Music Trade Review

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THE
fflMC T^ADE
VOL. LXII. No. 5 Published Every Saturday by Estate of Edward Lyman Bill at 373 Fourth Ave., New York, Jan. 29,1916
SING
"SOMETHING FOB NOTHING
KTERVE°AR E N T S
M
That's what Music Rolls, on approval, amount to unless the Dealer is paying
more for the privilege of having what doesn't belong to him, and which Tom
Jones, George Smith and most likely a half dozen others have all had a hand
at trying to sell.
A fresh, new roll is admittedly the peer of an old one, and it should go without
saying that a manufacturer cannot ship and reship rolls without assuming
extraordinary burdens that must be supported at the sacrifice of something else.
If the boasts of other manufacturers, respecting the ponderous stocks they
maintain, have any element of truth, then we will wager that we have the
smallest but freshest store of New Rolls extant, and behind it, the most
instantaneous methods of production conceivable.
Try new, fresh rolls on your trade, for you wouldn't sell a repossessed piano
as a new one, and apprise customers of the fact that your stock is your own.
OUR
WE PUT THE
"POP"
PHENOMENAL
IN
GROWTH
POPULAR MUSIC
PROVES THE
FOR
POPULARITY
PERFORATED
MUSIC ROLLS
OF OUR
United States Music Co.
CHICAGO c^^zi
u. s. A.
METHODS AND
PRODUCT
OUR SERVICE IS SUPREME AND PROGRESSIVE DEALERS
EVERYWHERE FEATURE UNITED STATES ROLLS
LARGEST EXCLUSIVE MANUFACTURERS
OF PERFORATED MUSIC ROLLS