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THE MUSIC TRADE REVIEW
JUNE 15, 1918
MUSIC WILL HELP WIN THE WAR!
A NATION'S SONGS
The Popular Songs of America at War
By A Patriot
NATION that
sings can never
L
be beaten—each
song is a mile-stone on
the road to victory.
Songs are to a na-
tion's spirit what am-
munition is to a nation's
army. The producer
of songs is an "ammu-
nition" maker. The
nation calls upon him
for "ammunition" to
fight off fatigue and
worry. The response
has been magnificent.
America's war songs
are spreading through
the world—hailed by
our allies as the omen
of victory.
A
pjrrr there,.
Q-TO
When the boys march down the Avenue,
it's the martial crash of "Over There" that
puts the victory swing in their stride. When
the subscription squad "sets to" before a
Liberty Bell, "It's a Long Way to Berlin,
but We'll Get There" starts the signatures
to the blanks. When the troop trains speed
through, "Good-bye Broadway, Hello
France" swells every heart with confidence.
Even into the jaws of death! American
history has no finer page than that of the
boys on the Tuscania, who went down sing-
ing "Where Do We Go From Here."
them possible. It was
he who conceived
"Where Do We Go
From Here?" It was
he who made "It's a
Long Way
to Berlin,
but W r e'U Get There"
into a great recruiting
song. It was he who
brought "Hail, Hail,
the Gang's All Here"
to the status of a full-
fledged camp song. It
washe\vhodug"Katy"
out of an army camp,
and gave it to the
people. It was he who
paid George M. Cohan
$25,000 for "Over
There."
It was he who made
a part of America's tradition "Homeward
Bound," "We'll Knock the Hcligo Out of
Heligoland," "Bring Back My Daddy to
Me," "111 Come Back to You When It's All
Over," "'Round Her Neck She Wears a
Yeller Ribbon," "Give Me a Kiss by the
Numbers," "Each Stitch is a Thought of
You, Dear," "Good Morning, Mr. Zip, Zip,
Zip," "I Don't Want to Get Well," "We
Beat Them At the Marne," "Keep Your
Head Down, Fritzie Boy," "I'd Like to See
the Kaiser With a Lily In His Hand,"
"When I'm Through With Arms of the
Army," "When We Wind Up the Watch
On the Rhine," "Don't Bite the Hand
That's Feeding You."
"It'« a
"Where do
we
go
from
hate,
boys,
But aside from their effect as stimulants
of the national spirit, these war songs,
simply as developments, are interesting.
Whence did they come? What brought
them? How did they happen?
The list is already a familiar one. Head-
ing it is "Over There." Pressing close for
popularity are "Where Do We Go From
Here," "It's a Long Way to Berlin, But
We'll Get There," "Hail, Hail, the Gang's
All Here," "Good-bye Broadway,.Hello
France." And now they're singing a lot of
newer ones like "We're All Going Calling
On The Kaiser," "If He Can Fight Like He
Can Love, Why Then It's Good Night
Germany" and "Just Like Washington
Crossed the Delaware, Genr'l Pcrshing Will
Cross the Rhine."
And—we're
all
go • ing
call - "uig
When we examine into the source and
nature of these songs, we find that prac-
tically every one issues from a single pub-
lishing house,—the house of Leo Feist, Inc.
Practically every one gives voice to a tre-
mendous eagerness for "Getting over and at
'em." And the music has a certain buoyant
urge that stirs the very corpuscles of the
blood.
Truly remarkable that one man should
give the nation practically all its war songs.
long way to
Ber-lln, but we'll get
THE
Up
EVENING POST
***A Nation that sings can never be beaten—
each song is a mile-stone on the road to vic-
torv.***
***America's War Songs are spreading through
the world—hailed by our allies as the omen of
victory.***
***Songs are to a Nation's spirit what ammuni-
tion is to a Nation's army.***
r
there
Mr. Feist is also responsible for one of the
greatest innovations in music since the war
began. It was he who conceived the idea of
a pocket-sized songbook for the use of
Soldiers, Sailors and the folks back home.
This eighty-page gloom dispeller contains
all the old favorites with words and music
of the newest copyrighted songs. He gave
the book its appropriate title, "Songs the
Soldiers and Sailors Sing," and marketed it
at a price within reach of all, 15c.
One of Mr. Feist's most valued treasures
is a letter framed in his office from a soldier
in the trenches telling how he and his pals
appreciated and enjoyed this book.
$
Just like Wash-ing-ton
Reprinted from
crossed the Del - a - ware.
Zwingli said, "Nothing makes a man
more of a man than music." Leo Feist is
not only building national-spirit—he is
building man-power. He is a genius that
serves subtly—but none the less power-
fully.
Like all men with a purpose, Leo Feist
has a whole-hearted slogan—"You Can't
Go Wrong With a Feist Song." With it
he has confidently led the campaign for
singing cheerfulness—with a success that is
evidenced in every city, town and hamlet of
the United States, for the great Feist songs
are heard everywhere. Today they are our
inspiration—tomorrow our memories.
***The producer of songs is an "ammunition"
maker. The Nation calls upon him for "ammu-
nition" to fight off fatigue and worry.***
Major General Wood said: "It is just as essential
that the soldiers know how to sing as it is that
they carry rifles and know how to shoot them.
There isn't anything in the world, even letters
from home, that will raise a soldier's spirits like
a good, catchy marching tune."
Therefore
Music Is Essential
and as always
But this is only the external fact. Music
is not to be judged as other things made,
bought, and sold. It comes not from with-
out, but from within. It is the language of
innermost feeling. That a hundred million
sing Leo Feist's war-songs means that he
has succeeded in truly reaching a hundred
million hearts.
• That Mr. Feist himself neither wrote
words nor music of any of these songs is
away from the point. It was he who made
', then
it's
good
night
Ger- man- Jill
They are the songs that will commemo-
rate the victory of Liberty in the great big
future—when young faces have been marked
by the hand of time—when guns are aged
by rust—when great monuments mark the
land where rest those who went forth sing-
ing. Get these songs—learn them so -you
will know them in years to come, just as you
know "Dixie", "Marching through Georgia"
and the songs of the Civil War.
"You Can't Go Wrong
With Any'Feist'Song"