Music Trade Review
Issue: 1923 Vol. 76 N. 12 - Page 7
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
MARCH 24,
1923
THE MUSIC TRADE REVIEW
LOS ANGELES PLANS MUSIC WEEK FROM MAY 19 TO 26
Dealers Fight Legislation Introduced at State Capital—Orange County Dealers Hold Meeting—
Many Wholesale Representatives Visit City's Trade—O. W. Ray Among Visitors
Los ANCKLKS, CAL., March 15.—Strenuous efforts
are being made to prevent two or three bills,
which have been introduced to the State Legis-
lature in Sacramento, from becoming laws. One
bill provides that in the case ©prepossession
of goods, sold on a lease contract, all'payments /
made by the buyer must be returned by the
seller, less a reasonable amount for depre^cia--
tion. Such a bill, if it were placed on the'
statutes, would practically put an end to all
instalment business and would not only upset
the dealer's plans of operation, but would work
a great hardship on thousands of people who
could not furnish houses except on the easy-
payment plan. Two other bills require regis-
tration and registration fee for all lease and
sales contracts, and would involve the payment
of thousands of dollars daily by merchants,
which, in the case of one-price goods, would
have to be entirely borne by them. The only
possible good that would result might consist
of a protection for the Board of Trade (which
is, of course, an association organized for
profit and often in direct competition with mer-
chants) and a few money lenders. Last week
the Music Trades Association of Southern Cal-
ifornia sent the secretary, A. G. Farquharson,
to a convention of the California Manufacturers'
Association held in Paso Robles, where these
and other bills were carefully gone over and
considered.
Orange County Dealers Meet
The regular monthly meeting of the Orange
County Division of the Music Trades Associa-
tion of Southern California took place last week
in Santa Ana. Chairman Shafer presided and
there was a good attendance of members.
Credit Manager Father of Twins
Two little girls were born to Mr 'and Mrs.
Cornelius Hayden. Mr. Hayden is credit man-
ager of the Los Angeles branch of the Wiley
H. Allen Co.
Important Freight Reductions
Freight rates on pianos, overland from Chi-
cago to the Pacific Coast, have been reduced
from $3.22 per hundred pounds to $2.50. The
Northern and Southern Music Trades Associa-
tions of California have worked hard in co-
operation in gaining this reduction, which is
regarded as very satisfactory.
Many Visitors in Los Angeles
Quite a number of presidents and vice-presi-
dents of piano factories have been, or are at
present, in Los Angeles. A week or two ago
Max J. de Rochemont, vice-president of the
Laffargue Co., was here; a week later W. B.
Marshall, vice-president of Krakauer Bros., ar-
rived, and now E. R. Jacobson, president of
the Straube Piano Co., and E. G. Hays and
George Miller, treasurer of the Lester Piano
Co., are here.
Music Week in May
Los Angeles will hold her second Music
Week May 19 to 26. A very strong committee
has been formed with B. F. Pearson, president
of the civil service commission, as chairman,
and plans are being laid for a wonderful series
of events.
Talking Machine Men Sojourning Here
B. E. Bensinger, president, and H. F. Daven-
port, secretary and general manager of the
Brunswick-Balke-Collender Co., are spending
three or four weeks in southern California,
making Los Angeles their headquarters.
R. P. Hamilton, special Pacific Coast repre-
sentative of the Victor Talking Machine Co.,
left Los Angeles to-day for Camden to attend
a conference there. He expects to return by
the end of the month.
O. W. Ray in City
O. W. Ray, general manager of the Vocation
record division of the Aeolian Co., arrived in
Los Angeles last week after traveling through
part of Canada and visiting Montreal and
Toronto and across the continent via Chicago,
Detroit, Denver and San Francisco. Mr. Ray
was most enthusiastic over conditions as he
found them and particularly in respect to the
Ked Vocalion record throughout the entire
country.
PINCUS & MURPHEY OPEN NEW STORE
the loading dock, which is at the rear. The dis-
play windows on the first floor are models of
beauty and color harmony, with white walls,
hardwood floors and decorations of vases with
gorgeous flowers. In one window there is a
Knabe grand square piano and in the other
are Victrolas and Lyon & Healy harp, making
a very pretty setting.
The mezzanine floor extends entirely around
the building, and here are displayed pianos,
Victrolas, player-pianos and other instruments.
A passenger and freight elevator, electrically
operated, connect the three floors of the build-
ing. Speaking tubes connect every department,
which is a great saver of time and steps.
The visitor enters the electric passenger
elevator near the front entrance to be taken to
the Ampico parlors or display room on the
second floor. This parlor is a vision of beauty,
with* its gray walls, ivory trimming, gold and
rose draperies and rose upholstery. In the
parlors are displayed the Knabe Ampico re-
pr6ducing pianos, both grand square and up-
right, and the period design Victrolas.
--On the-second floor is also located a large
• storage room and room for packing and ship-
ping instruments and a repair department. To
the rear is the radio broadcasting room. The
Pincus & Murphey music house is equipped
with one of the most powerful plants in the
South.
•
Attractive Home of Growing Alexandria Con-
cern Formally Opened—One of the Most
Handsome Music Houses in the South
NKW ORLEANS, LA., March 19.—The handsome
new njusic house of Pincus & Murphey, on
Third street, Alexandria, was formally opened
to the public recently, with an elaborate musical
program. In the "Ampico" display room, M. O.
Beckham, of the Ampico parlors, Fifth avenue,
New York, demonstrated these instruments to
an interested audience. Souvenirs were given
throughout the evening to visitors.
The Pincus & Murphey music house is the
most complete and handsome structure of the
kind in the South/ The exterior is jjrnatejind
attractive, and the interior is beautiful and com-
plete in every detail. The first •floor is devoted-
to a display of pianos and Vic't'rolas, records"
and sheet music, also band and string- instru-
ments. The woodwork Fs of ivory finish,^ the
walls of white and the grand stairway-of ivery
with mahogany finish. The counters are "of
ivory with mahogany tops.
The first floor is fitted with eight booths de-
voted to demonstrations of Victor records,
sheet music and music rolls. The booths are
finished and furnished in different styles. One
is in mission style, another white and ivory,
three in mahogany and another in Japanese. On
this floor, at the rear, is located a department
for stringed instruments and another for band
instruments. In a convenient location there is
a beautifully appointed rest room for ladies and
children, fitted with lounge, piano, Victrola and
a convenient lavatory, etc. The packing and
shipping department is on the first floor near
GUSTAVE BEHNING RETURNING
Gustave Behning, of the Behning Piano Co.,
New York, was expected to return to New York
on Monday from a six-week trip through the
Middle West. Judging from the number of
orders his trip was very successful.
Victrola No. 230
$375
Victrola No. 230, electric, $415
Mahogany
Victor supremacy
is the supremacy
of performance
The universal recog-
nition of V i c t o r su-
p remacy m a ke s the
Victor the safest, most
r e l i a b l e and so most
profitable line for music
dealers to handle.
Victrola No. 300
$250
Victrola No. 300, electric, $290
Mahogany, oak or walnut
Other styles $25 to $1,500
*HIS MASTERJ5 VOICE"
Victrola
REG U.S.PAT OFF
Important = Look for these trade-marks.
Under the lid On the label.
Victor Talking
Machine Co.
Camden, N. J.
MARCH 24,
1923
THE MUSIC TRADE REVIEW
LOS ANGELES PLANS MUSIC WEEK FROM MAY 19 TO 26
Dealers Fight Legislation Introduced at State Capital—Orange County Dealers Hold Meeting—
Many Wholesale Representatives Visit City's Trade—O. W. Ray Among Visitors
Los ANCKLKS, CAL., March 15.—Strenuous efforts
are being made to prevent two or three bills,
which have been introduced to the State Legis-
lature in Sacramento, from becoming laws. One
bill provides that in the case ©prepossession
of goods, sold on a lease contract, all'payments /
made by the buyer must be returned by the
seller, less a reasonable amount for depre^cia--
tion. Such a bill, if it were placed on the'
statutes, would practically put an end to all
instalment business and would not only upset
the dealer's plans of operation, but would work
a great hardship on thousands of people who
could not furnish houses except on the easy-
payment plan. Two other bills require regis-
tration and registration fee for all lease and
sales contracts, and would involve the payment
of thousands of dollars daily by merchants,
which, in the case of one-price goods, would
have to be entirely borne by them. The only
possible good that would result might consist
of a protection for the Board of Trade (which
is, of course, an association organized for
profit and often in direct competition with mer-
chants) and a few money lenders. Last week
the Music Trades Association of Southern Cal-
ifornia sent the secretary, A. G. Farquharson,
to a convention of the California Manufacturers'
Association held in Paso Robles, where these
and other bills were carefully gone over and
considered.
Orange County Dealers Meet
The regular monthly meeting of the Orange
County Division of the Music Trades Associa-
tion of Southern California took place last week
in Santa Ana. Chairman Shafer presided and
there was a good attendance of members.
Credit Manager Father of Twins
Two little girls were born to Mr 'and Mrs.
Cornelius Hayden. Mr. Hayden is credit man-
ager of the Los Angeles branch of the Wiley
H. Allen Co.
Important Freight Reductions
Freight rates on pianos, overland from Chi-
cago to the Pacific Coast, have been reduced
from $3.22 per hundred pounds to $2.50. The
Northern and Southern Music Trades Associa-
tions of California have worked hard in co-
operation in gaining this reduction, which is
regarded as very satisfactory.
Many Visitors in Los Angeles
Quite a number of presidents and vice-presi-
dents of piano factories have been, or are at
present, in Los Angeles. A week or two ago
Max J. de Rochemont, vice-president of the
Laffargue Co., was here; a week later W. B.
Marshall, vice-president of Krakauer Bros., ar-
rived, and now E. R. Jacobson, president of
the Straube Piano Co., and E. G. Hays and
George Miller, treasurer of the Lester Piano
Co., are here.
Music Week in May
Los Angeles will hold her second Music
Week May 19 to 26. A very strong committee
has been formed with B. F. Pearson, president
of the civil service commission, as chairman,
and plans are being laid for a wonderful series
of events.
Talking Machine Men Sojourning Here
B. E. Bensinger, president, and H. F. Daven-
port, secretary and general manager of the
Brunswick-Balke-Collender Co., are spending
three or four weeks in southern California,
making Los Angeles their headquarters.
R. P. Hamilton, special Pacific Coast repre-
sentative of the Victor Talking Machine Co.,
left Los Angeles to-day for Camden to attend
a conference there. He expects to return by
the end of the month.
O. W. Ray in City
O. W. Ray, general manager of the Vocation
record division of the Aeolian Co., arrived in
Los Angeles last week after traveling through
part of Canada and visiting Montreal and
Toronto and across the continent via Chicago,
Detroit, Denver and San Francisco. Mr. Ray
was most enthusiastic over conditions as he
found them and particularly in respect to the
Ked Vocalion record throughout the entire
country.
PINCUS & MURPHEY OPEN NEW STORE
the loading dock, which is at the rear. The dis-
play windows on the first floor are models of
beauty and color harmony, with white walls,
hardwood floors and decorations of vases with
gorgeous flowers. In one window there is a
Knabe grand square piano and in the other
are Victrolas and Lyon & Healy harp, making
a very pretty setting.
The mezzanine floor extends entirely around
the building, and here are displayed pianos,
Victrolas, player-pianos and other instruments.
A passenger and freight elevator, electrically
operated, connect the three floors of the build-
ing. Speaking tubes connect every department,
which is a great saver of time and steps.
The visitor enters the electric passenger
elevator near the front entrance to be taken to
the Ampico parlors or display room on the
second floor. This parlor is a vision of beauty,
with* its gray walls, ivory trimming, gold and
rose draperies and rose upholstery. In the
parlors are displayed the Knabe Ampico re-
pr6ducing pianos, both grand square and up-
right, and the period design Victrolas.
--On the-second floor is also located a large
• storage room and room for packing and ship-
ping instruments and a repair department. To
the rear is the radio broadcasting room. The
Pincus & Murphey music house is equipped
with one of the most powerful plants in the
South.
•
Attractive Home of Growing Alexandria Con-
cern Formally Opened—One of the Most
Handsome Music Houses in the South
NKW ORLEANS, LA., March 19.—The handsome
new njusic house of Pincus & Murphey, on
Third street, Alexandria, was formally opened
to the public recently, with an elaborate musical
program. In the "Ampico" display room, M. O.
Beckham, of the Ampico parlors, Fifth avenue,
New York, demonstrated these instruments to
an interested audience. Souvenirs were given
throughout the evening to visitors.
The Pincus & Murphey music house is the
most complete and handsome structure of the
kind in the South/ The exterior is jjrnatejind
attractive, and the interior is beautiful and com-
plete in every detail. The first •floor is devoted-
to a display of pianos and Vic't'rolas, records"
and sheet music, also band and string- instru-
ments. The woodwork Fs of ivory finish,^ the
walls of white and the grand stairway-of ivery
with mahogany finish. The counters are "of
ivory with mahogany tops.
The first floor is fitted with eight booths de-
voted to demonstrations of Victor records,
sheet music and music rolls. The booths are
finished and furnished in different styles. One
is in mission style, another white and ivory,
three in mahogany and another in Japanese. On
this floor, at the rear, is located a department
for stringed instruments and another for band
instruments. In a convenient location there is
a beautifully appointed rest room for ladies and
children, fitted with lounge, piano, Victrola and
a convenient lavatory, etc. The packing and
shipping department is on the first floor near
GUSTAVE BEHNING RETURNING
Gustave Behning, of the Behning Piano Co.,
New York, was expected to return to New York
on Monday from a six-week trip through the
Middle West. Judging from the number of
orders his trip was very successful.
Victrola No. 230
$375
Victrola No. 230, electric, $415
Mahogany
Victor supremacy
is the supremacy
of performance
The universal recog-
nition of V i c t o r su-
p remacy m a ke s the
Victor the safest, most
r e l i a b l e and so most
profitable line for music
dealers to handle.
Victrola No. 300
$250
Victrola No. 300, electric, $290
Mahogany, oak or walnut
Other styles $25 to $1,500
*HIS MASTERJ5 VOICE"
Victrola
REG U.S.PAT OFF
Important = Look for these trade-marks.
Under the lid On the label.
Victor Talking
Machine Co.
Camden, N. J.
Future scanning projects are planned by the International Arcade Museum Library (IAML).