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Music Trade Review

Issue: 1918 Vol. 67 N. 4 - Page 10

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Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
10
THE
MUSIC TRADE REVIEW
MANY ENTRIES IN ANNUAL AUT0PIAN0 WINDOW CONTEST
Fourth Annual Window Dressing Contest, Open to Piano Dealers Everywhere, Creating Much In-
terest in the Trade—Full Details of Governing Conditions—Contest Closes October 1
JULY 27, 1918
significant that one rarely sees nowadays any
of the 'old-time' piano windows. Efforts are
made b\ r dealers everywhere, from Fifth avenue
to the little towns, to have their windows attrac-
tive to the passers-by. I believe that this con-
test will be the biggest success of any we have
yet staged. Undoubtedly the patriotic type of
window will predominate, although I am sure
that our association's 'Music in the Home' move-
ment will have a great influence on many of
the displays."
Several of the prize winners in previous con-
tests have already sent their entries in for the
1918 contest, among them the Daynes-Beebe
Music Co. and Fowler Piano Co.
F. H. Patton, sales manager of the Autopiano
As announced recently in The Review the
fourth annual window trimming contest con- Co., who is managing the contest this year, as
ducted by the Autopiano Co. opened June 1 and in previous years, in speaking of this latest drive,
entries are pouring in daily to the company. said:
This annual feature of the Autopiano Co. is one
"These Autopiano window contests have
which attracts dealers, large and small, every- proven one thing decisively, namely, that the
where, whether Autopiano representatives or day of just 'putting a piano in the window' is
not. It has been found in other years that passed and gone. I believe that these contests
some piano merchants found it more convenient have helped blaze the way for better window
to dress their special windows at one season trimming throughout the piano trade. It is
of the year and some at others, hence it was
decided to run the contest a little later this
year than usual, arranging the dates of opening
and closing so that it would cover three sea-
Mr. Yeager has made several sales of Auto-
Another United States warship is now
sons, spring, summer and autumn.
equipped with an Autopiano. The latest is the pianos to the Navy this year, and this last sale
The contest does not close until October 1
and this period of four months allows every
dealer ample time to give all the thought neces-
sary to develop prize winning windows. An at-
tractive circular has been issued by the Auto-
piano Co. featuring this contest, and this has
been sent to a large number of dealers in every
section of the country. Additional copies of
this circular may be secured by application to
the Autopiano Co. and will be promptly mailed
with entry blank to any dealer in any city, re-
gardless of what lines of pianos and players han-
dled. The conditions of the contest as an-
nounced in this circular are these:
1. Any merchant who sells pianos in the
United States or Canada, whether handling the
Autopiano or not, may enter this contest.
2. The window photograph will be received at
any time from June 1 to October 1.
3. No entry fee is required.
4. The photographs must be accompanied by
a full description of the method of trimming
the window.
5. It is announced that the window may be
built around any subject—patriotic, musical, mili-
U. S. S. "Buffalo," Now Equipped With Four Autopianos
tary, naval, music in the home, music a neces-
U.
S.
S.
"Buffalo,"
which
purchased one of these brings the total of these instruments that have
sity, the prestige of the player-piano, War Sav-
ings Stamps—offering a number of suggestions well-known instruments from H. W. Yeager, been sold for use in the Navy very near to the
to piano merchants which will undoubtedly be manager of the piano department of N. Snellen- 200 mark. This is the fourth Autopiano that
burg & Co., Philadelphia, Pa.
has been sold to the "Buffalo."
seized upon by many dealers.
6. In order to enter the contest it is neces-
RETURNS FROM VACATION
WALTER WHITE ENLISTS
sary to fill out an Autopiano entry card and
mail to the Autopiano Co., Contest Manager,
Robt. Sharp, treasurer of the Sharp Music Co.,
Walter White, formerly connected with the
On-the-Hudson, at Fifty-first street, New York.
825 Fifteenth street, Denver, Colo., has just re- piano department of Lipman, Wolfe & Co., Port-
Nine prizes are announced in the circular.
turned from a very enjoyable vacation spent at land, Ore., has enlisted and is now in training
These are announced as cash prizes, but in con-
at Fort McDowell.
Colorado Springs and Pueblo, Colo.
formity with the spirit of the time, will be paid
Illl
in Liberty Bonds and War Savings Stamps.
The nine prizes will be distributed as follows:
Cities of 100,000 population and over: First
prize, $50; second prize, $25; third prize, $10.
Cities of 25,000 to 100,000 population: First prize,
$50; second prize, $25; third prize, $10. Cities
or towns under 25,000: First prize, $50; second
prize, $25; third prize, $10.
During the three previous years that the Auto-
The valve unit that made the player famous"
piano Co. has conducted this window trimming
contest, the judges selected have always been
prominent men who are well qualified to pass
on the merits of the window photographs sub-
mitted. The judges this year will consist of
A. A. Hurst, director of the Dry Goods Econ-
omist School—one of the greatest boosters for
window display in the United States; Geo. W.
Pound, general manager of the Music Industries
Chamber of Commerce, and general counsel for
the National Piano Manufacturers' Association,
and Roy E. Waite, a well-known editor of Chi-
cago.
The new "Amphion Accessible Action" is the last word in scientific player
In the announcement folder issued by the Au-
achievement. It has the complete valve action assembled in a "Demountable
topiano Co. are full instructions for photo-
Unit'' giving instant accessibility.
graphing windows so that dealers may get all
possible details how to do this successfully.
As an inspiration and incentive to dealers the
ten prize winning photographs in previous con-
tests are reproduced in the window trimming
contest folder. The names of the prize winners
SYRACUSE f
—Your Guarantee
1 NEW YORK
in the previous contests are also given, and it is
interesting to note that at least one-half dozen
of these firms are not Autopiano representatives,
showing the unbiased nature of the contest.
FOURTH AUTOPIANO PURCHASED FOR U. S. S. "BUFFALO
The highest class player
actions in the world
AMPHIONWhCTIONS

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