Music Trade Review
Issue: 1922 Vol. 74 N. 3 - Page 42
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THE MUSIC TRADE REVIEW
FAREWELL DINNER_TO H. C. ERNST
Staff of New York Talking Machine Co. Honors
Former Sales Manager—Presents Him With
Cigarette Case as a Mark of Esteem
JANUARY 21,
York Talking Machine Co. were present at the
dinner, and as a token of their esteem and affec-
tion they presented Mr. Ernst with a handsome
cigarette case. Charles B. Mason, assistant
sales manager of the company, presided as toast-
master, and after the banquet was over the party
adjourned to the Palace Theatre, where boxes
had been reserved. Mr. Ernst's resignation is
H. C. Ernst, former sales manager of the New
York Talking Machine Co., Victor wholesaler,
was the guest of honor
at a farewell dinner
given by the members
of the executive sales
staff of this company
in the Blue Room of
the Hotel McAlpin on
January 4. Mr. Ernst
recently resigned from
this position to be-
come vice-president
and general manager
of Paul Whiteman,
Inc., which has opened
offices at 156 West
Forty-fifth street, for
the purpose of furnish-
ing musical entertain-
Those Present at Dinner Given to Mr. Ernst
ment for all professional and social purposes. regretted by the members of the staff, but their
Twenty-one members of the staff of the New best wishes go with him to his new position.
MEADER SCORES SUCCESS
EDISON SCHOOLS FOR SALESMEN
Well-known Operatic Tenor and Exclusive Co-
lumbia Artist Appears at Strauss Recital—
Performance Highly Praised by Critics
Schools in Twenty-two Different Cities of
Country to Be Conducted During Period
From February 20 to May 20 for the Benefit
of Retailers and Their Sales Staffs
George Meader, tenor, with the Metropolitan
Opera Co., and exclusive Columbia artist, ap-
peared at the Town Hall in New York recently
at the third recital of Dr. Richard Strauss' songs.
Dr. Strauss played the accompaniments on the
piano, and Mr. Meader's interpretations of these
songs were praised enthusiastically by the
musical critics.
Richard Aldrich, musical critic of the New
York Times, and one of the foremost members
of'his profession, stated that it would have been
difficult to find a better singer for these selec-
tions than Mr. Meader, as he is an artist of rare
accomplishment and skill. The program included
some of the best-known and most popular of
Dr. Strauss' songs, together with several selec-
tions that are not so well known to American
music-lovers.
CONVENTION OF EDISON JOBBERS
Annual Meeting of Association to Be Held in
New York on February 13, 14 and 15
The annual convention of the Edison Disc
Jobbers' Association will be held at the Waldorf-
Astoria Hotel, New York, on February 13, 14
and 15, and the usual elaborate program is in
preparation covering all three days. The second
day of the convention, as usual, will be termed
"laboratory" day, when the officials of Thomas
A. Edison, Inc., will attend the convention and
discuss with the jobbers the various trade prob-
lems. On the evening of the last day the job-
bers will be the guests of the company at an
elaborate banquet at the hotel, where a fine
program of entertainment will be offered by Edi-
son recording artists.
CHAS. K. HADDON GOING ABROAD
Charles K. Haddon, vice-president of the Vic-
tor Talking Machine Co., accompanied by Mrs.
Haddon, will sail on January 28 for a trip to
the Mediterranean and the Winter resorts along
the Riviera. Mr. and Mrs. Haddon will probably
be away several months, and their itinerary pro-
vides for a trip that should be keenly enjoyed.
A. H. CURRY BACK AT DESK
A. H. Curry, vice-president of Thos. A. Edison,
Inc., returned to his desk at the Edison head-
quarters in Orange on January 2, after being
confined to his home for some time by illness.
1922
Plans for an elaborate series of Schools for
Salesmen, to be conducted in twenty-two cities
of the country and covering a period of nearly
three months, are now in preparation by Thomas
A. Edison, Inc. The first school will open in
Philadelphia on February 20, and will last for a
week, and simultaneously will open in Boston
and continue for the same period. The local ar-
rangements for the schools are in charge of Edi-
son jobbers in the various localities, and those
who attend will include dealers as well as the
members of their sales organizations.
The instructors elected for the schools will be
Dr. Benjamin W. Robinson, loaned for the pur-
pose by the Carnegie Institute of Technology,
Pittsburgh, and Dr. Paul N. Stinchfield, a grad-
uate of the Carnegie Institute. The lecturers will
be William Maxwell, vice-president of Thos. A.
Edison, Inc., who will spend three days at each
school and lecture on the various phases of sales-
manship, and Eugene Lockhart, the noted actor,
composer and writer, will also spend three days
at each school alternating with Mr. Maxwell,
and teach the essentials of deportment, manner
of speech, refinements of carriage, etc. One day
at each school will be devoted to a round-table
discussion for dealers on various business ques-
tions. At the present time 1,500 students have
already been enrolled for the twenty-two schools,
and indications are that the total enrollment be-
fore the series opens on February 20 will be
close to 2,500.
The schedules for the various schools for sales-
men are as follows: Philadelphia and Boston,
February 20-25; New York and Syracuse, Feb-
ruary 27-March 4; Toronto and Cleveland, March
6-11; Detroit and Chicago, March 13-18; Indian-
apolis and Cincinnati, March 20-25; Richmond
and Atlanta, March 27-April 1; New Orleans
and Dallas, April 3-8; Kansas City and St. Louis,
April 10-15; Des Moines and Minneapolis, April
17-22; Winnipeg, April 24-28; Seattle, May 2-6;
San Francisco, May 9-13, and Ogden, May 15-20.
VOCAL=SEVR(HX). CHARTERED
A charter of incorporation has been granted
to the Vocal-sevro Co. for the manufacture and
sale of musical instruments, under the laws of
the State of Delaware, with a capital of
$200,000. Incorporators are: T. L. Croteau,
M. A. Bruce and C. H. Blaske, all of Wilming-
ton, Del., where the headquarters of the com-
pany are located.
io double
Vourlncome
and the proposition could be proved
sound from every angle, you wouldn't
hesitate, would you? Of course not,
but do you re.2X\zz. that a talking machine
department can be made to provide
sufficient revenue to take care of the
overhead on your entire establishment ?
Thousands of other retail music
chants have proved the above made
statement true and thousands of retail
music merchants have looked to T h e
Talking Machine World for guidance
in the matter of selecting the make of
talking machines they would handle, the
way they would map out their talking
machine department, etc.
The Talking Machine World is the
oldest and largest trade journal in the
world devoted exclusively to the talking
machine industry.
Some book, eh? Yes, and some encycb'
pedia of the kind of information that
will positively double your income.
Don't miss your chance.
coupon now.
Send in the
TALKING MACHINE WORLD,
373 Fourth Ave., New York City.
Please enter my subscription for one year. I want to
learn how to double my income via a talking machine
department. Bill me $2 at your convenience to cover cost
of same.
Name
Fi rm
Street
City and St»te
....,,,,,,
THE MUSIC TRADE REVIEW
FAREWELL DINNER_TO H. C. ERNST
Staff of New York Talking Machine Co. Honors
Former Sales Manager—Presents Him With
Cigarette Case as a Mark of Esteem
JANUARY 21,
York Talking Machine Co. were present at the
dinner, and as a token of their esteem and affec-
tion they presented Mr. Ernst with a handsome
cigarette case. Charles B. Mason, assistant
sales manager of the company, presided as toast-
master, and after the banquet was over the party
adjourned to the Palace Theatre, where boxes
had been reserved. Mr. Ernst's resignation is
H. C. Ernst, former sales manager of the New
York Talking Machine Co., Victor wholesaler,
was the guest of honor
at a farewell dinner
given by the members
of the executive sales
staff of this company
in the Blue Room of
the Hotel McAlpin on
January 4. Mr. Ernst
recently resigned from
this position to be-
come vice-president
and general manager
of Paul Whiteman,
Inc., which has opened
offices at 156 West
Forty-fifth street, for
the purpose of furnish-
ing musical entertain-
Those Present at Dinner Given to Mr. Ernst
ment for all professional and social purposes. regretted by the members of the staff, but their
Twenty-one members of the staff of the New best wishes go with him to his new position.
MEADER SCORES SUCCESS
EDISON SCHOOLS FOR SALESMEN
Well-known Operatic Tenor and Exclusive Co-
lumbia Artist Appears at Strauss Recital—
Performance Highly Praised by Critics
Schools in Twenty-two Different Cities of
Country to Be Conducted During Period
From February 20 to May 20 for the Benefit
of Retailers and Their Sales Staffs
George Meader, tenor, with the Metropolitan
Opera Co., and exclusive Columbia artist, ap-
peared at the Town Hall in New York recently
at the third recital of Dr. Richard Strauss' songs.
Dr. Strauss played the accompaniments on the
piano, and Mr. Meader's interpretations of these
songs were praised enthusiastically by the
musical critics.
Richard Aldrich, musical critic of the New
York Times, and one of the foremost members
of'his profession, stated that it would have been
difficult to find a better singer for these selec-
tions than Mr. Meader, as he is an artist of rare
accomplishment and skill. The program included
some of the best-known and most popular of
Dr. Strauss' songs, together with several selec-
tions that are not so well known to American
music-lovers.
CONVENTION OF EDISON JOBBERS
Annual Meeting of Association to Be Held in
New York on February 13, 14 and 15
The annual convention of the Edison Disc
Jobbers' Association will be held at the Waldorf-
Astoria Hotel, New York, on February 13, 14
and 15, and the usual elaborate program is in
preparation covering all three days. The second
day of the convention, as usual, will be termed
"laboratory" day, when the officials of Thomas
A. Edison, Inc., will attend the convention and
discuss with the jobbers the various trade prob-
lems. On the evening of the last day the job-
bers will be the guests of the company at an
elaborate banquet at the hotel, where a fine
program of entertainment will be offered by Edi-
son recording artists.
CHAS. K. HADDON GOING ABROAD
Charles K. Haddon, vice-president of the Vic-
tor Talking Machine Co., accompanied by Mrs.
Haddon, will sail on January 28 for a trip to
the Mediterranean and the Winter resorts along
the Riviera. Mr. and Mrs. Haddon will probably
be away several months, and their itinerary pro-
vides for a trip that should be keenly enjoyed.
A. H. CURRY BACK AT DESK
A. H. Curry, vice-president of Thos. A. Edison,
Inc., returned to his desk at the Edison head-
quarters in Orange on January 2, after being
confined to his home for some time by illness.
1922
Plans for an elaborate series of Schools for
Salesmen, to be conducted in twenty-two cities
of the country and covering a period of nearly
three months, are now in preparation by Thomas
A. Edison, Inc. The first school will open in
Philadelphia on February 20, and will last for a
week, and simultaneously will open in Boston
and continue for the same period. The local ar-
rangements for the schools are in charge of Edi-
son jobbers in the various localities, and those
who attend will include dealers as well as the
members of their sales organizations.
The instructors elected for the schools will be
Dr. Benjamin W. Robinson, loaned for the pur-
pose by the Carnegie Institute of Technology,
Pittsburgh, and Dr. Paul N. Stinchfield, a grad-
uate of the Carnegie Institute. The lecturers will
be William Maxwell, vice-president of Thos. A.
Edison, Inc., who will spend three days at each
school and lecture on the various phases of sales-
manship, and Eugene Lockhart, the noted actor,
composer and writer, will also spend three days
at each school alternating with Mr. Maxwell,
and teach the essentials of deportment, manner
of speech, refinements of carriage, etc. One day
at each school will be devoted to a round-table
discussion for dealers on various business ques-
tions. At the present time 1,500 students have
already been enrolled for the twenty-two schools,
and indications are that the total enrollment be-
fore the series opens on February 20 will be
close to 2,500.
The schedules for the various schools for sales-
men are as follows: Philadelphia and Boston,
February 20-25; New York and Syracuse, Feb-
ruary 27-March 4; Toronto and Cleveland, March
6-11; Detroit and Chicago, March 13-18; Indian-
apolis and Cincinnati, March 20-25; Richmond
and Atlanta, March 27-April 1; New Orleans
and Dallas, April 3-8; Kansas City and St. Louis,
April 10-15; Des Moines and Minneapolis, April
17-22; Winnipeg, April 24-28; Seattle, May 2-6;
San Francisco, May 9-13, and Ogden, May 15-20.
VOCAL=SEVR(HX). CHARTERED
A charter of incorporation has been granted
to the Vocal-sevro Co. for the manufacture and
sale of musical instruments, under the laws of
the State of Delaware, with a capital of
$200,000. Incorporators are: T. L. Croteau,
M. A. Bruce and C. H. Blaske, all of Wilming-
ton, Del., where the headquarters of the com-
pany are located.
io double
Vourlncome
and the proposition could be proved
sound from every angle, you wouldn't
hesitate, would you? Of course not,
but do you re.2X\zz. that a talking machine
department can be made to provide
sufficient revenue to take care of the
overhead on your entire establishment ?
Thousands of other retail music
chants have proved the above made
statement true and thousands of retail
music merchants have looked to T h e
Talking Machine World for guidance
in the matter of selecting the make of
talking machines they would handle, the
way they would map out their talking
machine department, etc.
The Talking Machine World is the
oldest and largest trade journal in the
world devoted exclusively to the talking
machine industry.
Some book, eh? Yes, and some encycb'
pedia of the kind of information that
will positively double your income.
Don't miss your chance.
coupon now.
Send in the
TALKING MACHINE WORLD,
373 Fourth Ave., New York City.
Please enter my subscription for one year. I want to
learn how to double my income via a talking machine
department. Bill me $2 at your convenience to cover cost
of same.
Name
Fi rm
Street
City and St»te
....,,,,,,
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