Music Trade Review
Issue: 1922 Vol. 75 N. 1 - Page 44
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
40
THE MUSIC TRADE REVIEW
JULY
1,
1922
SOME RECENT FOTOPLAYER INSTALLATIONS IN PROMINENT MOTION PICTURE THEATRES
Four American Photo Player Co. Installations—Note the Difference in Screen Whiteness
RECITAL MARKS TENTH ANNIVERSARY
Alford & Fryar Piano Co. Features Reproducing
Piano in Most Successful Comparison Recital
CANTON, O., June 26.—The Alford & Fryar Piano
Co., of this city, recently celebrated its tenth busi-
ness anniversary with an elaborate comparison
recital, featuring the reproducing piano, and with
Herma Menth, the Viennese concert pianist, as
the artist. The recital-was given in the city
auditorium and served to attract a capacity audi-
ence of the elite of the city.
The program opened with the Liszt "Hungar-
ian Rhapsody," played by the reproducing piano
from a record by Harold Bauer, and the second
number a "Danse Humoresque," by Stojowski,
was played by Miss Menth and then by the re-
producing piano from Miss Menth's own record-
ing. There were sixteen numbers in all in the
program, with the living artist and reproducing
piano alternating to a great degree. The repro-
ducing piano also played a number of records by
such noted artists as Gabrilowitsch, Fannie
Bloomfield-Zeisler, Godowsky and others.
The recital was well advertised and the attrac-
tive program furnished to members of the au-
dience had an entire page devoted to the story
of the reproducing piano and its development to
a point where it now held a recognized position
in the music world.
It is reported that the recital was a most suc-
cessful one, not alone as a musical event, but for
its direct sales value.
UNIQUE STANDARD CAKE
Illuminated Cake at Standard Exhibit During
Convention Week Made a Distinct Appeal
One of the most unique features in connection
with the exhibits at the recent convention was the
birthday cake, commemorating the twelfth an-
niversary of the founding of the Standard Pneu-
RELEASES GERMAN WORD ROLLS
The Standard Music Roll Co., Orange, N. J.,
recently released two rolls with German words,
both numbers having at the present time more
than the usual popularity. Included in these is-
sues is "Bummel Petrus," which in the short
space of time since its introduction to this coun-
try has scored quite heavily.
A Leader
at
Home
and
Grands
Uprights
Players
Abroad
TRADE-MARK,
WILLIAM TOJNTK & BRO., Inc.
Tenth Ave., Thirty-fifth and Thirty-sixth Sts., New York
Standard Pneumatic Birthday Cake
matic Action Co., New York, and the small cakes
which were presented to each visitor.
In the accompanying illustration the cake is
shown as it appeared on the table with the lit-
tle boxes surrounding it. In each of these boxes
was the following message:
"This little box contains a piece of our twelfth
birthday cake—and something else.
"The 'something else' isn't visible. It is that
invaluable something that makes us tremendous-
ly happy to have been in business since 1910.
"Cold-blooded advertising men call it 'good
will,' but it has a finer name than that. We
think of it as just plain 'friendship.'
"The Standard Player Action Co. is sincerely
glad to have had your friendship all these
years. Unstintingly, we give ours in return."
40
THE MUSIC TRADE REVIEW
JULY
1,
1922
SOME RECENT FOTOPLAYER INSTALLATIONS IN PROMINENT MOTION PICTURE THEATRES
Four American Photo Player Co. Installations—Note the Difference in Screen Whiteness
RECITAL MARKS TENTH ANNIVERSARY
Alford & Fryar Piano Co. Features Reproducing
Piano in Most Successful Comparison Recital
CANTON, O., June 26.—The Alford & Fryar Piano
Co., of this city, recently celebrated its tenth busi-
ness anniversary with an elaborate comparison
recital, featuring the reproducing piano, and with
Herma Menth, the Viennese concert pianist, as
the artist. The recital-was given in the city
auditorium and served to attract a capacity audi-
ence of the elite of the city.
The program opened with the Liszt "Hungar-
ian Rhapsody," played by the reproducing piano
from a record by Harold Bauer, and the second
number a "Danse Humoresque," by Stojowski,
was played by Miss Menth and then by the re-
producing piano from Miss Menth's own record-
ing. There were sixteen numbers in all in the
program, with the living artist and reproducing
piano alternating to a great degree. The repro-
ducing piano also played a number of records by
such noted artists as Gabrilowitsch, Fannie
Bloomfield-Zeisler, Godowsky and others.
The recital was well advertised and the attrac-
tive program furnished to members of the au-
dience had an entire page devoted to the story
of the reproducing piano and its development to
a point where it now held a recognized position
in the music world.
It is reported that the recital was a most suc-
cessful one, not alone as a musical event, but for
its direct sales value.
UNIQUE STANDARD CAKE
Illuminated Cake at Standard Exhibit During
Convention Week Made a Distinct Appeal
One of the most unique features in connection
with the exhibits at the recent convention was the
birthday cake, commemorating the twelfth an-
niversary of the founding of the Standard Pneu-
RELEASES GERMAN WORD ROLLS
The Standard Music Roll Co., Orange, N. J.,
recently released two rolls with German words,
both numbers having at the present time more
than the usual popularity. Included in these is-
sues is "Bummel Petrus," which in the short
space of time since its introduction to this coun-
try has scored quite heavily.
A Leader
at
Home
and
Grands
Uprights
Players
Abroad
TRADE-MARK,
WILLIAM TOJNTK & BRO., Inc.
Tenth Ave., Thirty-fifth and Thirty-sixth Sts., New York
Standard Pneumatic Birthday Cake
matic Action Co., New York, and the small cakes
which were presented to each visitor.
In the accompanying illustration the cake is
shown as it appeared on the table with the lit-
tle boxes surrounding it. In each of these boxes
was the following message:
"This little box contains a piece of our twelfth
birthday cake—and something else.
"The 'something else' isn't visible. It is that
invaluable something that makes us tremendous-
ly happy to have been in business since 1910.
"Cold-blooded advertising men call it 'good
will,' but it has a finer name than that. We
think of it as just plain 'friendship.'
"The Standard Player Action Co. is sincerely
glad to have had your friendship all these
years. Unstintingly, we give ours in return."
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