Music Trade Review
Issue: 1916 Vol. 62 N. 13 - Page 72
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
PHILADELPHIA DEALER HAS UNIQUE DELIVERY TRUCK.
The Talking Ma-
c h i n e Co., 143
South Broad St.,
Philadelphia, pro-
gressive
dealer,
with four stores
handling
Victor
merchandise ex-
clusively, recently
placed in opera-
tion a new 35-
horsepower deliv-
ery truck in the
form of two im-
mense Victrolas.
Aside from the
advertising deriv-
ed, the car has
demonstrated i t s
worth, as it can
deliver in o n e
load three Victro-
la XVI's a n d
three V i c t r o 1 a
XlV's, and Mr.
Ellis,
general
manager of the
store, states that
The Novel Victrola Delivery Auto.
in spite of its ca-
pacity it is on the go continually. The new office
building of the Victor Co. is in the background.
Miss Grace Hoffman, Who Has Sung with
FIRE IN THEJSDISON PLANT.
Many Organizations, Has Won a Large Meas-
Blaze on Monday Night Caused $10,000 Dam-
ure of Success as a Soprano Soloist.
age to Buildings Used for Storage Purposes
—No Interference with Operation of Plant.
The Pathe Freres Phonograph Co., New York,
announced
this week the consummation of a deal
Fire which started from an explosion in one of
whereby Miss Grace Hoffman, a soprano of con-
the frame buildings connected with the plant of
Thomas A. Edison, Inc., Orange, N. J., on Mon- siderable prominence, will record exclusively for
RECORDS FOR PATHE DISC LIBRARY.
day night caused damage estimated at $10,000 be-
fore it was extinguished, but will in no way inter-
fere with the operation of the plant or its output.
After the big fire in 1914 all the important build-
ings of the Edison plant were reconstructed of
concrete and with steel window frames and wired
glass. The new construction prevented the spread
of the flames and confined the loss, as it affects the
phonograph trade, to a few Blue Amberol records
and some record material in storage.
TALKING MACHINE MEN ORGANIZE.
Association Formed in Rochester to Better the
Conditions of the Trade Generally.
ROCHESIER, N. Y., March 20.—The Rochester
Phonograph Dealers, an association composed of
talking machine nien, was organized at the Hotel
Rochester last week to conserve their interests and
advance the talking machine trade in this section.
The organization of the association was preceded
by a banquet, the speakers being Frank J. Rich-
mond and Neil Caldwell.
The officers of the new association are: Presi-
dent, Raymond C. Fagan, of E. W. Edwards &
Son; vice-president, Albert P. H. Warren, of the
Balcom Music Co.; treasurer, Wiliam Levis, of
the Levis Music Store; secretary, Audley Bel-
singer, of the East Avenue Victor Shop; auditors,
Emil Keosky, of Gibbons & Stone; Yale Whitney,
of the Edison Studio, and Arthur W. Oster, of
Oster's Music Store.
NEW VICTROLAJ)ELIVERY AUTO.
. The Collins-Pilcher Co. recently purchased a
specially made auto truck, which it uses to deliver
Victor Victrolas. It is unique in construction, the
body being designed by Mr. Collins, and the sides
contain signs advertising the Victrola line, with
a reproduction of the famous Victor dog.
OCCUPYING NEW QUARTERS.
The Globe Decalcomanie Co. has transferred
its offices from uptown in Jersey City to a larger
and more commodious spot in the Lincoln Trust
Building, 76 Montgomery street, Jersey City, where
the head of the concern, J. R. Commerford, will
be pleased to welcome trade members.
Miss Grace Hoffman.
the Pathe disc library. Miss Hoffman visited the
Pathe recording laboratories this week and her
records will be announced in the future.
Miss Hoffman, who is a graduate of Smith Col-
lege, has appeared as a soloist with a number of
prominent orchestras in the East, and has achieved
signal success. For some time past she has been
the soloist at the Strand Theatre, New York,
where she has won praise from, newspaper critics.
Miss Hoffman has also appeared in a number of
important operatic roles, in which she has won
favorable notice.
RECORD THIEVES MAKE HAUL.
Three Crooks Get Away with $250 Worth of
Records from New Brunswick Store.
XKW BRUNSWICK, N. J., March 21.—Ramon
Montalvo, the prominent talking machine dealer of
this city, was a victim of a new form of record
theft yesterday which caused him to suffer a $250
loss in stock. Three men were involved in the
robbery, and while one of the trio was listening to
records being played and holding the attention of
the clerk a confederate was passing records to the
third member of the band.
Increase Your
Income
Piano merchants, who
have not investigated
the talking machine
field, will find that the
subject is one of deep
interest to them and
they will also learn that
talking machines con-
stitute a line which can
be admirably blended
with piano selling.
The advance that has
been m a d e in this
special field has been
phenomenal and every
dealer w h o desires
s p e c i f ic information
concerning talking ma-
chines should receive
The Talking Machine
World regularly.
This is the only publi-
cation in A m e r i c a
devoted exclusively to
the interests of the talk-
ing machine, and each
issue contains a vast
fund of valuable in-
formation which the
talking machine job-
bers and dealers say is
worth ten times the cost
of the paper to them.
You can receive the
paper regularly at a cost
of $1.00 a year and we
know of no manner in
which $1.00 can be ex-
pended which will sup-
ply as much valuable
information.
ESTATE OF
EDWARD LYMAN BILL
Publisher
373 Fourth Ave.
NEW YORK
THE MUSIC TRADE REVIEW
PHILADELPHIA DEALER HAS UNIQUE DELIVERY TRUCK.
The Talking Ma-
c h i n e Co., 143
South Broad St.,
Philadelphia, pro-
gressive
dealer,
with four stores
handling
Victor
merchandise ex-
clusively, recently
placed in opera-
tion a new 35-
horsepower deliv-
ery truck in the
form of two im-
mense Victrolas.
Aside from the
advertising deriv-
ed, the car has
demonstrated i t s
worth, as it can
deliver in o n e
load three Victro-
la XVI's a n d
three V i c t r o 1 a
XlV's, and Mr.
Ellis,
general
manager of the
store, states that
The Novel Victrola Delivery Auto.
in spite of its ca-
pacity it is on the go continually. The new office
building of the Victor Co. is in the background.
Miss Grace Hoffman, Who Has Sung with
FIRE IN THEJSDISON PLANT.
Many Organizations, Has Won a Large Meas-
Blaze on Monday Night Caused $10,000 Dam-
ure of Success as a Soprano Soloist.
age to Buildings Used for Storage Purposes
—No Interference with Operation of Plant.
The Pathe Freres Phonograph Co., New York,
announced
this week the consummation of a deal
Fire which started from an explosion in one of
whereby Miss Grace Hoffman, a soprano of con-
the frame buildings connected with the plant of
Thomas A. Edison, Inc., Orange, N. J., on Mon- siderable prominence, will record exclusively for
RECORDS FOR PATHE DISC LIBRARY.
day night caused damage estimated at $10,000 be-
fore it was extinguished, but will in no way inter-
fere with the operation of the plant or its output.
After the big fire in 1914 all the important build-
ings of the Edison plant were reconstructed of
concrete and with steel window frames and wired
glass. The new construction prevented the spread
of the flames and confined the loss, as it affects the
phonograph trade, to a few Blue Amberol records
and some record material in storage.
TALKING MACHINE MEN ORGANIZE.
Association Formed in Rochester to Better the
Conditions of the Trade Generally.
ROCHESIER, N. Y., March 20.—The Rochester
Phonograph Dealers, an association composed of
talking machine nien, was organized at the Hotel
Rochester last week to conserve their interests and
advance the talking machine trade in this section.
The organization of the association was preceded
by a banquet, the speakers being Frank J. Rich-
mond and Neil Caldwell.
The officers of the new association are: Presi-
dent, Raymond C. Fagan, of E. W. Edwards &
Son; vice-president, Albert P. H. Warren, of the
Balcom Music Co.; treasurer, Wiliam Levis, of
the Levis Music Store; secretary, Audley Bel-
singer, of the East Avenue Victor Shop; auditors,
Emil Keosky, of Gibbons & Stone; Yale Whitney,
of the Edison Studio, and Arthur W. Oster, of
Oster's Music Store.
NEW VICTROLAJ)ELIVERY AUTO.
. The Collins-Pilcher Co. recently purchased a
specially made auto truck, which it uses to deliver
Victor Victrolas. It is unique in construction, the
body being designed by Mr. Collins, and the sides
contain signs advertising the Victrola line, with
a reproduction of the famous Victor dog.
OCCUPYING NEW QUARTERS.
The Globe Decalcomanie Co. has transferred
its offices from uptown in Jersey City to a larger
and more commodious spot in the Lincoln Trust
Building, 76 Montgomery street, Jersey City, where
the head of the concern, J. R. Commerford, will
be pleased to welcome trade members.
Miss Grace Hoffman.
the Pathe disc library. Miss Hoffman visited the
Pathe recording laboratories this week and her
records will be announced in the future.
Miss Hoffman, who is a graduate of Smith Col-
lege, has appeared as a soloist with a number of
prominent orchestras in the East, and has achieved
signal success. For some time past she has been
the soloist at the Strand Theatre, New York,
where she has won praise from, newspaper critics.
Miss Hoffman has also appeared in a number of
important operatic roles, in which she has won
favorable notice.
RECORD THIEVES MAKE HAUL.
Three Crooks Get Away with $250 Worth of
Records from New Brunswick Store.
XKW BRUNSWICK, N. J., March 21.—Ramon
Montalvo, the prominent talking machine dealer of
this city, was a victim of a new form of record
theft yesterday which caused him to suffer a $250
loss in stock. Three men were involved in the
robbery, and while one of the trio was listening to
records being played and holding the attention of
the clerk a confederate was passing records to the
third member of the band.
Increase Your
Income
Piano merchants, who
have not investigated
the talking machine
field, will find that the
subject is one of deep
interest to them and
they will also learn that
talking machines con-
stitute a line which can
be admirably blended
with piano selling.
The advance that has
been m a d e in this
special field has been
phenomenal and every
dealer w h o desires
s p e c i f ic information
concerning talking ma-
chines should receive
The Talking Machine
World regularly.
This is the only publi-
cation in A m e r i c a
devoted exclusively to
the interests of the talk-
ing machine, and each
issue contains a vast
fund of valuable in-
formation which the
talking machine job-
bers and dealers say is
worth ten times the cost
of the paper to them.
You can receive the
paper regularly at a cost
of $1.00 a year and we
know of no manner in
which $1.00 can be ex-
pended which will sup-
ply as much valuable
information.
ESTATE OF
EDWARD LYMAN BILL
Publisher
373 Fourth Ave.
NEW YORK
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