Music Trade Review

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
14
Another
Triumph
1 bi
oiumDia
Records
Riccardo Stracciari,
the great Italian baritone,
makes records exclusively
for Columbia
Riccardo
Stracciari
as "Figaro*
In line with the Columbia policy to always give you
the best, we have secured the services of Riccardo
Stracciari, the great Italian baritone, who will sing
exclusively for Columbia.
Stracciari has sung in the great operatic centers
throughout the world; at La Scala in Milan, at the opera houses of Moscow, Petro-
grad, Havana and Buenos Ayres—and this season will appear with the Chicago
Opera Company in Chicago and New York.
Stracciari's superb voice, so wonderfully deep and powerful, is perfectly reproduced
in the records he has made for Columbia.
This acquisition of one of the world's greatest baritones is just another step toward
that goal of ideal co-operation between the dealer and the public which is the
constant aim of Columbia.
Columbia Records are easier to sell because they are the records the public wants.
Columbia Graphophone Co.
Woolworth Building, New York
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