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Music Trade Review

Issue: 1920 Vol. 70 N. 3 - Page 44

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Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
44
THE
MUSIC
TRADE
REVIEW
JANUARY 17, 1920
FLAMMER ISSUING NEW SERIES
"Musique Picturesque" the Title of New Series
of Ballads by Bertrand Brown
"GOLDEN
SONGS FROM THE GOLDEN WEST"
YOU'LL KNOW WHAT n i f i r
IT MEANS TO BE O L I U H I
Harold Flammer, Inc., have just announced a
new series of ballads, illustrated and published
in an unique and artistic manner, and marketed
under the trade name "Musique Picturesque,"
A song-ballad that is appealing to the heart9 of thousands—soon millions. Get it while it's new —TODAY.
The price may advance any time
being the works of Bertrand Brown, who is also
the originator of these publications.
The above firm have just forwarded to the
trade a folder giving publicity to this new series
which carries miniature facsimiles of some of the
music and illustrations of two of the numbers,
A Gypsy Ballad Beautiful by Neil Moret, composer of " MICKEY," and Louis Weslyn, writer of "SEND ME AWAY WITH
"I Never Knew" and "Maybe." The back cover
A SMILE." Sung with success by Henry Burr
of the folder carries a reproduction of the au- THREE MORE GOOD SELLERS: "BOW WOW," an instrumental one-step; "WON'T YOU
thor of the series from whose pen the following
COME BACK TO TOKIO," a novelty, and "SUNSHINE MARY," ballad
appears: "Music achieves expression which is
outside the realm of verse; verse expression
which is outside the realm of music; and de-
NEW YORK OFFICE
sign, expression which is outside the realm
San Francisco
145 WEST 45th STREET
either of music or of verse.
"Musique Picturesque blends these three arts
Review herewith reproduces a window dis-
FEATURING FEIST NUMBERS
—music, verse and design—aiding them to com-
play shown in the above shop during Christ-
bine on a common plane, where ensemble they Music Dealer of Boulder, Col., Uses Feist Hits mas week, and in addition to the attractive
achieve expression beyond the reach of either
Christmas atmosphere with the aid of trees,
in Attractive Window Display
alone or of either in combination with another."
there is a "hook-up" with the monthly advertis-
That the dealer in the small town can make ing campaign of Leo Feist, Inc. The horn idea
NEW BERLIN SLOGAN ADOPTED
attractive window displays pay just as well as from which the various sheets of music are flow-
those situated in the more congested centers has ing was one used in the full page advertisement
Unique Trade-Mark Now Appearing on All been proven at various times in the past. And by Feist in the Ladies' Home Journal, Cosmo-
Printed Matter Issued by Irving Berlin, Inc.
when one gives a feature display in connection politan and other magazines, and there are
ROSE OF ROMANY
DANIELS & WILSON, Inc.
Irving Berlin, inc.. have adopted as their
slogan "Standards of the World—Sterling on
Silver—'Irving Berlin
on Songs." The whole
has been embodied into
a trade-mark which ap-
pears in all their ad-
vertisements,
title
ERL1NG ON SILVER
IRVING BERLIN'OH SONGS pages, letter-heads and
other publicity mate-
rial. Herewith is re-
produced the trade-mark and slogan.
The firm are at present featuring the follow-
ing numbers from their catalog: "When My
Baby Smiles," "Was There Kvcr a Pal Like
You?" "I'll Always Be Waiting for You,"
"Only" and "Lo-ki."
Paul Biese, the famous Chicago musical direc
tor, is very enthusiastic over the song "I Know
Why," published by Richmond.
McKlNLEY MUSIC CO.'S
New Hit Ballad
18 Cents
Holiday Window Display of the Melody Shop of Boulder, Col.
with the national advertising campaigns of a also included numbers from the musical shows,
publisher there is very little doubt but what he "Irene" and "Linger, Longer Letty."
Most music dealers await the arrival of a
is able to get the maximum amount of sales in
his territory.
musical show in their city before ordering copies
Boulder, Colo., as towns go., would not be con- of the score, etc. Probably no road show of
sidered a large trade center, but fortunately for "Irene" or "Linger, Longer Letty" will leave
the music lovers of that city they have a most New York before the fall season, so Mr.
progressive dealer in the person of W. E. Wheeler shows exceptional enterprise in giving
Wheeler, manager of the "Melody Shop." The these numbers special displays at this time.
BE SURE TO GET
VrjjjingOn "DRIFTING ON"
That Waltz Song success by tho*e hit writers
Howard Johnson and Jos. H . Santly
-AND-
"WITH YOU, MY OWN"
A Beautiful Ballad Fox Trot by
Jimmie Fl> nn and W . M. Orest
HAROLD GiFRQJT
P. HENRI KttCKMMK
Mr.KlNl,E> 1 Mtl«t-Ql
Special prices for the next 30 days to dealers
who will feature them.
WILL WOOD (SS) 2 M'VStS

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