Music Trade Review

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
SEPTEMBER 11,
1920
THE MUSIC TRADE REVIEW
15
Calendar
-L
Your introduction to future customers
Good Will: By distributing a thousand
calendars you diplomatically establish just
that many new friends and acquainted
prospects of your business—you awaken
the interest of old customers in their
Grafonolas and rejuvenate the record-
buying activity of your whole patronage.
Your Calendar: With your imprint along-
side the main illustration, and exactly
matching the design, the calendar is your
advertising.
Quality: The quantity in which Columbia
Calendars are printed this year permits a
cost ridiculously low compared to the
value to you for a quality calendar, which
in smaller lots would cost three times as
much.
Constant Change: The twelve monthly
date sheets, reproduced in full color, con-
stantly renew the calendar appearanc ,and
carry a forceful, seasonable appeal to the
non-owner of a Grafonola. The record
release dates, indicated by a brightly
colored numeral on the pad sheets, make
a positive record suggestion to the owner
every 10 days.
Special Envelope: Free of charge, a special
craft paper envelope, illustrated in color,
accompanies each calendar. Strawboard
envelope-fillers for mailing are available.
Your Last Chance This Year to order
your Columbia Calendars for 1921.
Present orders are fairly swamping our
capacity for producing calendars. This
is practically your last chance to get your
order in. All orders received before
October 10 will go forward within one
month. Order your 1921 Calendars today.
Note: Two shipping points, Chicago and New York, expedite delivery and offer a saving in transportation
Canadian Distribution Points: Toronto, Winnipeg, and Montreal
Ask your Columbia Representative to show you his copy and quote
you prices of the Columbia 1921 Calendar
COLUMBIA GRAPHOPHONE COMPANY, New York