Music Trade Review
Issue: 1921 Vol. 73 N. 26 - Page 44
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
40
THE MUSIC TRADE REVIEW
DECEMBER 24, 1921
vrt.
Po
tf«
Hff£?
WHY DEAR
STILL THE FAVORITE
FOX TROT BALLAD
THE ROSE
alMINI BAy
TWE / w TUNEFUL FOX TROT NUMBER
TO REVIVE "CHOCOLATE SOLDIER"
FEATURING "WABASH BLUES"
GOOD MUSIC IN DEMAND
The Schuberts have announced the forthcom-
ing revival of "The Chocolate Soldier," the Oscar
Straus operetta which achieved much success in
this country a few years ago. Max Bendix will
conduct the orchestra. "My Hero," the song hit
of "The Chocolate Soldier," is still to be found
on many concert programs.
Lyon & Healy, Chicago, Devote an Elaborate
Window Display to That Number
Further Proof That Recent Review Editorial
Was Based on Fact
JOIN STAFF OF FRED FISCHER, INC.
Louis Fordan and Melville Morris recently
joined the professional staff of Fred Fisher, Inc.
Mr. Fordan was formerly professional manager
for Shapiro, Bernstein & Co., Inc., and Mr.
Morris for Jerome H. Remick & Co.
Tulsa Leason is the writer of a new fox-trot
novelty song, entitled "Some Sweet Day," wh'ch
will shortly be released by Waterson, Berlin
& Snyder.
THREE
REAL, B E A I T I I I I ,
THE
VERY
SO>(JS!
LATEST
"DREAM MAN"
Fox Trot Ballad Supreme
The Coming SeiiMation of l'J'i'l
"LOVE ROSE"
Another Pretty Fox-trot
Song
"TEARS OF OUR
LAST GOOD-BYE"
The Talked-ahout Waltz Ballad of the Hay.
Berardi - Coccia Music Pub. Co.
92 Grape Street
ROCHESTER, N. Y.
Apropos of a recent editorial which appeared
The success that the larger sheet music stores
of the country have had with attractive win : in this paper, under the caption "The Continu-
dow displays, and the increased sales resulting ous Demand for Good Music," it can be said
therefrom have served to encourage dealers that the editorial has been further substantiated
with smaller stores to follow suit. Among the by communications received by The Review.
stores which can be credited with materially According to some late reports the standard
advancing the interest of popular numbers with houses, particularly those who meet educational
special displays is that of Lyon & Healy, Chi- requirements, are indeed enjoying very substan-
cago, 111., who, throughout the past year, have tial business. Their anxiety at the present time
shown a series of most attractive windows, all of is for the clerks in the order departments, who,
which were the means not only of attracting at- in many cases, have to work in the evening to
tention to their popu-
lar music department,
but also of increasing
sales.
One of the more re-
cent d i s p l a y s shown
by this well-known firm
was the window featur-
ing '"Wabash Blues."
The photograph shows
a scene on the Wabash
and is presented, along
with a Yictrola and rec-
ords, in a most attrac-
tive manner. Dave N.
Allen, o::e of the West-
ern traveling represent-
atives for Leo Feist,
Inc., the publisher of
the number, states that
the success Lyon &
Healy have had with
this particular display
was the means of in-
ducing numerous deal-
Lyon & Healy Window Display of New Feist Hit
ers in his territory to allot special display space finish up the day's business. All of the various
to "Wabash Blues," which has helped to increase
standard editions have had an unusual call this
the popularity of the number.
season.
40
THE MUSIC TRADE REVIEW
DECEMBER 24, 1921
vrt.
Po
tf«
Hff£?
WHY DEAR
STILL THE FAVORITE
FOX TROT BALLAD
THE ROSE
alMINI BAy
TWE / w TUNEFUL FOX TROT NUMBER
TO REVIVE "CHOCOLATE SOLDIER"
FEATURING "WABASH BLUES"
GOOD MUSIC IN DEMAND
The Schuberts have announced the forthcom-
ing revival of "The Chocolate Soldier," the Oscar
Straus operetta which achieved much success in
this country a few years ago. Max Bendix will
conduct the orchestra. "My Hero," the song hit
of "The Chocolate Soldier," is still to be found
on many concert programs.
Lyon & Healy, Chicago, Devote an Elaborate
Window Display to That Number
Further Proof That Recent Review Editorial
Was Based on Fact
JOIN STAFF OF FRED FISCHER, INC.
Louis Fordan and Melville Morris recently
joined the professional staff of Fred Fisher, Inc.
Mr. Fordan was formerly professional manager
for Shapiro, Bernstein & Co., Inc., and Mr.
Morris for Jerome H. Remick & Co.
Tulsa Leason is the writer of a new fox-trot
novelty song, entitled "Some Sweet Day," wh'ch
will shortly be released by Waterson, Berlin
& Snyder.
THREE
REAL, B E A I T I I I I ,
THE
VERY
SO>(JS!
LATEST
"DREAM MAN"
Fox Trot Ballad Supreme
The Coming SeiiMation of l'J'i'l
"LOVE ROSE"
Another Pretty Fox-trot
Song
"TEARS OF OUR
LAST GOOD-BYE"
The Talked-ahout Waltz Ballad of the Hay.
Berardi - Coccia Music Pub. Co.
92 Grape Street
ROCHESTER, N. Y.
Apropos of a recent editorial which appeared
The success that the larger sheet music stores
of the country have had with attractive win : in this paper, under the caption "The Continu-
dow displays, and the increased sales resulting ous Demand for Good Music," it can be said
therefrom have served to encourage dealers that the editorial has been further substantiated
with smaller stores to follow suit. Among the by communications received by The Review.
stores which can be credited with materially According to some late reports the standard
advancing the interest of popular numbers with houses, particularly those who meet educational
special displays is that of Lyon & Healy, Chi- requirements, are indeed enjoying very substan-
cago, 111., who, throughout the past year, have tial business. Their anxiety at the present time
shown a series of most attractive windows, all of is for the clerks in the order departments, who,
which were the means not only of attracting at- in many cases, have to work in the evening to
tention to their popu-
lar music department,
but also of increasing
sales.
One of the more re-
cent d i s p l a y s shown
by this well-known firm
was the window featur-
ing '"Wabash Blues."
The photograph shows
a scene on the Wabash
and is presented, along
with a Yictrola and rec-
ords, in a most attrac-
tive manner. Dave N.
Allen, o::e of the West-
ern traveling represent-
atives for Leo Feist,
Inc., the publisher of
the number, states that
the success Lyon &
Healy have had with
this particular display
was the means of in-
ducing numerous deal-
Lyon & Healy Window Display of New Feist Hit
ers in his territory to allot special display space finish up the day's business. All of the various
to "Wabash Blues," which has helped to increase
standard editions have had an unusual call this
the popularity of the number.
season.
Future scanning projects are planned by the International Arcade Museum Library (IAML).