Music Trade Review
Issue: 1921 Vol. 72 N. 5 - Page 51
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THE
JANUARY 29, 1921
MUSIC TRADE REVIEW
51
IN THE MUSICAL MERCHANDISE DOMAIN—(Continued from page 50)
SEES A YEAR OF PROSPERITY
NEW BRUNO SUPPLEMENT
TRUMPET HAS_DEFIN1TE PLACE
Alfred L. Felsberg, Head of Large Case Manu-
facturing House, Expects Stable Trade
Important Price Changes Announced in Folder
Just Issued to the Trade
Alfred L. Felsberg & Co., manufacturers of
musical instrument cases at Spring and Cross
streets, Newark, N. J., are operating the
plant at capacity production. This com-
pany manufactures the Bull's Head brand
of musical instrument cases made famous
by the Maulbetsch & Wittemore Co., which
firm was succeeded by Alfred L. Fels-
berg & Co. about a year ago. The Bull's
Head trade-mark has been retained, with a
slight change which consists in a substitution
of the letters "F. F." for "M. W."
Alfred Felsberg, head of this concern, expects
another year of good business. He says that
the prosperity of the small goods market is only
reflected in the demand for the better grade
cases. He believes that the increased demand
for musical instruments is a permanent one and
represents a great addition of both professional
and amateur musicians in the past few years.
C. Bruno & Son, Inc., musical merchandise
wholesalers at 353 Fourth avenue, New York
City, have issued a supplement to their musical
merchandise catalog. This supplement an-
nounces some very important price changes and
will be in the hands of the dealers early next
week.
In announcing the new supplement, Mr. Kling,
of the sales promotion department, says: "We
consider this supplement a very important docu-
ment, in view of the fact that substantial price
reductions are announced. We believe that it
will be decidedly to the advantage of the small
goods dealers throughout the country to await
receipt of their copy before replenishing their
stock of instruments. It is now on the press and
will be in the mails late this week."
Business continues to be very good with the
House of Bruno. During the past few weeks
it has picked up noticeably. This important
organization of small goods wholesalers is look-
ing forward with much optimism to the big-
gest year in the history of the industry during
the next twelve months.
Instrument Now Coming Into Its Own, Declares
Buescher Official—Its Place in the Orchestra
Has Long Been Recognized by Composers
KROEPLIN HAS LONG RECORD
New Lyon & Healy Small Goods Department
Manager a Man of Wide Experience
Eighteen years of faithful service with Lyon
& Healy, the Chicago house which widely ad-
vertises "everything in music," is the proud
record of' Herman H. Kroeplin, who was re-
cently appointed manager of Lyon & Healy's
small goods department.
He succeeds J. C. Freeman, who is now with
the Rudolph Wurlitzer Co. Although long in
the service of this well-known music house,
Mr. Kroeplin is but thirty-three years of age.
He is a man of great experience and knowledge
of the details of the- small goods department
and has a fine technical knowledge of old vio-
lins. Another asset of the new manager is his
wide popularity among professional musicians
as well as the nation-wide trade. A new catalog
of artistic violins will shortly be issued by Lyon
& Healy and will be the most complete in the
history of the firm. Other new lines of Healy
catalogs now in the course of publication feature
the Washburn guitars and the Lyon & Healy
own-make instruments.
L. & H. SALESMEN RETURN
Small Goods Travelers for Chicago House
Optimistic Over Prospects
January 24.—The Lyon & Healy
: small goods road salesmen are optimistic. Sev-
; eral of them have just returned from successful
trips. C. J. Doser, whose territory includes
Eastern States, reports the significant fact that
a large number of piano stores are installing
small goods departments. He declares that the
Eastern piano and talking machine dealers seem
to be realizing the benefit of the small goods
department and are adding these lines.
F. J. Wegner and E. G. Clayson, who travel
the Northwest and South respectively, were also
enthusiastic over business at the present time.
CHICAGO, III.,
Black Diamond
Strings
THE WORLD'S BEST
National Musical String Co.
New Brunswick, N. J.
BOSTON WATCHES MUSIC IMPORTS
Many Rare Instruments Pass Through Hands
of James Cuff at Custom House
BOSTON, MASS., January 24.—An article in a re-_
cent issue of the Boston Sunday Herald tells of
the musical instrument examining department
of the Boston Custom House. For the past
year and a half small instruments have been
coming into the country through the port of
Boston in a stream of steadily increasing volume.
Violins, 'cellos, double basses, flutes, piccolos,
horns, harmonicas, jew's-harps and other instru-
ments have to be examined and appraised with
great care. Orchestras and dealers in musical
goods are the chief importers.
James Cuff is the examiner in this department.
Mr. Cuff is an accomplished, musician as well
as an authority of note upon old and rare in-
struments. He can gauge the value of a violin
to the fraction of a dollar. During his long ex-
perience he has been called upon to appraise many
wonderful Cremonas which have passed through
the port of Boston.
MINIATURE VIOLIN EXHIBITED
Instrument Made by Eighteen-year-old Boy
Shown at Goggan Headquarters
HOUSTON, TEX., January 24.—The music house of
Thomas Goggan & Bro. devotes a considerable
portion of its window space to the display of
small instruments. An interesting exhibit in one
of its windows last week was that of a violin
made by Albert Brooks, an eighteen-year-old
boy. An interesting fact about this violin is tlial
it was made entirely by the aid of a pocket knife.
The violin is not more than twelve inches long
from stem to base, but it is a perfect instrument."
The bridge is as accurate in construction as one
modeled by an expert violin maker. The violin
received first prize at the recent Houston Fair.
0
OLIVER DITSON CO.
BOSTON, .MASS.
Manufacturer*
Importers and Jobber* of
MUSICAL
MERCHANDISE
"The trumpet has finally come into its own,"
declares J. H. Collins, secretary of the Buescher
Band Instrument Co., manufacturers of band in-
struments at Elkhart, lnd. "Musical directors
and arrangers have long recognized the ad-
vantages of the trumpet tones in conveying the
meaning of the composers in composition for
band and orchestra. It is only recently, how-
ever, with the advent of the Buescher-Grand
trumpets, that trumpets were offered which were
more than cornets.
"Retail music dealers would add to their pres-
tige among their professional band and orches-
tra customers by supplying a trumpet when a
trumpet is required. With the new Buescher-
Graud trumpet No. 9, the trumpeter can. face
his audience with absolute confidence. That is
the reason why this model is selling so well with
dealers throughout the country."
Among famous musicians are numbered many
users of Buescher instruments. Every member
of the six Brown Brothers of "Chin-Chin" and
"J:_ck O'Lantern" fame, now playing in Fred
Stone's play "Tip Top," plays a Buescher saxo-
phone. This saxophone sextet is the highest
paid musical act of its kind to-day, which in
itself is a great tribute to the Buescher instru-
ments. Buescher dealers may write for Tom
Brown's latest testimonial letter, the only letter
of recommendation given any manufacturer of
band instruments by this famous musician within
the last ten years.
SAXOPHONE DEMAND CONTINUES
Pittsburgh Music House Finds Buescher Instru-
ments Popular With Public
PITTSBURGH, PA., January 24.—W. E. Pettey, of
the W. E. Pettey Music Co., 347 Fifth avenue,
this city, reports an exceedingly good demand
for saxophones. Mr. Pettey has the Pittsburgh
agency for the Buescher Band Instrument Co.,
of Elkhart, lnd., and carries a full line of True-
Tone instruments. He has made a tremendous
success in the sale of Buescher instruments and
attributes his success in the main to his abso-
lute confidence in their ability.
Mr. Pettey was for many seasons with the
Innes Band of the British Guards as saxophonist
and cornetist. He was later with the Pittsburgh
Municipal Band and was a teacher at the Car-
negie Institute of Technology. He owned and
played a Buescher instrument and was so im-
pressed with the quality of tone that he took
:
the Pittsburgh agency for the company.
L. R. FOOTE MOVES TO TEXAS
L. R. Foote, with the small goods depart-
ment of the McDougal Music Co., Portland,
Ore., has resigned his position with that com-
pany and has gone to Dallas, Texas, where he
will become a music teacher.
>
RUNO
T H E OLDEST AND
IAROEST MUSICAL
MERCHANDISE HOUSE
IN AMERICA
Attractive Specialties
Modern S e r v i c e
ESTABLISHED 1834
Victor Distributor*
THE
JANUARY 29, 1921
MUSIC TRADE REVIEW
51
IN THE MUSICAL MERCHANDISE DOMAIN—(Continued from page 50)
SEES A YEAR OF PROSPERITY
NEW BRUNO SUPPLEMENT
TRUMPET HAS_DEFIN1TE PLACE
Alfred L. Felsberg, Head of Large Case Manu-
facturing House, Expects Stable Trade
Important Price Changes Announced in Folder
Just Issued to the Trade
Alfred L. Felsberg & Co., manufacturers of
musical instrument cases at Spring and Cross
streets, Newark, N. J., are operating the
plant at capacity production. This com-
pany manufactures the Bull's Head brand
of musical instrument cases made famous
by the Maulbetsch & Wittemore Co., which
firm was succeeded by Alfred L. Fels-
berg & Co. about a year ago. The Bull's
Head trade-mark has been retained, with a
slight change which consists in a substitution
of the letters "F. F." for "M. W."
Alfred Felsberg, head of this concern, expects
another year of good business. He says that
the prosperity of the small goods market is only
reflected in the demand for the better grade
cases. He believes that the increased demand
for musical instruments is a permanent one and
represents a great addition of both professional
and amateur musicians in the past few years.
C. Bruno & Son, Inc., musical merchandise
wholesalers at 353 Fourth avenue, New York
City, have issued a supplement to their musical
merchandise catalog. This supplement an-
nounces some very important price changes and
will be in the hands of the dealers early next
week.
In announcing the new supplement, Mr. Kling,
of the sales promotion department, says: "We
consider this supplement a very important docu-
ment, in view of the fact that substantial price
reductions are announced. We believe that it
will be decidedly to the advantage of the small
goods dealers throughout the country to await
receipt of their copy before replenishing their
stock of instruments. It is now on the press and
will be in the mails late this week."
Business continues to be very good with the
House of Bruno. During the past few weeks
it has picked up noticeably. This important
organization of small goods wholesalers is look-
ing forward with much optimism to the big-
gest year in the history of the industry during
the next twelve months.
Instrument Now Coming Into Its Own, Declares
Buescher Official—Its Place in the Orchestra
Has Long Been Recognized by Composers
KROEPLIN HAS LONG RECORD
New Lyon & Healy Small Goods Department
Manager a Man of Wide Experience
Eighteen years of faithful service with Lyon
& Healy, the Chicago house which widely ad-
vertises "everything in music," is the proud
record of' Herman H. Kroeplin, who was re-
cently appointed manager of Lyon & Healy's
small goods department.
He succeeds J. C. Freeman, who is now with
the Rudolph Wurlitzer Co. Although long in
the service of this well-known music house,
Mr. Kroeplin is but thirty-three years of age.
He is a man of great experience and knowledge
of the details of the- small goods department
and has a fine technical knowledge of old vio-
lins. Another asset of the new manager is his
wide popularity among professional musicians
as well as the nation-wide trade. A new catalog
of artistic violins will shortly be issued by Lyon
& Healy and will be the most complete in the
history of the firm. Other new lines of Healy
catalogs now in the course of publication feature
the Washburn guitars and the Lyon & Healy
own-make instruments.
L. & H. SALESMEN RETURN
Small Goods Travelers for Chicago House
Optimistic Over Prospects
January 24.—The Lyon & Healy
: small goods road salesmen are optimistic. Sev-
; eral of them have just returned from successful
trips. C. J. Doser, whose territory includes
Eastern States, reports the significant fact that
a large number of piano stores are installing
small goods departments. He declares that the
Eastern piano and talking machine dealers seem
to be realizing the benefit of the small goods
department and are adding these lines.
F. J. Wegner and E. G. Clayson, who travel
the Northwest and South respectively, were also
enthusiastic over business at the present time.
CHICAGO, III.,
Black Diamond
Strings
THE WORLD'S BEST
National Musical String Co.
New Brunswick, N. J.
BOSTON WATCHES MUSIC IMPORTS
Many Rare Instruments Pass Through Hands
of James Cuff at Custom House
BOSTON, MASS., January 24.—An article in a re-_
cent issue of the Boston Sunday Herald tells of
the musical instrument examining department
of the Boston Custom House. For the past
year and a half small instruments have been
coming into the country through the port of
Boston in a stream of steadily increasing volume.
Violins, 'cellos, double basses, flutes, piccolos,
horns, harmonicas, jew's-harps and other instru-
ments have to be examined and appraised with
great care. Orchestras and dealers in musical
goods are the chief importers.
James Cuff is the examiner in this department.
Mr. Cuff is an accomplished, musician as well
as an authority of note upon old and rare in-
struments. He can gauge the value of a violin
to the fraction of a dollar. During his long ex-
perience he has been called upon to appraise many
wonderful Cremonas which have passed through
the port of Boston.
MINIATURE VIOLIN EXHIBITED
Instrument Made by Eighteen-year-old Boy
Shown at Goggan Headquarters
HOUSTON, TEX., January 24.—The music house of
Thomas Goggan & Bro. devotes a considerable
portion of its window space to the display of
small instruments. An interesting exhibit in one
of its windows last week was that of a violin
made by Albert Brooks, an eighteen-year-old
boy. An interesting fact about this violin is tlial
it was made entirely by the aid of a pocket knife.
The violin is not more than twelve inches long
from stem to base, but it is a perfect instrument."
The bridge is as accurate in construction as one
modeled by an expert violin maker. The violin
received first prize at the recent Houston Fair.
0
OLIVER DITSON CO.
BOSTON, .MASS.
Manufacturer*
Importers and Jobber* of
MUSICAL
MERCHANDISE
"The trumpet has finally come into its own,"
declares J. H. Collins, secretary of the Buescher
Band Instrument Co., manufacturers of band in-
struments at Elkhart, lnd. "Musical directors
and arrangers have long recognized the ad-
vantages of the trumpet tones in conveying the
meaning of the composers in composition for
band and orchestra. It is only recently, how-
ever, with the advent of the Buescher-Grand
trumpets, that trumpets were offered which were
more than cornets.
"Retail music dealers would add to their pres-
tige among their professional band and orches-
tra customers by supplying a trumpet when a
trumpet is required. With the new Buescher-
Graud trumpet No. 9, the trumpeter can. face
his audience with absolute confidence. That is
the reason why this model is selling so well with
dealers throughout the country."
Among famous musicians are numbered many
users of Buescher instruments. Every member
of the six Brown Brothers of "Chin-Chin" and
"J:_ck O'Lantern" fame, now playing in Fred
Stone's play "Tip Top," plays a Buescher saxo-
phone. This saxophone sextet is the highest
paid musical act of its kind to-day, which in
itself is a great tribute to the Buescher instru-
ments. Buescher dealers may write for Tom
Brown's latest testimonial letter, the only letter
of recommendation given any manufacturer of
band instruments by this famous musician within
the last ten years.
SAXOPHONE DEMAND CONTINUES
Pittsburgh Music House Finds Buescher Instru-
ments Popular With Public
PITTSBURGH, PA., January 24.—W. E. Pettey, of
the W. E. Pettey Music Co., 347 Fifth avenue,
this city, reports an exceedingly good demand
for saxophones. Mr. Pettey has the Pittsburgh
agency for the Buescher Band Instrument Co.,
of Elkhart, lnd., and carries a full line of True-
Tone instruments. He has made a tremendous
success in the sale of Buescher instruments and
attributes his success in the main to his abso-
lute confidence in their ability.
Mr. Pettey was for many seasons with the
Innes Band of the British Guards as saxophonist
and cornetist. He was later with the Pittsburgh
Municipal Band and was a teacher at the Car-
negie Institute of Technology. He owned and
played a Buescher instrument and was so im-
pressed with the quality of tone that he took
:
the Pittsburgh agency for the company.
L. R. FOOTE MOVES TO TEXAS
L. R. Foote, with the small goods depart-
ment of the McDougal Music Co., Portland,
Ore., has resigned his position with that com-
pany and has gone to Dallas, Texas, where he
will become a music teacher.
>
RUNO
T H E OLDEST AND
IAROEST MUSICAL
MERCHANDISE HOUSE
IN AMERICA
Attractive Specialties
Modern S e r v i c e
ESTABLISHED 1834
Victor Distributor*
Future scanning projects are planned by the International Arcade Museum Library (IAML).