Music Trade Review

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Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE
66
REVIEW
OCTOBER 18, 1919
Waltz Song Success
Haunting, Dreamy, Sensational' vg;
HAWAIIA/N MOONLIGHT
Chicago
McKINLEY MUSIC COMPANY
New York
POPULAR SONGS AT FIFTEEN CENTS
condition is forcing more and more publishers to
issue 30 cent numbers.
Publishers Endeavoring to Have Pacific Coast
Herewith is shown an attractive window dis-
Standard Adopted in East—An Attractive Win- play of the F. W. Woolworth store, Los Angeles,
dow Display of Hits From Feist Catalog
Cal., featuring four songs from the catalog of
Leo Feist, Inc.: "Anything Is Nice if It Comes
There is quite a good deal of agitation in From Dixieland," "Alabama Lullaby," "I Know
music publishing circles to increase the retail What It Means to Be Lonesome" and "Friends."
price of popular muic to 15 cents a copy. Pub- This display was made in co-operation with one
Eastern retail price is made to cover the addi-
tional shipping charges. However, in regards to
sheet music, the mailing charge is 8 cents a
pound, third class, regardless of the distance the
package is sent.
The publishers look with longing eyes at the
price received in Western and Pacific Coast cities,
and of course would prefer to sec like conditions
prevail all over the country. The F. W. Wool-
worth Co., however, give them little encourage-
ment.
While window displays in Eastern territories
are at times quite elaborate, the additional profit
of the retailer in territories such as that in which
the accompanying display appeared encourages
the retailer to give much time and attention to
making displays attractive. In the present in-
stance the toy airplane is : u pended over an at-
tractive colored sign with the caption "4 High
Flyers." It created much attention and was no
doubt the means of adding considerably to the
THE HIT BALLAD
OF THE DAY I S
Window Display of Feist Numbers at Woolworth Store in Los Angeles, Cal.
lishers have long been of the opinion that even of the big publicity drives inaugurated by the
with tremendous sales the popular song whole- Feist house.
saling at 6J/? cents a copy is unprofitable. This
Of especial interest in the display is the fact
that these songs are all marked 15 cents, in the
far West the maximum price in the Woolworth
stores being that figure. The increase over the
There is only one hit from
"Ziegfeld's Follies of 1919"
TULIP TIME
By
BUCK and STAMPER
"WHEN I COME HOME
TO YOU"
W.nU by WILL J. CALLAHAN
Muic by FRANK H. GRET
3 Keya
HUNTZ1NGER t DILWORTH
159 W.it 57tk Street
NEW YORK
C. C. CHURCH & COMPANY
60 ALLYN ST., HARTFORD, CONN.
Successors to CHURCH. PAXSON & CO., New York
ROBERT TELLER SONS & DORNER
Music Engravers and Printers
SEND MANUSCRIPT AND IDEA OF
TITLE FOR ESTIMATE
311 West 43d Street
New York City
Published by
LB. HARMS & FRANCIS, DAY & HUNTER
SONGS
That Reach
Every Heart
We Are the Publishers
of the Terrific
Song Success
Roses of Picardy
Featured by JOHN McCORMACK
A. J. Stasny Music Co.
56 W. 45th St., New York
CHAPPELL & CO., Ltd.
41 East 34th Street
NEW YORK
347 Yonge Street
TORONTO, CAN.
BUY YOUR MUSIC FROM
p blishers
BOSTON »
WALTER JACOBS
8 Bosworth St.,
Publisher
il
BOSTON, MASS.
Oliver Ditson Company
BOSTON
NEW YORK
Anticipate and supply Every Requirement of Music
Dealers
White-Smith Music Pub. Co.
PUBLISHERS, PRINTERS AND ENGRAVERS OF MUSIC
Main Offices: 62-64 Stanhope St., Boston.
Branch Houses- New York and Chicago