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OCTOIlE]{ 20, 1923
THE AUSTRALIAN MUSICAL NEWS
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SOUSA MARCHES STIR NEW YORK
"Nobles of the Mystic Shrine" and "The Gallant
Seventh" Among Sousa's Compositions Fea­
tured at Madison Square Garden Concert
At the only co nce'rt given in New York this
seaso n by John Philip Sousa, the march king,
and his famous band, at Madison Square Garden
on Octob er 7, when, in additi on to 250 musicians
of Sou sa's band, the guests of the co nductor in­
clud ed the well-known Mecca Temple Band,
~obks of the My stic Shrine, and the Sf'venth
Hegiment Band, N. Y. N. G., one of the featured
Ilumbers was So usa's late s t march, "Nobles of
the Mystic Shrine."
Navy and Marine detachments had been en­
listed by the Navy Club, and as they marched
past in a "musica l picture" to· the stirring
rhythm of "Nobl es of the Mystic Shrine,"
played by the massed ensemble of nearl y 500
III usicians, the assem blage of nearly 10,000 peo­
ple broke into a tremendous applause. As an
<'ncore, in honor of the Seventh Regiment,
Lieut.- Comma nder Sousa played "The Gallant
Seventh," another onc of his sp irited marche s.
Bot h "Nobles of the :Mystic S hrine" and "The
Gallant Seve nth" are published by the Sam Fox
Pub. Co.
SOME ENERGETIC BROADCASTING
The above cartoon wao drawn by one (,i our contr,ibutors, with the suggestion th3t
It could be reproduced in the" Musical News." For the majority of our readers
this cartoon would mean very little un;)ess it were pointed out to them that Mr. Leo
Feist is one of the biggest and b\ainiest publishers of music in America. Mr. Feist
has devoted himself ma.inly to the poplular 'o rder of music; but, apart from his popular
catalogue, he has a most extensive busin~ss devoted almost entirely to the classics, ·
well known in America as the famous Century Editivn. Leo Feist is a man of
very big ideals, and is looked up to in New York as the Dean of the Music Trad~.
The carto'on, of course, is just a playfu~ pun on his ·name. The lion is ' seen feasting
on popular songs of the day , as issued from the House of Feist. Ably assisting Mr.
Feist in the conduct of this gigantic business is Mr. E , F. Bitner. One of the bigges[
successes ever issued by the house was the famou·s "Rose of No Man's Land," Some
of their greatest hits issued durillg the last year are ", Three O'Clock in the Mornin?,',"
"Stumbling," "Hot Lips," "Toot, Toot, Tootsie ," " When the Leaves Come Tumbl,ing
Down," "BI'o'ssom Time," "Tangerine," "Why Should I Cry Over You?" And
the biggest of all their reigning successes is easily "Sweet Lady" (" Tang.erine.') ..
The slo ga n of Leo Feist, In c., "You Ca n't
Co Wrong "Vith Any Fei st Song," togeth er
with the faille of the individu a l re s ponsibl e for
lhe establishment of the company and much of
ils success, has evidently become worldwide, to
judge from the accompan y ing cartoon which
appeared recrnlly in the Au s tralian :-Iusical
News, a copy of which was sent to Leo Fci.';l,
In c., hy .'\ llan & Co., of Melbourne, who repr<.:­
,,,nt the Feist catalog in Australia. The cartoon
and the accompanying text spea k for Ihelll­
selves.
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ISSUE A NEW RADIO SONG
CARL FISCHER'S NEW. BULLETJN
Shapiro Bros., music publishers of Buffalo,
N. Y., have tak en advantage of the radio craze
by releasing a new novelty fox-trot, entitled
"I'm Going to Tell the World by Radio" (What
a \Vond erf ul Girl You Are). The number h,s
been bro adGls t<.:d from numerous stations.
("arl Fischer, Inc ., well-known publishf'r of
it r.ew ed ition of the
Carl Fischer New Music Bulletin produced in
new s paper style and contai'ning new s regard ing
the company's various publications, as well as
of Illu s ic;!l Dlilttcrs generally.
~ew York, ha s issued
Olivier a nd Dawson, the writers of "M. T.
I'ock et Blues, " publi shed by Fred Fischer, In c.,
,ang that and other numbers la st week over the
radi o from several of the li ce nsed stations in
th e New York zone , in cludin b' WOR, '''\ ' 0'1',
V"EAF, WHN and VvAAM. They were ac·
cOIl1 pani ed by ~I'Iiss Iv[ay S. Breen on the banjo·
Illanclolin.
The Greatest Collection of Songs
ever publisbed under
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