Music Trade Review
Issue: 1918 Vol. 67 N. 17 - Page 14
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
14
OCTOBER 26, 1918
LARGEST SEEBURG ORGAN INSTALLED
"The Piano for Dry
Territory 99
CHICAGO, III., October 21.—lv W. Smith, super-
intendent of the organ division of the J. P. See-
burg Piano Co., together with his staff left on
Monday for Detroit, where they went to in-
stall a Seeburg-Smith organ in the De Luxe
Theatre. The new theatre, which will when
completed be the largest moving picture house
in Detroit, is expected to open to the public on
November 15.
The Seeburg Piano Co. look upon this organ
with pride, not only because of its uniqueness,
but because of the fact that it is the largest
organ they have ever constructed. Every ef-
fect imaginable or ever introduced has been in-
corporated in this instrument.
J. P. beeburg, head or the J. 1 . beeburg Piano
Co., left Chicago on Sunday evening for an
Eastern trip. He anticipates a visit to Wash-
ington as well as New York and other Eastern
points. He will probably return in a week.
X
DEALER'S
Motion Picture Theatre in Detroit Equipped
With Magnificent Seeburg-Smith Organ
NOW A MOVIE DIRECTOR
S
E
E
B
U
R
"
x
P
R
E
S
S
I
G ELECTRIC PLAYER O
' S «**jf PIANO
N
"/ Never Realized
That There Was
Such a Demand for
These Instruments!"
Have You Looked
Over Your
Territory
Former Wurlitzer Salesman Now Scenario Di-
rector of Motion Picture Concern
CHICAGO, I I I . , October 21.—Sumter Calvert,
who was formerly head salesman for the retail
Victor department of the Rudolph Wurlitzer
Co., is now connected with the Rothacker Film
Mfg. Co., Chicago, serving in the capacity of
scenario director of the educational film depart-
ment.
Mr. Calvert made somewhat of a reputation
for himself while in the music game as a scenario
writer. It is his ambition to spread the "Music
in the Home" propaganda by means of the
movies, and for this reason he has spent some
time in interesting various piano and talking
machine manufacturers of this city in his meth-
ods of spreading this propaganda by means of
educational films, the basic principle being na-
tional advertising. His idea is that if the possi-
bilities of talking machines and pianos are ex-
ploited by means of the movies there is a chance
to show factory scenes portraying the actual
construction of the various instruments, while
in the subtitles there comes a chance for na-
tional advertising in giving credit to the manu-
facturer for giving permission to the film com-
pany to take the photographs.
TRACKER MECHANISM FOR PLAYERS
Republic Bldg., 209 S. State St.
WASHINGTON, D. C, October 21.—William K.
Shore, New York, was last week granted Patent
No. 1,280,319 for a tracker mechanism for play-
er-pianos, the principal objects being to elim-
inate the complex and undesirable conditions
found in the use of pneumatically controlled
tracker mechanisms, and to devise a mechanical
structure of simple form which will be extreme-
ly sensitive and instantaneous in its operation in
correcting lateral displacement of the music
sheet as it passes over the tracker bar.
The principal feature of this invention con-
sists in the novel*construction and arrangement
of parts, whereby the alinement of the openings
in the music sheet with the ports in the tracker
bar is maintained by effecting a lateral move-
ment of one of the members through the direct
mechanical operation of a lever which is oper-
ated through a train of gears and said gears are
directly controlled by a clutch member which is
operatively connected with guiding fingers ar-
ranged to engage the edges of the music sheet.
CHICAGO
ADVERTISING VALUE OF MUSIC
It
^Sv
6? ? ? ? ?
Means
In Your Pocket
J. P. S e e b u r g
Piano Company
Leaders in the Automatic Field
The Schmidt Music Co., Davenport, la., whose
advertising has been commented upon favorably
on more than one occasion, are now carrying
a most effective series of announcements re-
garding the influence and value of music in the
home. The advertising copy is of a general
nature, with no names of instruments mentioned.
In dry terri-
tories every-
body now has
more money
to spend legiti-
mately. There-
fore the nickels
are flowing
into
COINOLAS
i
i
in the most
respectable
places.
We cater espe-
cially to the
regular piano
dealer.
There's money in
our proposition
for him.
OPERATORS
PIANO CO.
LOUIS M. SEVERSON, Prm».
16 South Peoria Street
CHICAGO, ILL.
THE MUSIC TRADE REVIEW
14
OCTOBER 26, 1918
LARGEST SEEBURG ORGAN INSTALLED
"The Piano for Dry
Territory 99
CHICAGO, III., October 21.—lv W. Smith, super-
intendent of the organ division of the J. P. See-
burg Piano Co., together with his staff left on
Monday for Detroit, where they went to in-
stall a Seeburg-Smith organ in the De Luxe
Theatre. The new theatre, which will when
completed be the largest moving picture house
in Detroit, is expected to open to the public on
November 15.
The Seeburg Piano Co. look upon this organ
with pride, not only because of its uniqueness,
but because of the fact that it is the largest
organ they have ever constructed. Every ef-
fect imaginable or ever introduced has been in-
corporated in this instrument.
J. P. beeburg, head or the J. 1 . beeburg Piano
Co., left Chicago on Sunday evening for an
Eastern trip. He anticipates a visit to Wash-
ington as well as New York and other Eastern
points. He will probably return in a week.
X
DEALER'S
Motion Picture Theatre in Detroit Equipped
With Magnificent Seeburg-Smith Organ
NOW A MOVIE DIRECTOR
S
E
E
B
U
R
"
x
P
R
E
S
S
I
G ELECTRIC PLAYER O
' S «**jf PIANO
N
"/ Never Realized
That There Was
Such a Demand for
These Instruments!"
Have You Looked
Over Your
Territory
Former Wurlitzer Salesman Now Scenario Di-
rector of Motion Picture Concern
CHICAGO, I I I . , October 21.—Sumter Calvert,
who was formerly head salesman for the retail
Victor department of the Rudolph Wurlitzer
Co., is now connected with the Rothacker Film
Mfg. Co., Chicago, serving in the capacity of
scenario director of the educational film depart-
ment.
Mr. Calvert made somewhat of a reputation
for himself while in the music game as a scenario
writer. It is his ambition to spread the "Music
in the Home" propaganda by means of the
movies, and for this reason he has spent some
time in interesting various piano and talking
machine manufacturers of this city in his meth-
ods of spreading this propaganda by means of
educational films, the basic principle being na-
tional advertising. His idea is that if the possi-
bilities of talking machines and pianos are ex-
ploited by means of the movies there is a chance
to show factory scenes portraying the actual
construction of the various instruments, while
in the subtitles there comes a chance for na-
tional advertising in giving credit to the manu-
facturer for giving permission to the film com-
pany to take the photographs.
TRACKER MECHANISM FOR PLAYERS
Republic Bldg., 209 S. State St.
WASHINGTON, D. C, October 21.—William K.
Shore, New York, was last week granted Patent
No. 1,280,319 for a tracker mechanism for play-
er-pianos, the principal objects being to elim-
inate the complex and undesirable conditions
found in the use of pneumatically controlled
tracker mechanisms, and to devise a mechanical
structure of simple form which will be extreme-
ly sensitive and instantaneous in its operation in
correcting lateral displacement of the music
sheet as it passes over the tracker bar.
The principal feature of this invention con-
sists in the novel*construction and arrangement
of parts, whereby the alinement of the openings
in the music sheet with the ports in the tracker
bar is maintained by effecting a lateral move-
ment of one of the members through the direct
mechanical operation of a lever which is oper-
ated through a train of gears and said gears are
directly controlled by a clutch member which is
operatively connected with guiding fingers ar-
ranged to engage the edges of the music sheet.
CHICAGO
ADVERTISING VALUE OF MUSIC
It
^Sv
6? ? ? ? ?
Means
In Your Pocket
J. P. S e e b u r g
Piano Company
Leaders in the Automatic Field
The Schmidt Music Co., Davenport, la., whose
advertising has been commented upon favorably
on more than one occasion, are now carrying
a most effective series of announcements re-
garding the influence and value of music in the
home. The advertising copy is of a general
nature, with no names of instruments mentioned.
In dry terri-
tories every-
body now has
more money
to spend legiti-
mately. There-
fore the nickels
are flowing
into
COINOLAS
i
i
in the most
respectable
places.
We cater espe-
cially to the
regular piano
dealer.
There's money in
our proposition
for him.
OPERATORS
PIANO CO.
LOUIS M. SEVERSON, Prm».
16 South Peoria Street
CHICAGO, ILL.
Future scanning projects are planned by the International Arcade Museum Library (IAML).