Music Trade Review
Issue: 1920 Vol. 71 N. 9 - Page 53
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AUGUST 28,
1920
THE
FEATURING FRED HUGHES' RECORDS
Nashville Columbia Dealers Use Exceptionally
Effective Display in Connection With Theat-
rical Engagement of Columbia Star
NASHVILLE, TENN., August 23.—Lebeck Bros.,
of this city, Columbia dealers, recently con-
ducted one of the most effective artist "tie ups"
that has been instituted by a talking machine
dealer in this territory for some time past.
E. A. Vinson, director of publicity for this or-
ganization, handled all of the details incidental
to this "tie up" and well deserved the con-
gratulations which he received.
This publicity was inaugurated in connection
with the appearance in this city at Loew's Ven-
dome Theatre of Fred Hughes, exclusive Co-
lumbia artist. Mr. Hughes appeared for three
days in the early part of the week, and prior to
his arrival Lebeck Bros, utilized every possible
means of publicity to advise the public regard-
ing Mr. Hughes' act at Loew's Theatre, the fact
that he is a Columbia artist, and that his rec-
ords are on sale at their store.
The lobby of Loew's Vendome Theatre held
an attractive display of Grafonolas and stand-
ing by each machine was a large card intro-
ducing Mr. Hughes, presenting his records, and
featuring the fact that there would be a con-
cert at Lebeck Bros.' store. It was also an-
nounced that one of Mr. Hughes' latest Colum-
MUSIC
TRADE
that Mr. Hughes would be present the following
week and that he would give a concert at the
Lebeck Bros, establishment.
On Sunday morning the newspapers carried
half-page advertising, together with text mat-
ter incidental to Mr. Hughes' appearance in
Nashville, the following three days. On Mon-
day morning, in addition to the preparation of
artistic displays, etc., Lebeck Bros, carried out
the following intensive publicity: Follow-up
ads were used in all of the daily newspapers; a
Grafonola was placed on the stage during Mr.
Hughes' act, and was used as the basis of an
interesting feature; Mr. Hughes made brief an-
nouncements in which he mentioned Columbia
records as well as Lebeck Bros., and at each
performance a Columbia record was presented
to any young lady who would sing one of his
Columbia successes.
On Tuesday the concert was given to a
crowded house, and this remarkable, publicity
produced splendid results for these enterprising
dealers.
VICTOR CATALOG BASIS OF ARTICLE
A Writer in Printers' Ink Monthly Pays High
Tribute to Victor Co. Record Literature
The record catalog of the Victor Talking
Machine Co., with the company's monthly rec-
ord supplements, was made the basis of a
most
interesting
and
enlightening
four-page article by
Roland Cole in the
August
issue
of
Printers' Ink Month-
ly, under the cap-
tion: "A Business
Built Around a Mu-
sical Text Book."
The article dwelt
particularly
upon
the unusual and in-
timate portraits of
Victor artists pub-
lished in the sup
plement
and
the
particular a p p e a l
they made to rec-
ord buyers, while
special reference was
made to the han-
dling of opera sub-
jects in a popular
way, and the effi-
cient
manner
in
which the big cata-
Lebeck Bros.' Window Display Featuring Fred Hughes' Records
j o g j s k e p t s trictly
bia records would be presented to any lady who up to date at all times. The article was pub-
would sing a chorus of one of his Columbia lished as a guide to manufacturers in other
record hits. Two slides were used at the theatre lines who have been seeking ways and means
announcing Mr. Hughes' concert in the store, for improving their catalogs and giving them
individuality. The many details offered should
prove of particular interest to Victor whole-
salers and dealers who, although they have re-
ceived the Victor catalog and supplements regu-
larly for years, have little conception of the
amount of work involved in their compilation
and the excellent system that is followed in
preparing them.
RAGOVIN JOINS REMINGTON CORP.
The Columbia Display in the Theatre Lobby
and one of the acts appearing at Loew's Ven-
dome Theatre during the three days prior to
Mr. Hughes' performance advised the public
53
REVIEW
Announcement was made this week by
Everett H. Holmes, sales manager of the Rem-
ington Phonograph Corp., New York, that
Harry Ragovin had been added to the sale
force and will cover the Eastern section of the
country looking after the wholesale interests
of the company. Mr. Holmes left this week
for a two weeks' trip, during which time he
will visit the trade in the East.
DINNER FOR LAMBERT FRIEDL
Local Columbia Dealers Plan to Dine Retiring
Manager of New York Branch of the Co-
lumbia Co. on Next Monday Evening
The members of the local trade were grati-
fied to learn this week that a committee of Co-
lumbia dealers has determined to give a dinner
to Lambert Friedl, who retires as manager of
the New York branch of the Columbia Grapho-
phone Co. on September 1. In a letter to the
dealers announcing this dinner, Irwin Kurtz,
who is chairman of the committee, stated as
follows: "It has been determined by a com-
mittee of Columbia dealers to give Lambert
Friedl, who, on September 1, severs his con-
nection with the Columbia Graphophone Co., a
testimonial dinner in appreciation of the services
that he has rendered to the trade as a whole in
endeavoring to elevate the tone of the trade
during his connection with the company, and
also in appreciation of the kindliness and good
fellowship which we have enjoyed with him for
the past three years."
The dinner will be held on Monday evening,
August 30, at Villepiques New Inn, Sheepshead
Bay, L. I., at 7 o'clock in the evening. Those
attending the dinner will meet at Twenty-third
street and Broadway at 6 o'clock on that eve-
ning, and proceed by special buses to the inn.
Informal addresses will be made by Joseph
II. Mayers and Irwin Kurtz, representing the
dealers, and Geo. W. Hopkins, of the Columbia
Graphophone Co., in behalf of his company.
The representatives of all the prominent talk-
ing machine companies of this city have been
invited, and it is expected that many prominent
stars of the talking machine industry will at-
tend and aid in this farewell banquet.
Irwin Kurtz is chairman of the committee
and Joseph H. Mayers, 101 Essex street, New
York City, is treasurer. The other members of
the committee are as follows: H. PZ- Speare,
manager of Widener's Columbia Shop; J. Selig,
owner of Piser & Co.; C. Ludwig Bauman,
Brooklyn, N. Y.; Milton Weil, Krakauer Bros.,
New York City; Albert Leon, Perth Amboy,
N. J.; Saul Birns, New York City, and Louis I.
Leibowitz, New York City.
EDISON JOBBERS TO MEET IN WEST
Second Semi-annual Conference of Western
Jobbers to Be Held in Denver Next Month
Preliminary announcement has been made of
the second semi-annual conference of Western
Edison jobbers, to be held during the latter part
of September in Denver, Col. The jobbers will
be the guests of the Denver Dry Goods Co.
A two-day business session has been pro-
posed, one of which probably will be devoted to
the problems of the jobbers' traveling repre-
sentatives, who will also be present. Each of
the jobbers will also be prepared to lead in the
discussion of one or more topics suggested in
advance.
It is most likely that the conference will take
place at the Brown Palace Hotel. Invitations
have also been extended to representatives of
the Edison Laboratories to attend.
Among the jobbers present will be Harry L.
Marshall, Portland; O. A. Lovejoy, Los An-
geles; L. A. Walker, Helena; R. L. Proudfit,
Ogden, and D. H. Kent, Vancouver.
Advertising has taken down the screens from
the windows of business, of directors' rooms,
and even of departments of state. Business is
now done in the open and will be more and
more—and to advertising the credit is due, for
it has shown the way. It is the great servant
of truth.
AUGUST 28,
1920
THE
FEATURING FRED HUGHES' RECORDS
Nashville Columbia Dealers Use Exceptionally
Effective Display in Connection With Theat-
rical Engagement of Columbia Star
NASHVILLE, TENN., August 23.—Lebeck Bros.,
of this city, Columbia dealers, recently con-
ducted one of the most effective artist "tie ups"
that has been instituted by a talking machine
dealer in this territory for some time past.
E. A. Vinson, director of publicity for this or-
ganization, handled all of the details incidental
to this "tie up" and well deserved the con-
gratulations which he received.
This publicity was inaugurated in connection
with the appearance in this city at Loew's Ven-
dome Theatre of Fred Hughes, exclusive Co-
lumbia artist. Mr. Hughes appeared for three
days in the early part of the week, and prior to
his arrival Lebeck Bros, utilized every possible
means of publicity to advise the public regard-
ing Mr. Hughes' act at Loew's Theatre, the fact
that he is a Columbia artist, and that his rec-
ords are on sale at their store.
The lobby of Loew's Vendome Theatre held
an attractive display of Grafonolas and stand-
ing by each machine was a large card intro-
ducing Mr. Hughes, presenting his records, and
featuring the fact that there would be a con-
cert at Lebeck Bros.' store. It was also an-
nounced that one of Mr. Hughes' latest Colum-
MUSIC
TRADE
that Mr. Hughes would be present the following
week and that he would give a concert at the
Lebeck Bros, establishment.
On Sunday morning the newspapers carried
half-page advertising, together with text mat-
ter incidental to Mr. Hughes' appearance in
Nashville, the following three days. On Mon-
day morning, in addition to the preparation of
artistic displays, etc., Lebeck Bros, carried out
the following intensive publicity: Follow-up
ads were used in all of the daily newspapers; a
Grafonola was placed on the stage during Mr.
Hughes' act, and was used as the basis of an
interesting feature; Mr. Hughes made brief an-
nouncements in which he mentioned Columbia
records as well as Lebeck Bros., and at each
performance a Columbia record was presented
to any young lady who would sing one of his
Columbia successes.
On Tuesday the concert was given to a
crowded house, and this remarkable, publicity
produced splendid results for these enterprising
dealers.
VICTOR CATALOG BASIS OF ARTICLE
A Writer in Printers' Ink Monthly Pays High
Tribute to Victor Co. Record Literature
The record catalog of the Victor Talking
Machine Co., with the company's monthly rec-
ord supplements, was made the basis of a
most
interesting
and
enlightening
four-page article by
Roland Cole in the
August
issue
of
Printers' Ink Month-
ly, under the cap-
tion: "A Business
Built Around a Mu-
sical Text Book."
The article dwelt
particularly
upon
the unusual and in-
timate portraits of
Victor artists pub-
lished in the sup
plement
and
the
particular a p p e a l
they made to rec-
ord buyers, while
special reference was
made to the han-
dling of opera sub-
jects in a popular
way, and the effi-
cient
manner
in
which the big cata-
Lebeck Bros.' Window Display Featuring Fred Hughes' Records
j o g j s k e p t s trictly
bia records would be presented to any lady who up to date at all times. The article was pub-
would sing a chorus of one of his Columbia lished as a guide to manufacturers in other
record hits. Two slides were used at the theatre lines who have been seeking ways and means
announcing Mr. Hughes' concert in the store, for improving their catalogs and giving them
individuality. The many details offered should
prove of particular interest to Victor whole-
salers and dealers who, although they have re-
ceived the Victor catalog and supplements regu-
larly for years, have little conception of the
amount of work involved in their compilation
and the excellent system that is followed in
preparing them.
RAGOVIN JOINS REMINGTON CORP.
The Columbia Display in the Theatre Lobby
and one of the acts appearing at Loew's Ven-
dome Theatre during the three days prior to
Mr. Hughes' performance advised the public
53
REVIEW
Announcement was made this week by
Everett H. Holmes, sales manager of the Rem-
ington Phonograph Corp., New York, that
Harry Ragovin had been added to the sale
force and will cover the Eastern section of the
country looking after the wholesale interests
of the company. Mr. Holmes left this week
for a two weeks' trip, during which time he
will visit the trade in the East.
DINNER FOR LAMBERT FRIEDL
Local Columbia Dealers Plan to Dine Retiring
Manager of New York Branch of the Co-
lumbia Co. on Next Monday Evening
The members of the local trade were grati-
fied to learn this week that a committee of Co-
lumbia dealers has determined to give a dinner
to Lambert Friedl, who retires as manager of
the New York branch of the Columbia Grapho-
phone Co. on September 1. In a letter to the
dealers announcing this dinner, Irwin Kurtz,
who is chairman of the committee, stated as
follows: "It has been determined by a com-
mittee of Columbia dealers to give Lambert
Friedl, who, on September 1, severs his con-
nection with the Columbia Graphophone Co., a
testimonial dinner in appreciation of the services
that he has rendered to the trade as a whole in
endeavoring to elevate the tone of the trade
during his connection with the company, and
also in appreciation of the kindliness and good
fellowship which we have enjoyed with him for
the past three years."
The dinner will be held on Monday evening,
August 30, at Villepiques New Inn, Sheepshead
Bay, L. I., at 7 o'clock in the evening. Those
attending the dinner will meet at Twenty-third
street and Broadway at 6 o'clock on that eve-
ning, and proceed by special buses to the inn.
Informal addresses will be made by Joseph
II. Mayers and Irwin Kurtz, representing the
dealers, and Geo. W. Hopkins, of the Columbia
Graphophone Co., in behalf of his company.
The representatives of all the prominent talk-
ing machine companies of this city have been
invited, and it is expected that many prominent
stars of the talking machine industry will at-
tend and aid in this farewell banquet.
Irwin Kurtz is chairman of the committee
and Joseph H. Mayers, 101 Essex street, New
York City, is treasurer. The other members of
the committee are as follows: H. PZ- Speare,
manager of Widener's Columbia Shop; J. Selig,
owner of Piser & Co.; C. Ludwig Bauman,
Brooklyn, N. Y.; Milton Weil, Krakauer Bros.,
New York City; Albert Leon, Perth Amboy,
N. J.; Saul Birns, New York City, and Louis I.
Leibowitz, New York City.
EDISON JOBBERS TO MEET IN WEST
Second Semi-annual Conference of Western
Jobbers to Be Held in Denver Next Month
Preliminary announcement has been made of
the second semi-annual conference of Western
Edison jobbers, to be held during the latter part
of September in Denver, Col. The jobbers will
be the guests of the Denver Dry Goods Co.
A two-day business session has been pro-
posed, one of which probably will be devoted to
the problems of the jobbers' traveling repre-
sentatives, who will also be present. Each of
the jobbers will also be prepared to lead in the
discussion of one or more topics suggested in
advance.
It is most likely that the conference will take
place at the Brown Palace Hotel. Invitations
have also been extended to representatives of
the Edison Laboratories to attend.
Among the jobbers present will be Harry L.
Marshall, Portland; O. A. Lovejoy, Los An-
geles; L. A. Walker, Helena; R. L. Proudfit,
Ogden, and D. H. Kent, Vancouver.
Advertising has taken down the screens from
the windows of business, of directors' rooms,
and even of departments of state. Business is
now done in the open and will be more and
more—and to advertising the credit is due, for
it has shown the way. It is the great servant
of truth.
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