Music Trade Review
Issue: 1921 Vol. 73 N. 5 - Page 8
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8
THE MUSIC TRADE REVIEW
THE POINT OF VIEW
(Continued from page 7)
vented a good slogan for Mr. Tremaine and the
Advancement Bureau.
Heated Harmonies
Whatever one may think during these vaca-
tion months about hot weather and the silly
season and all that, there is one thing sure. And
that is that the merchants can always pull off
a recital with certainty of drawing a crowd and
awaking a great deal of interest. The folks
will always come out to hear good music. It
does not make much difference, from the point
of view of attendance, whether it be a demon-
stration of a reproducing piano or of the art
of the player-pianist as shown through the me-
dium of one of the foot-pumper class. The
other day the writer of these lines spent the
pleasantest evening he has had all this hot
weather listening to Sturkow-Ryder and the
Apollo reproducing piano. And he can well
remember having some years ago given in an
Iowa city a player recital during positively
sweltering weather, which the large audience
seemed to find quite interesting and worth-while
from start to finish. John Martin can tell that
it is not a matter of seasons where music is
concerned, as witness his own success during
Summer tours. In the country the Chautauqua
companies do all their work in the Summer,
and much of it is musical. The player-piano is
at its best in Summer, and for that matter in
Winter too. In fact, it is always at its best and-
that is one of the splendid things about it.
No one who loves music cares a bit whether the
season be hot or cold. The music merchant who
is wise enough to realize this truth and take
advantage of it will find his business prospering.
PRATT-READ PLAYER ACTION PLANT
Equipment Includes Many Unique Machines De-
veloped and Manufactured by Pratt-Read
Player Action Co.—Efficient Methods Benefit
to Users of the Pratt-Read Player Action
The Pratt-Read player action has become a
well-known factor in the piano industry during
the last few years, owing to its many exclusive
features. This action is manufactured under the
JULY 30, 1921
pillllllllllllPIIlllllllllllllliH
The highest class player
actions in the world
imiiiiniiiiiiiiiiiiniiiMiimiiiiiitiiiiiiiiiiininmuniimiN
"The valve unit that made the player famous"
The new "Amphion Accessible Action" is the last word in scientific player
achievement.
It has the complete valve action assembled in a "Demountable
Unit" giving instant accessibility.
AMPHIONWvCTIONS
SYRACUSE
—Your Guarantee
NEW YORK.
IlllUUIlllillilllllll
And then, by the way, why is it we have never
yet seen a concert company or high-class musi-
cal act on the vaudeville stage using the player-
piano in a high-class way? There is one vaude-
villian who uses a reproducing piano in a vio-
lin-playing act; but why should not the player-
piano actually be introduced, as a piano would
be, for the purpose of showing its possibilities
and the skill of the performer? Are the Chau-
tauqua managers all afraid that someone might
get some free advertising? What is the real
answer to this question?
supervision of E. D. Moore, vice-president of the
Pratt-Read Player Action Co., at Deep River,
Conn., in one of the most modern player action
factories recently built by Buck & Sheldon, con-
sulting engineers and architects, of Hartford,
Conn. The plant, as may be seen in the accom-
panying illustration, is of reinforced concrete
and might be termed as 100 per cent fireproof.
Its equipment comprises many machines which
have been developed by the mechanical experts
of the company and manufactured in one of the
best appointed machine shops attached to the
plant. So efficiently has the manufacturing
process of this player action been perfected that
even the covering for the tubing is woven in the
plant. Besides the efficient character of the
establishment, its location is ideal and it is sur-
rounded by a group of comfortable houses main-
tained by the company for the use of its em-
ployes.
George L. Cheney, president and treasurer of
the company, has taken great pride not only in
the construction of the plant it-
self, but also in the promot-
ing of the greatest efficiency pos-
sible which redounds to the bene-
fit of the many users of Pratt-
Read player actions, which at the
present time have a world-wide
reputation for their durability,
responsiveness and' mechanical
perfection.
WEAVER PROSPERITY
The Weaver Piano Co., Inc.,
of York, Pa., announces that the
volume of business enjoyed by
the company during the first six
months of 1921 was 78.5 per cent
as large as that of the same
period of the previous year.
Last year's business, which was
unusually good, was 15 per cent
higher than at any other year
for the same period.
GODOWSKY IN MEXICO
The Great Plant of the Pratt-Read Player Action Co., Deep River, Conn.
Leopold Godowsky opened a
series of concerts in Mexico this
week, his first appearance being
in Mexico City. For this tour
several magnificent Knabe con-
cert grands have been shipped,
Judging from advance bookings
the concerts promise to be a
big success, as Godowsky is pop-
ular in Mexico.
8
THE MUSIC TRADE REVIEW
THE POINT OF VIEW
(Continued from page 7)
vented a good slogan for Mr. Tremaine and the
Advancement Bureau.
Heated Harmonies
Whatever one may think during these vaca-
tion months about hot weather and the silly
season and all that, there is one thing sure. And
that is that the merchants can always pull off
a recital with certainty of drawing a crowd and
awaking a great deal of interest. The folks
will always come out to hear good music. It
does not make much difference, from the point
of view of attendance, whether it be a demon-
stration of a reproducing piano or of the art
of the player-pianist as shown through the me-
dium of one of the foot-pumper class. The
other day the writer of these lines spent the
pleasantest evening he has had all this hot
weather listening to Sturkow-Ryder and the
Apollo reproducing piano. And he can well
remember having some years ago given in an
Iowa city a player recital during positively
sweltering weather, which the large audience
seemed to find quite interesting and worth-while
from start to finish. John Martin can tell that
it is not a matter of seasons where music is
concerned, as witness his own success during
Summer tours. In the country the Chautauqua
companies do all their work in the Summer,
and much of it is musical. The player-piano is
at its best in Summer, and for that matter in
Winter too. In fact, it is always at its best and-
that is one of the splendid things about it.
No one who loves music cares a bit whether the
season be hot or cold. The music merchant who
is wise enough to realize this truth and take
advantage of it will find his business prospering.
PRATT-READ PLAYER ACTION PLANT
Equipment Includes Many Unique Machines De-
veloped and Manufactured by Pratt-Read
Player Action Co.—Efficient Methods Benefit
to Users of the Pratt-Read Player Action
The Pratt-Read player action has become a
well-known factor in the piano industry during
the last few years, owing to its many exclusive
features. This action is manufactured under the
JULY 30, 1921
pillllllllllllPIIlllllllllllllliH
The highest class player
actions in the world
imiiiiniiiiiiiiiiiiniiiMiimiiiiiitiiiiiiiiiiininmuniimiN
"The valve unit that made the player famous"
The new "Amphion Accessible Action" is the last word in scientific player
achievement.
It has the complete valve action assembled in a "Demountable
Unit" giving instant accessibility.
AMPHIONWvCTIONS
SYRACUSE
—Your Guarantee
NEW YORK.
IlllUUIlllillilllllll
And then, by the way, why is it we have never
yet seen a concert company or high-class musi-
cal act on the vaudeville stage using the player-
piano in a high-class way? There is one vaude-
villian who uses a reproducing piano in a vio-
lin-playing act; but why should not the player-
piano actually be introduced, as a piano would
be, for the purpose of showing its possibilities
and the skill of the performer? Are the Chau-
tauqua managers all afraid that someone might
get some free advertising? What is the real
answer to this question?
supervision of E. D. Moore, vice-president of the
Pratt-Read Player Action Co., at Deep River,
Conn., in one of the most modern player action
factories recently built by Buck & Sheldon, con-
sulting engineers and architects, of Hartford,
Conn. The plant, as may be seen in the accom-
panying illustration, is of reinforced concrete
and might be termed as 100 per cent fireproof.
Its equipment comprises many machines which
have been developed by the mechanical experts
of the company and manufactured in one of the
best appointed machine shops attached to the
plant. So efficiently has the manufacturing
process of this player action been perfected that
even the covering for the tubing is woven in the
plant. Besides the efficient character of the
establishment, its location is ideal and it is sur-
rounded by a group of comfortable houses main-
tained by the company for the use of its em-
ployes.
George L. Cheney, president and treasurer of
the company, has taken great pride not only in
the construction of the plant it-
self, but also in the promot-
ing of the greatest efficiency pos-
sible which redounds to the bene-
fit of the many users of Pratt-
Read player actions, which at the
present time have a world-wide
reputation for their durability,
responsiveness and' mechanical
perfection.
WEAVER PROSPERITY
The Weaver Piano Co., Inc.,
of York, Pa., announces that the
volume of business enjoyed by
the company during the first six
months of 1921 was 78.5 per cent
as large as that of the same
period of the previous year.
Last year's business, which was
unusually good, was 15 per cent
higher than at any other year
for the same period.
GODOWSKY IN MEXICO
The Great Plant of the Pratt-Read Player Action Co., Deep River, Conn.
Leopold Godowsky opened a
series of concerts in Mexico this
week, his first appearance being
in Mexico City. For this tour
several magnificent Knabe con-
cert grands have been shipped,
Judging from advance bookings
the concerts promise to be a
big success, as Godowsky is pop-
ular in Mexico.
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