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Music Trade Review

Issue: 1922 Vol. 75 N. 2 - Page 9

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Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
JULY 8, 1922
MUSIC
TRADE
REVIEW
9
INDIANAPOLIS_DEALERS BUSY
CLEVELAND ASSOCIATION MEETS
Pearson Sale Bringing Good Results—Lennox
Piano Co. Featuring Ampico Programs Via
Radio—Personals and Other News
Henry Dreher and M. V. DeForeest Address
Local Mi^ic Merchants at Monthly Gathering
of Association—Business on the Increase
INDIANAPOLIS, IND., July 3.—Results in a fire sale
which has been in progress since May 10 have
demonstrated to the Pearson Piano Co. that
strikes and threatened strikes have not made
prospective piano buyers timid, according to
George C. Pearson, president of the company.
He says the sale, which was made necessary by
a fire which damaged the company's store on
Pennsylvania street April 23, has moved all in-
struments fit to be sold and that the company
will return to the old store July 20 with a com-
plete new stock.
CLEVELAND, O., July 3.—After a dinner at the
The Concord School of Piano Tuning has been
Far East Restaurant, members of the Cleveland
Music Trade Association held their June meet- established at 601 West Fifty-first street, New
ing at the B. Dreher's Sons Co.'s establishment. York, by G. S. Carl and offers to those desiring
Henry Dreher and M. V. De Foreest, of Sharon, to become proficient in this profession a splendid
Pa., made interesting speeches on the future opportunity at a nominal figure.
of the piano business and also touched on the Mr. Carl has made a study of music all his life,
necessity for the piano dealers educating the as well as having had a thorough, practical
public to appreciate quality and stopping the knowledge of piano tuning. Besides being a
cheap advertising. Mr. De Foreest then invited musician he is a composer and started his study
the Association members to attend a music of music under Edgar Stillman Kelly when very
festival at Sharon during October.
young. He has also been a teacher of music and
It was decided at this meeting that any mem- composition for a number of years. The course
ber of the Association who is purchasing pianos at the new school will include everything per-
that do not have the double stamp, issued and taining to the tuning and repairing of a piano,
sold by the Music Industries Chamber of Com- as well as piano polishing, so that when a stu-
merce, on them should write to the manufac- dent has been graduated he will be prepared to
turers and urge them to place the stamps on all handle practically any kind of a situation which
presents itself in the course of his regular tuning
instruments in future.
Firms represented at this meeting were: H. B. business. The course lasts from six to ten weeks
Bruck & Sons Co., Cheney Phonograph Sales and the school has been located a few doors from
Co., M. V. De Foreest, B. Dreher's Sons Co., the Danquard Player Action School, so that stu-
Home Piano Co., May Co., Muchlhauser Bros. dents of that school can take up the tuning course
Piano Co., G. M. Ott Piano Manufacturing Co., at the same time, thereby "killing two birds with
J. O. Raeder, Randolph House of Good Music, one stone."
A. B. Smith Piano Co.. and W. W. Wirth.
Regarding the system which is pursued at the
Piano business in Cleveland is good, and Fred school, which is according to the Helmholz
L Stelker, manager of the M. Schulz Co., pre- theory, Mr. Carl states:
"The master system of piano tuning taught ex-
dicts that the future will be even better, as men
are returning to work in large numbers, and this clusively by the Concord School is the product
is bound to have a v? y beneficial effect on the of many years of study and research by a prac-
tical piano tuner of long experience, an artist
music trade.
As evidence of the : ncrease in business comes musician and a professor of the science of acous-
the announcement by H. B. McClellan, manager tics. Conforming to the fundamental laws of
of the Cleveland Ccnn Co., that this firm has acoustics, as particularly applied to piano con-
added four new dea 1 ers to its list during the struction, it clears up all formerly considered ob-
scure and difficult points, entirely eliminates
past week.
George M. Ott. pres : dent of the George M. guess-work and places the art of piano tuning
Ott Piano Manufacturing Co., made a good upon the solid foundation of a definite science.
"The master system enables anyone of ordi-
suggestion this week for improving the piano
trade. He believes tV.t if the old-fashioned nary average intelligence to acquire the art of
musicales which r r ed to he given in small towns piano tuning more quickly and successfully than
could be revived in some form or another they by any other known method of teaching extant.
would prove a bracer f->r the piano business.
"The chief difficulty in piano tuning is in train-
He claims that before people will buy pianos ing the ear to distinguish the beats or waves of
they must be interested, and a good way to the respective intervals. By ordinary methods
stimulate interest is to have people hear music this is more or less guess-work. With the aid
played.
of the Harmonic Beat Intensifies employed in
Andreas Dippel, well-known artist, who is the this course (simple but wonderful instruments of
national director of a project to establish scientific accuracy) the untrained ear finds that
branches of the I'n'tH States Grand Opera the beats or waves are amplified and made dis-
Club throughout the country, was here this tinctly audible; the peculiar distinguishing char-
week explaining the irid-^rtaking to Clevelanders. acteristics readily noted."
It is expected that 1 000 members will enroll
here in the city. This : s arousing a great deal
BALDINI RESIGNS FROM AEOLIAN
of interest in music nn-1 dealers believe that it
promises well for their business.
Gino A. Baldini, of the concert department of
Another interest : n^ i'om to music lovers of the Aeolian Co., New York City, has resigned to
the city was the announcement that Impresario become associate manager of the New York Sym-
Bernardi was planning to transfer his concerts phony Orchestra. Mr. Baldini's tenure of serv-
from the Masonic H^il. where he has been lim- ice with the Aeolian Co. covered a period of six
ited for space, to th° new Public Auditorium for years, during which he was in the record depart-
ment, where he engaged artists, and more re-
the coming Fall and Winter season.
The Music Merchants' Association of Ohio cently he has been in the concert hall and Duo-
has been sending out letters to music dealers Art department. He will assume his new duties
in this district which have been attracting a following a trip to Europe.
great deal of attention. The purpose back of
them is to increase the membership of the
Association.
The damage to stock at the time of the fire was
chiefly by smoke and water. The firemen
flooded the store so that scarcely an instrument
came through untouched. Mr. Pearson says he
has 150 pianos so badly water-damaged that he
has not attempted to sell them. The company
has been doing business in temporary quarters
since the fire pending the renovation of the old
store.
W. B. Price, of the Price & Teeple Piano Co.,
of Chicago, was a visitor at the Rapp & Lennox
Piano Co.'s store late in June. He expressed
himself as being firmly convinced that all lines of
business will be back to normal by Fall. He
said that the Price & Teeple factory is running
overtime.
George Lennox, of the Rapp & Lennox Co.,
says that although business is quiet now, as is
usual for this time of year, yet the prospects are
brighter than they have been. Figuring on pro-
spective customers who have visited the store in
the last few weeks, he estimates that the Fall
and Winter business will be unusually good in
the music trade.
The E. L. Lennox Piano Co. continues to gain
enviable publicity through the radio broadcasting
of Ampico programs, for which the company is
given credit every other Friday in first-page
newspaper announcements. William Christena,
manager of the Lennox store, says that the last
program so announced contained the latest Am-
pico releases, which were played for the first
time for Indianapolis people in this event. Calls
from persons wishing to purchase the numbers
were numerous as a result of the broadcast pro-
gram, he says.
Carl F. Vehling, who had charge of the whole-
sale correspondence for the Baldwin Piano Co.
until last March, when he was forced to cease
work on account of an attack of the influenza,
died recently. He had been with the Baldwin
Co. twenty years. He is survived by his wife.
Business for the Baldwin Co. during the first
six months of the year showed a considerable
increase over the first six months of last year,
says E. G. Hereth, manager. This was in spite
of a setback due to a fire which damaged the
store last November.
Repairs and alterations
' made necessary by the fire give the company
one of the handsomest places of business in the
city.
< -!
THE LEADING LINE
WEAVER PIANOS
Grands, Uprights
and Players
YORK PIANOS
Uprights and Players
LIVINGSTON PIANOS
Uprights and Player-Pianoa
If your competitor does not already have this
line, go after it at once.
Weaver Piano Co., Inc.
FACTORY
YORK, PA.
EitablUhed 1870
OPENS CONCORD SCHOOL OF TUNING
George S. Carl, Musician, Composer and Expert
Tuner, Starts School in New York—Explains
Master System Pursued in His Course—Lo-
cated Near Danquard Player Action School
American
W. L. BUSH INJURED IN FIRE
DALLAS, TEX., July
3.—W. L. Bush, president of
the Bush & Gerts P ; ano Co., and one of the fore-
most music merchants \\ this city, was injured by
falling glass, following an explosion which set
fire to the store la t week. E. G. Council, man-
ager of the sheet music department, was severely
burned about the face and arms.
Consult the imve-sal Want Directory of
The Review. In it advertisements are inserted
free of charge fcr men who desire positions of
any kind.
Piano Wire
"Perfected"
"Crown"
Highest acoustic excellence dating back to the
days of Jonas Chickering. Took prize over whole
world at Paris, 1900. For generations the
standard, and used on the greatest number of
pianos in the world.
Services of our Acoustic Engineer always available — free
Illustrated books—free
American Steel & Wire
ACOUSTIC DEPARTMENT
208 S. LA SALLE ST.. CHICAGO

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