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Music Trade Review

Issue: 1921 Vol. 72 N. 5 - Page 8

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Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
8
THE MUSIC TRADE REVIEW
JANUARY 29,
1921
WHY DONTYOU
THE BIG MELODY HIT FROM "AFGAR"
J^U N G
BY
ALICEDELYSIA
FINE NEW M. SCHULZ CO. CATALOG
Handsome Volume Issued Devoted to Inter-
esting Description and Illustrations of Piano
and Player Manufacturing Processes
There has just been issued by the M. Schulz
Co., Chicago, a catalog of unusual attractiveness
and interest, and calculated to give to the lay-
man a very satisfactory idea of some of the
processes connected with the manufacture of
pianos and player-pianos. The catalog proper
tells of the founding of the M. Schulz Co. in
1869, arid of the fact that more than 175,000
pianos and players, as well as 125,000 reed or-
gans, have been manufactured and sold to date.
Then follow descriptions of the various parts
of the Schulz pianos and players, the materials
that go into them and how they are made, ac-
companying which are sharp illustrations show-
'ing the several processes. A page of sugges-
tions on the care of the piano is featured.
PUBLISHED
LEO FEIST Inc.
FEIST BLDG. NEW YORK
The frontispiece of the catalog is made up of
portraits of Matthias Schulz, founder of the
company, and of Otto Schulz, the president;
E. W. Wolff and E. P. Bassett, vice-presidents,
and F. A. Luhnow, secretary and treasurer.
The back cover is made in the form of an en-
velope, and contains two elaborate folders, one
showing three of the popular styles of Schulz
player-pianos, namely, styles T, V and HH, each
instrument shown in good open and closed
position and accompanied by full specifications.
The second folder shows styles SS and ZZ,
Schulz player-pianos, also accompanied by speci-
fications. By having the various instruments
illustrated in several folders, the catalog itself
becomes more or less of a permanent work to
which additions of new styles can be made when
desired.
The cover, of rich buff paper, is illuminated
by a panel in colors showing a bright home
scene with a Schulz piano as the center of in-
terest and attraction.
W. R. CRIPPEN WITH SIMPLEX
Theodore P. Brown Makes Announcement of
Appointment—To Be Eastern Representative
Announcement was made this week by Theo.
P. Brown, president of the Simplex Player Ac-
tion Co., Worcester, Mass., of the appointment
of Walter R. Crippen as Eastern representative,
with headquarters at 437 Fifth avenue, N. Y. C.
In making the announcement, Mr. Brown
slated to a representative of The Review: "Mr.
Crippen is the logical man to act in this capacity,
as he is and has been for the past six years one
of the largest users of Simplex player actions
and is thoroughly conversant with trade require-
ments as well as being a critic on player devices
and having a thorough practical knowledge of
the mechanism."
Mr. Crippen is well known throughout the
industry and has had a wide experience in both
the piano and talking machine industries.
"It Meets the Needs"
the 1921 Model
HENRY G. JOHNSON
Player-Piano
A rich-toned instrument, attractively cased, with a master player action.
Peculiar manufacturing and labor conditions enable us to offer you
unusual value in this instrument.
Investigate
The Player of the Hour
Made by
HENRY G. JOHNSON PIANO CO., Bellevue, Iowa

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