Music Trade Review
Issue: 1920 Vol. 71 N. 23 - Page 8
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
8
DECEMBER 4, 1920
ADVANCEMENT OF MUSIC POST-CARDS FOR DEALERS' USE
Attractive Series of Seven. Post-cards Prepared by the National Bureau for the Advancement of
Music for the Use of Retail Music Dealers Proves an Effective Sales Aid
The accompanying illustrations serve to give
some idea of the general character of the post-
cards, one of the reproductions being in full size
and the others reduced. The cards are printed
in black and the chief
WHAT THE GREAT MINDS OF AIL TIME SAY ABOUT MUSI
paragraphs brought out
strongly in red ink. Six
of the cards carry quota-
tions from noted state-
ments and publishers re-
n p H E value of music as an aid
garding the value of
music, without any hint
JL to efficiency, a source of plea-
as to the origin of the
cards themselves. The
sure, a means of rest and relax-
seventh card, winding up
ation and a stamp of culture has
the series, bears the
name and address of the
been conclusively demonstrated*
dealer and an invitation
to visit his store.
It is the belief of C.
M. Tremaine, director of
the Bureau, that the
cards should prove most
valuable just now, when
it is so necessary and
desirable to arouse the
interest of the buying
public in music and musi-
VISIT our warerooms and exam*
cal instruments.
ine our wide variety of pianos,
The cards may be ob-
tained from the National
player-pianos and phonographs.
Bureau for the Advance-
ment
of Music, 105 West
An instrument to fit any pocket-
Fortieth street, at the
book* Satisfactory terms can easily
price of $5 for 100 sets,
without the imprint of
be arranged You owe it to your
the dealer's name. With
the imprint the additional
family and yourself not to delay*
charge is $1.50 for the
first 100 cards and 25
cents for each additional
100.
It will be noticed that
the cards are so designed
(DEALER'S NAME)
as to arouse the curiosity
of the recipient as to the
identity of the sender,
whose name is not re-
vealed until the seventh
card in the series is re-
Full-size Reproduction of Last Card in the Series
ceived. The cards should
their prospects, has met with considerable favor be sent so that the last one is received on Fri-
and a goodly number of merchants have taken day, in order to give the dealer a chance to close
occasion to order complete sets of the post-cards, the sale of an instrument on Saturday.
T h e series of seven p o s t - c a r d s e m p h a s i z i n g t h e
cause of music a n d designed b y t h e N a t i o n a l
B u r e a u for t h e A d v a n c e m e n t of Music for t h e
use of music m e r c h a n t s , in k e e p i n g in touch with
Is your home provided
with ample means of
obtaining music?
WHAT THE GREAT MINDS OF A H TIME SAY ABOUT MUSI
WHAT THE GRFAT MINDS OP AIL TIME SAY ABOUT MUSIC
CHWAB attributes his success in
part to music.
S
I have always believed that it was
essential for successful business that
a man be possessed of sentiment,
love of music, and an appreciation
of the beautiful things of life.
—CHARLES M. SCHWAB
Music can unquestionably increase
your own efficiency through its rest-
ful and refreshing influence. It is an
essential part of the education of
your children.
THE PREPONDERANCE OF EVIDENCE AS TO
THE VALUE OF MUSIC IS OVERWHELMING
AU of the f o l l o w i n . and I
Aristolle
Henry Ward Beecher
Robert Browning
Luther Burbank
Robert Burr.
Lord Byron
Carlyle
Carnegie
Frick
Gladst
Goelb
Warre
ny other! have paid trihiite to mual
e
Robert Ingersoll
Prophet Isaiah
Thomas Jefferson
Otto H. Kahn
Keats
Abraham Lincoln
Lloyd George
Longfellow
Martin Luther
Napoleon
General Penning
Edgar Allan 1'oe
Theodore Roosevelt
James Whitcomb Riley
Bernard Shaw
Shelley
Herbert Spencer
Tennyson
Henry van Dyke
Isaac Walton
George Washington
Walt Whitman
Ella Wheeler Wilco.
Woodrow Wilson
Major-Gen. Leonard Wood
Wordsworth
Music Scries- No. 3
WHAT THE GREAT MINDS OF ALL TIME 5AY ABOUT MUSIC
if.
M
USIC has wonderful power to
refresh the spirit, the nerves
and even the tired muscles.
Take a music bath once or twice a week for
a few seasons. You will find it is to the soul
what a water bath is to the body. Music
elevates and tends to maintain the tone of
one's mind. Seek, therefore, every clean
opportunity for hearing it. Purchase some
kind of instrument for the home and see
that its beneficent harmonies areoften heard.
Let music be as much a part of a day's
routine as eating or reading or working.
—OLIVER WENDELL HOLMES
Bring music into your life and you
will bring sunshine and happiness.
THE PREPONDERANCE OF EVIDENCE AS TO
THE VALUE OF MUSIC IS OVERWHELMING
All of the fotlowini and many other! ha vt paid tribute t o mualc I
Aristotle
Henry Ward Beechet
Robert Browning
Luther Burbauk
Robert Bum*
Lord Byron
Carlyle
Carnegie
Cicero
Coniucius
James M. Co«
Frank Crane
Disraeli
Thomas A. Edison
Charles W. Eliot
Emerson
Euripides
Frick
Theodore Roosevelt
Gladstone
James Whitcomb Riley
Goethe
Ruskin
Warren G. Harding
Charles M. Schwab
Oliver Wendell Holmes Shakespeare
Bernard Shaw
Robert lngcrsoll
Prophet Isaiah
Shelley
Herbert Spencer
Thomas Jefferson
Tennyson
Otto H. Kahn
Keats
Henry van Dyke
Abraham Lincoln
Isaac Walton
Lloyd George
George Washington
Longfellow
Walt Whitman
Martin Luther
Ella Wheeler Wilcoi
Napoleon
Woodrow Wilson
General Penning
Major-Gen. Leonard Wood
Edgar Allan Poe
Wordsworth
Music Series—No. 4
WHAT THE CREW MINDS OF A l l TIME SAY ABOUT MUSI<
WHAT THE GREAT MINDS OF A l l TIME SAY AliOUT MUSH
R
OOSEVELT understood the needs
- of the people more than any man
since Lincoln. He also understood
the strain and tension of modern life.
Let the love for literature, painting,
sculpture, architecture, and, above
all, music enter into your lives.
— T H E O D O R E ROOSEVELT
YOU need music Your children
need it. Music can brighten your
life. Are you supplying it to your-
self and to your family?
M
USIC makes the home attractive
to the young people, the small
children, the middle aged and the
gray haired. It fits every occasion,
every mood, every taste.
If young men had music and pictures to in-
terest them, to engage them and satisfy many
of their impulses and to enliven their days,
they would not go to the low pleasures of
the streets; they would have an alternative
and would be too fastidious to do so.
Is music bringing sunshine into your
home and safe-guarding your family
as it should ?
THE PREPONDERANCE OF EVIDENCE AS TO
THE VALUE OF MUSIC IS OVERWHELMING
AU of the following and many other* save paid tribute to music t
AU of the followin, and many othert h ave paid tribute to mualct
Frick
Aristotle
Henry Ward Beech r Gladstone
Goethe
Robert Drowning
Lather Burbank
Warren G. Hardinic
Oliver Wendell Holmes
Robert Burns
Robert Insersoll
Lord Byron
Prophet Isaiah
Carlyle
Carnegie
Thomas Jefferson
Cicero
Otto H. Kahn
Keats
Confucius
James M. Con
Abraham Lincoln
Lloyd George
Frank Crane
Longfellow
Disraeli
Martin Luther
Thomas A. Edison
Napoleon
Charles W. Eliot
General Pershing
Emerson
Edgar Allan Poe
Euripides
Aristotle
Henry Ward Beecher
Robert Browning
Luther Burbank
Robert Burns
Lord Byron
Carlyle
Carnegie
Music Series—No. I
After the beginnings of reading,
writing, arithmetic and geometry,
'music has greater practical value than
any other subject taught in theschools.
— P. P . CLAXTON
U. S. Commissioner of Education
—BERNARD SHAW
THE PREPONDERANCE OF EVIDENCE AS TO
THE VALUE OF MUSIC IS OVERWHELMING
Theodore Roosevelt
James Whitcomb Riley
Ruskin
Charles NT Schwab
Shakespeare
Bernard Shaw
Shelley
Herbert Spencer
Tennyson
Henry van Dyke
Isaac Walton
George Washington
Walt Whitman
Ella Wheeler Wilcoi
Wood row Wilson
Major-Gen. Leonard Wood
Wordsworth
HIS is a remarkable statement
coming as it does from the head
of our educational system.
T
Confucius
James M. Cot
Frank Crane
Disraeli
Thomas A. Edison
Charles W. Eliot
Emerson
Euiipides
Frick
Gladstone
Goethe
W.rren G. Harding
Oliver Wendell Holme
Robert Insersoll
Prophet Isaiah
Thomas Jefferson
Otto H. Kahn
Keats
Abraham Lincoln
Lloyd George
Longfellow
Martin Luther
Napoleon
.
General Perching
Edgar Allan Poe
Theodore R<»sevelt
James Whitcomb Riley
Ruskin
Charles M. Schwab
Shakespeare
Bernard Shan
Shelley
Herbert Spencer
Tennyson
Henry van Dyke
Isaac Walton
George Washington
Walt Whitman
Ella Wheeler Wilcoi
Woodrow Wilson
Major Gen. Leonard Wood
Wordsworth
Music Series—No. 2
Five of the Post-cards in Series Prepared by Music Advancement Bureau
Are you planting the love of music
in your own children while their
minds are in the impressionable state
and their tastes are in the forming?
THE PREPONDERANCE OF EVIDENCE AS TO
THE VALUE OF MUSIC IS OVERWHELMING
All of the following and many other! h ve paid tribute to music •
Aristotle '
Henry Ward lleeche
Kolicrl Browning
Luther Hurbank
Robert Burns
Lord ByTon
Carlyle
Carnegie
Cicero
Confucius
James M. Cof
Frank Crane
Disraeli
Thomas A Edison
Charles W. Eliot
Emerson
Euripides
Frick
Gladstone
Goethe
Warren C. Harding
Oliver Wendell Holmes
Robert Ingerwll
Prophet Isaiab
Thomas Jefferson
Otto H. Kllin
Keats
Abraham Lincoln
Lloyd George
Longfellow
Martin Luther
Napoleon
General Penh ing
Edgar Allan Poe
Theodore Roosevelt
James Whllcomb Riley
Ruskin
Charles M. Schwab
Shakespeare
Bernard Shaw
Shelley
Herliert Spencer
Tennyson
Henry van Dyke
Isaac Walton
George Washington
Walt Whitman
Ella Wheeler Wilcoi
Woodrow Wilson
Major-Gen. Leonard Wood
Wordsworth
Music Series—No. j
THE MUSIC TRADE REVIEW
8
DECEMBER 4, 1920
ADVANCEMENT OF MUSIC POST-CARDS FOR DEALERS' USE
Attractive Series of Seven. Post-cards Prepared by the National Bureau for the Advancement of
Music for the Use of Retail Music Dealers Proves an Effective Sales Aid
The accompanying illustrations serve to give
some idea of the general character of the post-
cards, one of the reproductions being in full size
and the others reduced. The cards are printed
in black and the chief
WHAT THE GREAT MINDS OF AIL TIME SAY ABOUT MUSI
paragraphs brought out
strongly in red ink. Six
of the cards carry quota-
tions from noted state-
ments and publishers re-
n p H E value of music as an aid
garding the value of
music, without any hint
JL to efficiency, a source of plea-
as to the origin of the
cards themselves. The
sure, a means of rest and relax-
seventh card, winding up
ation and a stamp of culture has
the series, bears the
name and address of the
been conclusively demonstrated*
dealer and an invitation
to visit his store.
It is the belief of C.
M. Tremaine, director of
the Bureau, that the
cards should prove most
valuable just now, when
it is so necessary and
desirable to arouse the
interest of the buying
public in music and musi-
VISIT our warerooms and exam*
cal instruments.
ine our wide variety of pianos,
The cards may be ob-
tained from the National
player-pianos and phonographs.
Bureau for the Advance-
ment
of Music, 105 West
An instrument to fit any pocket-
Fortieth street, at the
book* Satisfactory terms can easily
price of $5 for 100 sets,
without the imprint of
be arranged You owe it to your
the dealer's name. With
the imprint the additional
family and yourself not to delay*
charge is $1.50 for the
first 100 cards and 25
cents for each additional
100.
It will be noticed that
the cards are so designed
(DEALER'S NAME)
as to arouse the curiosity
of the recipient as to the
identity of the sender,
whose name is not re-
vealed until the seventh
card in the series is re-
Full-size Reproduction of Last Card in the Series
ceived. The cards should
their prospects, has met with considerable favor be sent so that the last one is received on Fri-
and a goodly number of merchants have taken day, in order to give the dealer a chance to close
occasion to order complete sets of the post-cards, the sale of an instrument on Saturday.
T h e series of seven p o s t - c a r d s e m p h a s i z i n g t h e
cause of music a n d designed b y t h e N a t i o n a l
B u r e a u for t h e A d v a n c e m e n t of Music for t h e
use of music m e r c h a n t s , in k e e p i n g in touch with
Is your home provided
with ample means of
obtaining music?
WHAT THE GREAT MINDS OF A H TIME SAY ABOUT MUSI
WHAT THE GRFAT MINDS OP AIL TIME SAY ABOUT MUSIC
CHWAB attributes his success in
part to music.
S
I have always believed that it was
essential for successful business that
a man be possessed of sentiment,
love of music, and an appreciation
of the beautiful things of life.
—CHARLES M. SCHWAB
Music can unquestionably increase
your own efficiency through its rest-
ful and refreshing influence. It is an
essential part of the education of
your children.
THE PREPONDERANCE OF EVIDENCE AS TO
THE VALUE OF MUSIC IS OVERWHELMING
AU of the f o l l o w i n . and I
Aristolle
Henry Ward Beecher
Robert Browning
Luther Burbank
Robert Burr.
Lord Byron
Carlyle
Carnegie
Frick
Gladst
Goelb
Warre
ny other! have paid trihiite to mual
e
Robert Ingersoll
Prophet Isaiah
Thomas Jefferson
Otto H. Kahn
Keats
Abraham Lincoln
Lloyd George
Longfellow
Martin Luther
Napoleon
General Penning
Edgar Allan 1'oe
Theodore Roosevelt
James Whitcomb Riley
Bernard Shaw
Shelley
Herbert Spencer
Tennyson
Henry van Dyke
Isaac Walton
George Washington
Walt Whitman
Ella Wheeler Wilco.
Woodrow Wilson
Major-Gen. Leonard Wood
Wordsworth
Music Scries- No. 3
WHAT THE GREAT MINDS OF ALL TIME 5AY ABOUT MUSIC
if.
M
USIC has wonderful power to
refresh the spirit, the nerves
and even the tired muscles.
Take a music bath once or twice a week for
a few seasons. You will find it is to the soul
what a water bath is to the body. Music
elevates and tends to maintain the tone of
one's mind. Seek, therefore, every clean
opportunity for hearing it. Purchase some
kind of instrument for the home and see
that its beneficent harmonies areoften heard.
Let music be as much a part of a day's
routine as eating or reading or working.
—OLIVER WENDELL HOLMES
Bring music into your life and you
will bring sunshine and happiness.
THE PREPONDERANCE OF EVIDENCE AS TO
THE VALUE OF MUSIC IS OVERWHELMING
All of the fotlowini and many other! ha vt paid tribute t o mualc I
Aristotle
Henry Ward Beechet
Robert Browning
Luther Burbauk
Robert Bum*
Lord Byron
Carlyle
Carnegie
Cicero
Coniucius
James M. Co«
Frank Crane
Disraeli
Thomas A. Edison
Charles W. Eliot
Emerson
Euripides
Frick
Theodore Roosevelt
Gladstone
James Whitcomb Riley
Goethe
Ruskin
Warren G. Harding
Charles M. Schwab
Oliver Wendell Holmes Shakespeare
Bernard Shaw
Robert lngcrsoll
Prophet Isaiah
Shelley
Herbert Spencer
Thomas Jefferson
Tennyson
Otto H. Kahn
Keats
Henry van Dyke
Abraham Lincoln
Isaac Walton
Lloyd George
George Washington
Longfellow
Walt Whitman
Martin Luther
Ella Wheeler Wilcoi
Napoleon
Woodrow Wilson
General Penning
Major-Gen. Leonard Wood
Edgar Allan Poe
Wordsworth
Music Series—No. 4
WHAT THE CREW MINDS OF A l l TIME SAY ABOUT MUSI<
WHAT THE GREAT MINDS OF A l l TIME SAY AliOUT MUSH
R
OOSEVELT understood the needs
- of the people more than any man
since Lincoln. He also understood
the strain and tension of modern life.
Let the love for literature, painting,
sculpture, architecture, and, above
all, music enter into your lives.
— T H E O D O R E ROOSEVELT
YOU need music Your children
need it. Music can brighten your
life. Are you supplying it to your-
self and to your family?
M
USIC makes the home attractive
to the young people, the small
children, the middle aged and the
gray haired. It fits every occasion,
every mood, every taste.
If young men had music and pictures to in-
terest them, to engage them and satisfy many
of their impulses and to enliven their days,
they would not go to the low pleasures of
the streets; they would have an alternative
and would be too fastidious to do so.
Is music bringing sunshine into your
home and safe-guarding your family
as it should ?
THE PREPONDERANCE OF EVIDENCE AS TO
THE VALUE OF MUSIC IS OVERWHELMING
AU of the following and many other* save paid tribute to music t
AU of the followin, and many othert h ave paid tribute to mualct
Frick
Aristotle
Henry Ward Beech r Gladstone
Goethe
Robert Drowning
Lather Burbank
Warren G. Hardinic
Oliver Wendell Holmes
Robert Burns
Robert Insersoll
Lord Byron
Prophet Isaiah
Carlyle
Carnegie
Thomas Jefferson
Cicero
Otto H. Kahn
Keats
Confucius
James M. Con
Abraham Lincoln
Lloyd George
Frank Crane
Longfellow
Disraeli
Martin Luther
Thomas A. Edison
Napoleon
Charles W. Eliot
General Pershing
Emerson
Edgar Allan Poe
Euripides
Aristotle
Henry Ward Beecher
Robert Browning
Luther Burbank
Robert Burns
Lord Byron
Carlyle
Carnegie
Music Series—No. I
After the beginnings of reading,
writing, arithmetic and geometry,
'music has greater practical value than
any other subject taught in theschools.
— P. P . CLAXTON
U. S. Commissioner of Education
—BERNARD SHAW
THE PREPONDERANCE OF EVIDENCE AS TO
THE VALUE OF MUSIC IS OVERWHELMING
Theodore Roosevelt
James Whitcomb Riley
Ruskin
Charles NT Schwab
Shakespeare
Bernard Shaw
Shelley
Herbert Spencer
Tennyson
Henry van Dyke
Isaac Walton
George Washington
Walt Whitman
Ella Wheeler Wilcoi
Wood row Wilson
Major-Gen. Leonard Wood
Wordsworth
HIS is a remarkable statement
coming as it does from the head
of our educational system.
T
Confucius
James M. Cot
Frank Crane
Disraeli
Thomas A. Edison
Charles W. Eliot
Emerson
Euiipides
Frick
Gladstone
Goethe
W.rren G. Harding
Oliver Wendell Holme
Robert Insersoll
Prophet Isaiah
Thomas Jefferson
Otto H. Kahn
Keats
Abraham Lincoln
Lloyd George
Longfellow
Martin Luther
Napoleon
.
General Perching
Edgar Allan Poe
Theodore R<»sevelt
James Whitcomb Riley
Ruskin
Charles M. Schwab
Shakespeare
Bernard Shan
Shelley
Herbert Spencer
Tennyson
Henry van Dyke
Isaac Walton
George Washington
Walt Whitman
Ella Wheeler Wilcoi
Woodrow Wilson
Major Gen. Leonard Wood
Wordsworth
Music Series—No. 2
Five of the Post-cards in Series Prepared by Music Advancement Bureau
Are you planting the love of music
in your own children while their
minds are in the impressionable state
and their tastes are in the forming?
THE PREPONDERANCE OF EVIDENCE AS TO
THE VALUE OF MUSIC IS OVERWHELMING
All of the following and many other! h ve paid tribute to music •
Aristotle '
Henry Ward lleeche
Kolicrl Browning
Luther Hurbank
Robert Burns
Lord ByTon
Carlyle
Carnegie
Cicero
Confucius
James M. Cof
Frank Crane
Disraeli
Thomas A Edison
Charles W. Eliot
Emerson
Euripides
Frick
Gladstone
Goethe
Warren C. Harding
Oliver Wendell Holmes
Robert Ingerwll
Prophet Isaiab
Thomas Jefferson
Otto H. Kllin
Keats
Abraham Lincoln
Lloyd George
Longfellow
Martin Luther
Napoleon
General Penh ing
Edgar Allan Poe
Theodore Roosevelt
James Whllcomb Riley
Ruskin
Charles M. Schwab
Shakespeare
Bernard Shaw
Shelley
Herliert Spencer
Tennyson
Henry van Dyke
Isaac Walton
George Washington
Walt Whitman
Ella Wheeler Wilcoi
Woodrow Wilson
Major-Gen. Leonard Wood
Wordsworth
Music Series—No. j
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