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THE MUSIC TRADE
44
IN
REVIEW
JULY 23, 1921
THE
MUSICAL MERCHANDISE
BUILDING BIGGEST BASS DRUM
PRAISES THE REVIEW'S WORK
BUSINESS ON THE INCREASE
Drum Seven Feet in Diameter and Nearly Four
Feet Deep to Be Used by Purdue University
Band—Will Be Ready in September
Sales Manager for Martin Band Instrument Co.
Lauds Efforts of The Review to Create In-
terest in Musical Merchandise
Fordney Tariff Bill Will Help Boom Small
Goods Trade
ELKHART, L\I>., July IS.—Fred A. Holtz, sales
July 18.—The Leedy Manu-
facturing Co., maker of musical instruments, is manager for the Martin Band Instrument Co.,
making what is said to be one of the largest is an enthusiastic endorser of The Review's per-
bass drums in the world. The instrument will sistent campaign to develop the retailer of pi-
be used by the Purdue University band and anos and talking machines in the sale of small
will be first seen at the opening of the Indiana goods. In a talk with a representative of The
State Fair next September. It is to be seven Review last week he produced two inquiries
feet in diameter and approximately three and received that morning from dealers which he
a half or four feet deep. The largest drum attributed to the efforts of The Review to arouse
previously constructed, according to A. W. the music merchant to the profits that await
Kuerst, secretary-treasurer of the Leedy Co., the enterprising merchant through the addition
of a line of small goods.
was about five feet in diameter.
"I attribute it to the fine work you are do-
"The Purdue drum, while a freak in size, will
be a practical instrument," says Mr. Kuerst. ing," declared Mr. Holtz. '"I would suggest
"It will have the volume that a drum of that that you continue your propaganda, laying em-
phasis on the fact that if the dealer will place
proportion should have."
The unusually large hides for the drum have band instruments and small goods in his win-
been obtained from the hide department of dows he w.ll then acquaint bis customers with
Kingan & Co., meat packers of this city. Each the fact that he handles such goods. Another
of the hides is more than 100 inches long and point to stress is the fact that small goods can
they were obtained only after two or three be handled with practically no increase in over-
head expense.
months' search.
"In the past the piano dealer has depended
An exceptionally large stick will be made for
the drum. The engineering department at Pur- upon inquiries for this line, but has made no
due University is designing a special carriage effort to create inquiries. Furthermore, when he
for the instrument. Both the stick and the car- did get a request for small instruments he relied
upon the manufacturer's catalog. The result
riage will be made at the Leedy plant.
of this has been that when a customer wanted
to purchase small «goods or any brass musical
HARMONICA AS ANAESTHETIC
instruments he generally looked for them in a
mail order catalog.
BOSTON, MASS., July 18.—His own music so
"The dealer must make himself the commer-
soothes" Oscar J. Kelley, of South Boston, that
he preferred it to ether recently while hospital cial nucleus of the music life of his town. It
surgeons were probing for a bullet in his thigh. would be well to develop an alliance with the
When the doctors started to put Kelley under band leader or with the person who is most
the influence of the anaesihetic he objected likely to become the band leader. Above all
strenuously. Then he called for his harmonica, things, he should display his merchandise, keep-
got upon the operating table and played gayly ing in mind the old saying, 'Out of sight, out
of mind'."
while the bullet was removed.
The shot was fired after a quarrel between
The C. C. Bender Piano Co., Seattle, Wash.,
Kelley and his stepson, Frank Tattoon. Tat-
toon was held on a charge of assault and bat- has added a musical merchandise department to
tery with intent to kill.
its store. George E. Brenner is in charge.
INDIANAPOLIS, IND.,
Buegeleisen & Jacobson, New York jobbers
of musical merchandise, are optimistically look-
ing forward to better business, for there has
been a decided rejuvenation in the volume of
orders coming in to this firm in the past two
weeks. This welcome increase in business at
this house is attributed to the fact that the
Fordney tariff bill seems destined to go through
Congress in its present form, which will mean
a stiff duty on imported musical merchandise.
Naturally, the dealer realizes that it may be-
come necessary to pay higher prices for in-
struments, so in the belief that it is wiser to be
safe than sorry he is stocking up now.
FELSBERG & CO. BUSY
Musical Instrument Case Makers Ready for Big
Business During the Fall
NKWARK, N. J., July 18.—Proof of the fact that
business has picked up considerably during the
past two or three weeks with the small goods
trade generally is seen in the splendid recent
showing of Alfred Felsberg & Co., manufac-
turers of cases for musical instruments. This
company closed down for inventory, repairs and
general gathering of loose ends recently, but the
orders began to come in so fast that normal pro-
duction has been again resumed.
OF THE BEST QUALITY
Jobber* Who Are Not Familiar With Our Products
Are Urged to Communicate With U»
ULADINO6S0N
AMERICAN-MADE OBOES
OUR NEW CATALOG "R*
Accepted and endorsed by
U.S. A Depot Quartermasters'
Dept.. Philadelphia. Pa.
Made by
Is Just Off the Press. Your
Copy is Ready.
DFAfiAN Xylophone., Bella.
CHRISTENSEN & CO., Inc.
TRIMS
P w LA FAVORITA
ELITE
ETERNELLE
AKADEMIE
Your jobber has them
M.LSCHOENING&CO.,Inr.
26 East 22nd St.
New York
J. C. DEAGAN, Inc.
1786 Berteau Ave.
SEND FOR TRADE PRICE LIST OF
for
Violin, Viola,
'Cello and Bass
MULLER & KAPLAN, 509 East 76th St., N. Y.
H. R. Knopi & Sons
Importers of
OLD and NEW VIOLINS
145 West 45th Street
NEW YORK
CARL FISCHER
// Its Music Lmave It To Us
Largest specialty house in Musical Instruments, Merchandise and Publications. We represent the
leading manufacturers of the various European Countries. Complete catalogue upon application
COOPER SQUARE
Bo*ton
UCAUA11 Marimba., Fork.,
etc., are used universally.
61 Hanover Street, Boston, Mass.
NEW YORK
Chicago
CHICAGO
THE FRED. GRETSCH MFG. CO.
" T h e Largest Musical Instruments Mfr. in the U. S . "
¥ \ T*\7
Banjos—Mandolins—Guitars
K N I Violin Cases—20th Century Drums
I l l j i Y 60 BROADWAY, Brooklyn, N. Y.
DURRO
AND
STEWART
Largmat Whotmaalm
Musical Mmrehandiam
Houmm in America
Buegeleisen & Jacobson
5.7.9 Union Square
NEW YORK